article thumbnail

17 UX Design Principles to Follow for Creating a Great User Experience

Userpilot

Functionality is a must when it comes to attracting customers, but it’s user experience that helps you retain them. Wondering how to create an outstanding user experience ? Read this article to discover 17 UX design principles to drive customer satisfaction and loyalty. Let’s dive right in!

article thumbnail

Six guidelines for successful prototype testing

Userzoom

I’ve run usability testing for over eight years now, and I keep reviewing prototypes that are quite limited. Despite that, some professionals new to UX research expect many insights to validate the design hypothesis based on just a few pages. Testing prototypes at an early stage and failing fast is excellent.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Mobile Test Automation Playbook

The Product Coalition

Manual testing of your mobile products is important and useful. However, it does not scale well, with the myriad of devices, OSs, screens and other combinations that exist on the market that your users will utilise. What is Mobile Test Automation? Why do Mobile Test Automation? an app or website. What to automate?

article thumbnail

How Google Conducts User Research for Customer Loyalty in 2021

Usersnap

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

article thumbnail

Top 5 Usability Testing Books

UX Planet

Usability testing is a crucial aspect of user experience design, focusing on evaluating a product or service by testing it with representative users. This process helps identify any usability problems and determine the participant’s satisfaction with the product. by Carol M. by Carol M. Dumas and Beth A.

Books 88
article thumbnail

Product in Practice: Mapping Opportunities at trivago

Product Talk

A lot of product teams claim to be focused on their users. They might even have regular steps in their processes that remind them to put their users’ needs first. This is why Teresa talks about continuous discovery in terms of forming new habits. The product trio collaborating on the opportunity solution tree using Mural.

article thumbnail

Mastering B2B User Research: Tips and Insights

UX Studio

Even big B2B players (Business-to-Business) were interested in UX research. As we delved into these industries, we realized that our usual research approaches for regular B2C (Business-to-Customers) companies weren’t really cutting it. We had to think differently when doing research with B2B customers.