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What Exactly is a Product Strategy?

Roman Pichler

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?

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10 Product Strategy Mistakes to Avoid

Roman Pichler

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. Use it to make better product decisions. Information from the front lines is critical when helping product decision-makers prioritize what to build next.

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The Heart of Your Product Strategy: Selecting to Win

The Product Coalition

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Focus and Positioning: A different type of prioritization Selecting is not about prioritization frameworks or ROI calculations.

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Tackling the problem: A simple three-part framework to align your team’s efforts

Intercom, Inc.

To avoid this outcome, we apply a simple three-part framework before we start exploring solutions. Our simple team alignment framework . Our SVP of Product, Paul Adams, describes innovation as building something new, different, and better. My team recently took ownership of our Customer Support channel strategy.

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Product Experience Strategy: What is It and How to Build One [+ Examples]

Userpilot

In SaaS, a product experience strategy provides the building blocks for making customers stay, engage with your app, and eventually become loyal advocates for your product. So what strategies can help you elevate the user experience? Define strategic goals using the SMART framework to align with business needs.

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Product Teams Need Tools: Layers, Methods and Frameworks Explained

The Product Coalition

Product development is a complex process that involves three layers: vision, product strategy, and tactics. Continue reading on Product Coalition ».

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