The Product Guy

MARCH 26, 2020

While startups need to move fast, getting everyone on board with the decisions that are being made is crucial to actually execute fast. This created a positive feedback loop, when more of their ideas were used, more ideas would be suggested and the more proactive they would become by contributing and brainstorming solutions.

CTO Coach 162

CTO Coach Product Research CTO User Testing 162

Usersnap

MAY 19, 2022

In order to expand our horizons, we also had to test the market with PMF. With Usersnap , you can personalize every aspect of your PMF surveys, and get higher response rates as well as more accurate/actionable feedback. Then, use integrations to trigger automations & workflows to close the customer feedback loop.

User Testing 52

User Testing Product Research Customer Feedback Customer Experience 52

Userpilot

MARCH 8, 2022

With its build fast and fail fast approach, it helped many adapt to constant feedback loops and quick iterations. Copy, positioning, and education is an important part of your MLP. Startups are a lot like that. Once it’s gone live, take a few weeks to see how people respond to it and gather feedback.

Product Research 136

Product Research User Testing Customer Experience Feedback Software 136

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. Properly position your product and choose the right messaging to convey its value to your audience. Think tech startup launches their first app. Convey your product value with proper positioning.

Feedback Software 79

Feedback Software User Testing Product Research Strategy 79

Product Talk

SEPTEMBER 6, 2023

Let’s have feedback loops. Let’s test our assumptions. We are wrapping our heads around it, we see the first positive impacts of it. Then I would say the third piece is tied to, to identify a good solution, we really need to rapidly test our assumptions , and there’s some tooling involved with that.

Product Research 235

Product Research User Testing ChatGPT Research Software 235

DISQO

MARCH 13, 2017

Seek customers’ views on competitors and study shifts in their positioning, benefit statements, and more. When was the last time you A/B tested the UI on key web pages, since customer behaviors are often influenced by new tech innovations, competitors activity like the addition of video demos or configurators or who-knows-what?

Product Research 40

Product Research User Testing Testing Data Visualization 40

DISQO

MARCH 13, 2017

Seek customers’ views on competitors and study shifts in their positioning, benefit statements, and more. When was the last time you A/B tested the UI on key web pages, since customer behaviors are often influenced by new tech innovations, competitors activity like the addition of video demos or configurators or who-knows-what?

Product Research 40

Product Research User Testing Testing Data Visualization 40

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. What are the key positions in product teams? Buffer product team structure.

Analytic Tools 77

Analytic Tools Feedback Software Research Software Product Research 77

Intercom, Inc.

JANUARY 20, 2022

Not too long ago, when Intercom turned 10 , we dedicated an entire episode to speed , or why startups should always strive to keep momentum as they scale. don’t just help test the team’s momentum, they also help point out where the bottlenecks are. And once momentum decreases, it’s a lot harder to speed up. What would make you better?

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

The Product Coalition

APRIL 30, 2018

The advantage of Thought Experiments are that they allow you to work through scenarios that you can not yet test. A startup can grow at a rapid pace because there is limited bureaucracy within the business models, and the product itself is less complex. Decisions made during the startup phase should consider the impacts of scale.

Product Research 68

Product Research User Testing Feedback Software Customer Experience 68

ProductPlan

SEPTEMBER 13, 2022

Industry veterans and startups quickly try to stand out in an already clustered SaaS market. Effective product teams position their solutions as market leaders. But that’s what A/B testing is for, right? As markets mature, the competitive landscape gets crowded. Make it easier in a clustered SaaS market.

Feedback Software 52

Feedback Software Research Software Differentiation Product Research 52

Mind the Product

JANUARY 20, 2017

Jason explains that the most valuable feedback that a product designer can get always comes directly from users, so it is crucial for product teams to have a deep understanding of the customer. In fact, regardless of your role, the responsibility of user research and testing should be shared across the whole team. Working in Public.

User Testing 70

User Testing Product Research Development Feedback Software 70

Mind the Product

AUGUST 19, 2019

According to Crunchbase, in 2018 there were 5,000 startups relying on machine learning for their main and ancillary applications, products, and services. For example, SEO is a way to “game” search algorithms and create content that would be shown on the first position in SERP. Just one year later, there have been almost 9,000 of them.

Artificial Inteligence 179

Artificial Inteligence Data Visualization Product Research Reporting Tools 179

DISQO

MARCH 27, 2019

Bird, an electric scooter startup that launched in sunny Santa Monica in 2017 with just 10 scooters, has since gained “unicorn status” faster than any other startup before its time. We used Alpha to test these ideas with over 370 people who commute to work. appeared first on Feedback Loop.

Transportation 40

Transportation User Testing Product Research Marketing 40

DISQO

MARCH 27, 2019

Bird, an electric scooter startup that launched in sunny Santa Monica in 2017 with just 10 scooters, has since gained “unicorn status” faster than any other startup before its time. We used Alpha to test these ideas with over 370 people who commute to work. appeared first on Feedback Loop.

Transportation 40

Transportation User Testing Product Research Marketing 40

Intercom, Inc.

FEBRUARY 11, 2021

In the race for market share, startups try to close the gaps on the incumbent companies, while these try to build new, differentiator features. Des: My first question for Paul is: whenever startups talk about innovation, it’s almost the expected thing they’re doing. Do you think most startups have that grasp?

Feedback Software 129

Feedback Software Reporting Tools User Testing Customer Communications 129

Userpilot

JULY 20, 2021

For several years I worked in head Marketing and Digital positions. I also worked with numerous tech startups and even built and run companies myself. positioning. sources of feedback. Positioning. Positioning is about defining the place a product occupies in the minds of its target audience. reported ICP.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

The Product Coalition

OCTOBER 4, 2019

Atari also elected to skip audience testing due to the time constraints, trusting instead that the popularity of the IP and a timely seasonal release would boost sales. Start by defining your Minimum Viable Customer who you can use as a focus group to start the feedback loop. Look for Product Market Fit.

User Testing 61

User Testing Product Research Product Management Product Manager 61

Intercom, Inc.

NOVEMBER 7, 2019

Spendesk thinks about building its company in three stages: startup, growth, and scale. Instead, focus on fostering a culture of communication and feedback loops between the team. How can you position your sales team so that they are more like consultants that are hot sellers? That’s quite a large market.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

DECEMBER 11, 2019

Feedback collection (Typeform, Feedier). User testing (UserTesting, Userfeel). Feedback management (Canny, Airfocus, ProdPad). This is also useful for testing your product before committing to a specific design. Feedier gamifies customer feedback, increasing both the quantity and quality of the feedback you receive.

Data Visualization 53

Data Visualization Feedback Software Research Software Analytic Tools 53

Intercom, Inc.

MARCH 1, 2018

Test its limitations. Initially during school, I started working at a Y Combinator startup that made outreach tools for nonprofits. That was really fun and super fascinating, but some point, as many startups do, it went through some tough times and we all had to find new gigs. Locate where the user frustrations might be.

Customer Experience 209

Customer Experience User Testing Customer Feedback Feedback Software 209

DISQO

MAY 22, 2019

They empower employees throughout the organization to test, learn, and iterate rapidly. Think in assumptions and default to testing. One of the realities of experimenting in a fast-paced world is that seemingly exciting initiatives won’t garner enough positive market feedback to justify continuation.

User Testing 40

User Testing Product Research Data Visualization Feedback Software 40

DISQO

MAY 22, 2019

They empower employees throughout the organization to test, learn, and iterate rapidly. Think in assumptions and default to testing. One of the realities of experimenting in a fast-paced world is that seemingly exciting initiatives won’t garner enough positive market feedback to justify continuation.

User Testing 40

User Testing Product Research Data Visualization Feedback Software 40

DISQO

JUNE 18, 2019

Most companies, whether it’s a Fortune 100 organization or a 50-person startup, are faced with the same problem: How do you account for what your customer wants, today and tomorrow? Thor shared a story of a recent test run on the Alpha platform, which gauged the most common poor experiences that customers have with companies.

User Testing 40

User Testing Product Research Data Visualization Customer Experience 40

DISQO

JUNE 18, 2019

Most companies, whether it’s a Fortune 100 organization or a 50-person startup, are faced with the same problem: How do you account for what your customer wants, today and tomorrow? Thor shared a story of a recent test run on the Alpha platform, which gauged the most common poor experiences that customers have with companies.

User Testing 40

User Testing Product Research Data Visualization Customer Experience 40

Andrew Chen

NOVEMBER 1, 2018

Growing startups and evaluating startups share common skills. Earlier this year, I joined Andreessen Horowitz as a General Partner, where I focus on a broad spectrum of consumer startups: marketplaces, entertainment/media, and social platforms. 3) And finally, to prioritize and make decisions that impact the future.

Onboarding KPIs 111

Onboarding KPIs Feedback Software User Testing Data Visualization 111

DISQO

JULY 23, 2017

Every year, dozens of eager startups emerge to ‘reinvent’ the insurance marketplace, believing that a direct-to-consumer model will eventually displace brokers. Business owners reacted positively to the idea of a “one-stop-shop” for insurance shopping and more specifically, comparing insurance options. And for good reason.

Reporting Tools 40

Reporting Tools Feedback Software Product Research User Testing 40

DISQO

JULY 23, 2017

Every year, dozens of eager startups emerge to ‘reinvent’ the insurance marketplace, believing that a direct-to-consumer model will eventually displace brokers. Business owners reacted positively to the idea of a “one-stop-shop” for insurance shopping and more specifically, comparing insurance options. And for good reason.

Reporting Tools 40

Reporting Tools Feedback Software Product Research User Testing 40

Intercom, Inc.

OCTOBER 29, 2020

Frequent touch points and positive interactions will create strong relationships and build customer loyalty. And so after a few more years doing that, I left and joined a startup. At the same time, I was doing a bunch of startup advisor work. Des: It is, it’s proper startup arbitrage, I guess.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

DISQO

JUNE 5, 2018

Wonderful companies, especially rapidly-growing startups, tend to think they are their customers because they’re designing a product that they themselves want,” says Marie Boucher, Senior Manager of Consumer Insight. A/B testing commenced post-launch but had limited effectiveness if a new feature missed the mark entirely.

User Testing 40

User Testing Customer Feedback Product Research Data Visualization 40

DISQO

JUNE 5, 2018

Wonderful companies, especially rapidly-growing startups, tend to think they are their customers because they’re designing a product that they themselves want,” says Marie Boucher, Senior Manager of Consumer Insight. A/B testing commenced post-launch but had limited effectiveness if a new feature missed the mark entirely.

User Testing 40

User Testing Customer Feedback Product Research Data Visualization 40

DISQO

SEPTEMBER 28, 2018

This can be the person in the most dominant physical position or with the deepest timbre in the room, usually someone who seemingly earned their place at the head of the table as a veteran of some sorts. Instead of disagreeing on the spot, product managers should test a prototype of the idea and generate quantitative and qualitative data.

Product Research 40

Product Research Data Visualization User Testing Customer Feedback 40

DISQO

SEPTEMBER 28, 2018

This can be the person in the most dominant physical position or with the deepest timbre in the room, usually someone who seemingly earned their place at the head of the table as a veteran of some sorts. Instead of disagreeing on the spot, product managers should test a prototype of the idea and generate quantitative and qualitative data.

Product Research 40

Product Research Data Visualization User Testing Customer Feedback 40

Intercom, Inc.

MAY 12, 2020

It’s hard at times to ensure that PMs and designers are getting that direct feedback loop with users , but it pays enormous dividends. “Hey, we tested this specific UI with these people and here’s what we found out.” “Testing is expensive versus intuition, right?”

User Testing 173

User Testing Product Research Customer Experience Customer Feedback 173

DISQO

JULY 15, 2019

Panelists discuss several models that have worked with varying levels of success, such as skunkworks, innovation labs, and giving product teams dedicated time and resources to test new ideas. At the end of the day, a Fortune 500 organization is not a startup, and you shouldn’t have expectations that the two share much in common.

Product Research 40

Product Research Customer Experience Data Visualization Feedback Loop 40

DISQO

JULY 15, 2019

Panelists discuss several models that have worked with varying levels of success, such as skunkworks, innovation labs, and giving product teams dedicated time and resources to test new ideas. At the end of the day, a Fortune 500 organization is not a startup, and you shouldn’t have expectations that the two share much in common.

Product Research 40

Product Research Customer Experience Data Visualization Feedback Loop 40

DISQO

JUNE 12, 2016

It’s easy to pick up on oral communication skills during an interview, but also consider using a short writing assignment to test a candidate’s written communication skills. As product positions can be so open-ended and vary from company to company, try to be as clear as possible on exactly what their duties and responsibilities will include.

Product Research 40

Product Research User Testing Feedback Software Reporting Tools 40