Finance Product Marketing Startups Strategy 
The Product Coalition
NOVEMBER 23, 2021
I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. In the first meeting, I was assured that clarity on goal, strategy, the partnership was missing.
Mind the Product
FEBRUARY 5, 2019
Did you know that 42% of startups fail because no one wants to buy their product? For corporations, nearly 80% of new products fail each year for the exact same reason. So why are we still developing products no one wants? Who owns Product/Market fit – Marketing, Sales, or Business?
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Userpilot
APRIL 8, 2022
Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.
Sachin Rekhi
JANUARY 9, 2017
When I went to college I knew that my ultimate aspiration was to found my own tech startup and in order to prepare myself for that goal, I decided to pursue a dual-degree at the University of Pennsylvania from both the engineering and business schools. I wanted to share three such principles that I find incredibly relevant to product.
Oren Steinberg
JULY 13, 2018
The biggest asset any startup has is the time of its entrepreneurs and key talents. The success or failure of the startup often hinges on their ability to focus their efforts on the critical path at any given time. As the startup grows and faces scalability and growth challenges the issue of focus becomes even more challenging.
The Product Coalition
MAY 3, 2020
A Freshly-Minted Startup Here to Redefine Social Media Management More than three decades ago, becoming an entrepreneur was not for everyone. With a day-to-day personalized email, I was able to understand the product every bit and tap into the features that were left unexplored. Meet Ubercircle?—?A Fast forward to 2020?—?a
Intercom, Inc.
NOVEMBER 7, 2019
So they created a software that provides control, visibility, and payment methods for corporate finance teams. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Spendesk thinks about building its company in three stages: startup, growth, and scale.
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