The Product Coalition

FEBRUARY 20, 2023

Product-market fit (PMF) is a tricky thing for startups. It’s that sweet spot where the needs of your target market perfectly align with what your product is offering, and if you’re a product manager at an early startup, it’s your job to help your product find that fit. And you can always feel product/market fit when it is happening.

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User Testing Product Research Product Marketing Customer Feedback 173

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 101

Feedback Software Research Software Analytic Tools Product Research 101

Alchemer Mobile

MARCH 14, 2022

Mobile consumer feedback changed product roadmaps, improved ROI, drove revenue, and got companies closer to achieving their overall business goals. Ultimately, consumer feedback doesn’t matter without taking action. Close customer feedback loops. Capturing, analyzing, and acting on feedback are the first steps.

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Data Visualization Reporting Tools User Testing Customer Feedback 263

Johanna Rothman

NOVEMBER 9, 2023

Strategy and Product Feedback Loops Many of my middle-management and senior leadership clients want certainty about future work. That's one of the reasons they create huge backlogs and long roadmaps. Yet, even those backlogs and roadmaps don't offer certainty. All I can do is use the various feedback loops in my business.

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Agile Product Research Feedback Loop Consulting 96

Mind the Product

OCTOBER 23, 2018

I’ve made a lot of roadmaps in my time. In fact, in the first three years I was at WorldRemit, I counted that I represented our company roadmap in 10 different ways. One of many, many roadmaps. One of many, many roadmaps. Yet most roadmaps have a big problem in common. The Wrong Conversation.

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Roadmap Development Feedback Software User Testing 194

Gainsight

JUNE 21, 2022

When it comes to creating product roadmaps, product leaders face a plethora of challenges. . Not only can it be difficult to figure out which features to prioritize, but product leaders can also struggle with engineering dependencies, executive demands, and the need to operate with agility in a market that moves faster every day.

Data Visualization 52

Data Visualization Analytic Tools Roadmap Onboarding KPIs 52

Alchemer Mobile

DECEMBER 8, 2022

Here are some ways in which we recommend you deliver customer love in the winter months to boost consumer happiness: Close the feedback loop. Probably the most overlooked, yet easiest, opportunity to foster strong relationships with your customers is simply closing the feedback loop.

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Customer Feedback User Testing Data Visualization Customer Experience 246

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. But it is something, and that area will 100% successfully influence your Roadmap” Andre Albuquerque post in Linkedin Understanding the nuances of this strategic face-off is crucial for product teams.

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Feedback Software Analytic Tools Onboarding KPIs B2B 136

Alchemer Mobile

JULY 13, 2021

But product experience requires a company-wide effort that includes customer-facing teams like customer success, marketing, and account management. Retention analysis to validate your product roadmap, gauge how long it takes customers to find value, and set benchmarks for long-term retention goals. Gather and act on customer feedback.

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Customer Experience User Testing Onboarding KPIs Product Research 230

Alchemer Mobile

APRIL 21, 2022

While correlation isn’t causation, looking at overlapping data points can help us infer what bets paid off for mobile product teams, along with where they can adjust their roadmaps to improve. In 2021, there was correlation between interaction rates and retention rates. There was a 9% increase in the number of surveys sent in 2021 from 2020.

Product Research 264

Product Research User Testing Customer Feedback Data Visualization 264

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Look back and learn- collect feedback and improve. Market Research.

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Feedback Software Product Research Research Software Product Marketing 93

Sachin Rekhi

OCTOBER 29, 2018

Probably the most frequent question I get from product managers is around how to successfully prioritize a product roadmap. I think when folks come to me with this question they are often looking for a formula they can apply or at least an algorithm they can go through to prioritize their roadmap. Customer obsession. Vision obsession.

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Roadmap Feedback Software Customer Experience User Testing 120

Mind the Product

OCTOBER 8, 2018

Understand Your Competitors Through Market Research. In Arunachalam’s case, as he was entering at the late majority stage of the sanitary pad market, he spent a lot of time understanding the strengths and weaknesses of his competitors before deriving his unique selling point – cost effectiveness. Philip Kotler.

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Userpilot

JUNE 10, 2022

In the fast-paced world of technology, building a public roadmap can be a competitive advantage for savvy product managers. In this article, we’re going to look at some great examples of public product roadmaps, draw out key lessons to apply to your own roadmap, and explore some of the best tools available for building one.

Feedback Software 52

Feedback Software Roadmap Data Visualization User Testing 52

Alchemer Mobile

MARCH 9, 2022

To launch a voice of the customer initiative, product managers and mobile marketers should launch intelligent mobile surveys that target the right people at the right time within the app experience, offer two-way communication channels like a message center, and keep a consistent pulse on customers sentiment.

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Customer Feedback User Testing Customer Experience Data Visualization 264

Gainsight

OCTOBER 28, 2021

Unfortunately, if you’re not reaching product-market fit, the whole team might as well be banging their heads against the wall. Your product growth strategy hinges on a rock-solid product-market fit. Luckily, there are a few ways to measure product-market fit and launch a growth plan that’s worth your time and energy.

User Testing 52

User Testing Product Marketing Analytic Tools Feedback Software 52

Userpilot

OCTOBER 13, 2022

Close the feedback loop by acknowledging your users’ feature requests. Slack uses a survey feedback form asking two questions. Postify incentivizes customer insights collection to get more feedback. Startups and SaaS companies – validate a new product or solution/feature idea to determine its market feasibility.

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Feedback Software Customer Feedback User Testing Product Research 98

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

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Feedback Software Marketing User Testing Finance 162

Userpilot

FEBRUARY 13, 2024

TL;DR A product webinar is a virtual seminar showcasing and discussing a product's features and benefits as a marketing and sales tool. ProductPlan and Chameleon’s training empowers product leaders to prioritize features and develop a more strategic product roadmap. Book the demo today! What is a product webinar?

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Webinar Data Visualization Analytic Tools Feedback Software 104

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster.

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User Testing Customer Feedback Feedback Software Product Research 263

The Basics of Product Management

JUNE 21, 2020

These two questions form the basis of any good product roadmap. Learn how to create the best product roadmap. Learning how to build a product roadmap is a key requirement to break into product management. The ability to prepare a great roadmap is one of the must have skills for any Product Manager. Roadmap Guidelines.

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Definition Roadmap Product Research User Testing 59

ProductPlan

SEPTEMBER 13, 2022

As markets mature, the competitive landscape gets crowded. Industry veterans and startups quickly try to stand out in an already clustered SaaS market. Effective product teams position their solutions as market leaders. Effective product teams position their solutions as market leaders. Killer features for niche markets.

Feedback Software 52

Feedback Software Research Software Differentiation Product Research 52

ProductPlan

MARCH 27, 2019

When you’re continually shipping code, how do you plan, build, and communicate your roadmap? In this post we’ll outline the basics of continuous delivery, what it means to you as a product manager, and how to adapt your roadmapping process to best work in a continuous delivery environment. Continuous Delivery 101.

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User Testing Product Research Roadmap Customer Experience 57

The Product Guy

FEBRUARY 13, 2020

For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market. glidr) Sharing related articles Set up a Product Discovery Board (see Decision-making framework and Thematic Roadmap below). Which pain points might we be solving?

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Product Research Onboarding KPIs Reporting Tools Feedback Software 188

Intercom, Inc.

JUNE 20, 2018

We created our first sales function in 2014 and in the busyness of building out the team, we had little time to reflect on how our experiences on the frontline of sales could add value to our product roadmap. The reality is we have to master both if we want to expand our addressable market and retain our existing customers as they grow.

Feedback Software 199

Feedback Software Product Research User Testing Feedback Loop 199

UserVoice

APRIL 4, 2017

The litany of tasks on a PM’s plate can seem overwhelming at a glance, but the market has responded to these challenges with a number of specialized solutions that many PMs now consider indispensable in their day-to-day. Product Roadmap Visualization Tools for Product Managers. Data Analysis Tools for Product Management.

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Analytic Tools Research Software Feedback Software Data Visualization 286

Intercom, Inc.

OCTOBER 8, 2020

For every company that’s executing the freemium model successfully, there are hundreds more that struggle and the tension it can create between sales, marketing, and product teams. Yet that hasn’t stopped them making big inroads into the enterprise market. Aligning sales, marketing, and product teams.

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Software Review Enterprise Technical Review User Testing 205

ProductPlan

AUGUST 10, 2023

That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like. A clear product vision Every business and product needs a vision to guide everything that follows, from strategy to staffing to roadmaps. So you want to make those chances count.

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Reporting Tools Feedback Software Product Research User Testing 98

ProductPlan

JUNE 11, 2019

An outcome-based roadmap sounds like a good idea. Instead of a long list of context-free features and enhancements the roadmap is constructed to accomplish specific goals critical to the success of the business. The Problem With Outcome-Based Roadmaps. But it is greatly diminished when folks are betting on unrealistic results.

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Roadmap Weak Development Team User Testing Product Research 85

Alchemer Mobile

JUNE 14, 2022

Only 12 percent of marketers send NPS surveys to customers at specific points in their customer lifecycle. If marketers send NPS surveys immediately after an event takes place, they can gauge customer emotion when the experience is fresh. 5: Close the loop. Most responses are not in real time.

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Product Research Feedback Software User Friction Customer Experience 246

The Product Guy

JUNE 18, 2020

The objective is to receive feedback and prioritize it internally against (1) company objectives (2)customer pains/experience (3) Quarterly Product OKRs and ship out solutions. . A feedback loop is: part of a system in which some portion (or all) of the system’s output is used as input for future operations. Communication.

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Product Research Feedback Loop Feedback Software User Testing 165

Agile Velocity

SEPTEMBER 12, 2023

Agile practices, like Scrum and Kanban, initially developed for software development, are now being embraced across all departments and functional areas including marketing, finance, and human resources. Retrospectives, with data-driven feedback loops, are critical at every level.

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Agile Feedback Software Product Research Strategy 76

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. The plan, often depicted in a UX roadmap, outlines the work necessary to achieve the goals. Include the desired outcomes in the roadmap along with who will realize them and roughly when. Goal-setting framework.

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Research Software Analytic Tools Feedback Software User Testing 96

The Product Coalition

SEPTEMBER 7, 2023

Often, terms like ‘business’ context or ‘market’ context get thrown around. Uber, a company born in the tech-savvy environment of Silicon Valley, initially tailored its services for a market comfortable with digital payments and craving convenience. Back to India — As Uber entered markets like India, the company faced new challenges.

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User Testing Development Product Research Feedback Software 106

ProductPlan

OCTOBER 27, 2022

All product leaders want their products to do well in the market. In this joint webinar with Chameleon , we will teach you: The best user research methods for reliable feedback. How to build effective feedback loops to accomplish strategic goals. How to use these methods to improve your product roadmap.

Product Research 52

Product Research User Testing Feedback Loop Customer Feedback 52

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster.

User Testing 130

User Testing Customer Feedback Feedback Software Product Research 130

Userpilot

FEBRUARY 28, 2023

Customer experience feedback focuses on user interactions with your product. Product Market Fit (PMF) surveys help teams evaluate product viability. Customer service feedback helps teams not only to improve the quality of customer support but also to identify customer pain points and opportunities for development.

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User Testing Customer Feedback Feedback Software Product Research 93