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2022 customer support trends: How support leaders are adapting

Intercom, Inc.

To keep up with these changes, last year we released our first Intercom Customer Support Trends Report. The report highlighted how support teams were adopting conversational support tools to meet rising customer expectations and a flood of inbound queries. The conclusion was five top trends that are transforming customer support.

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B2B Marketing Team Structure: Essential Roles and Their Responsibilities

Userpilot

Trying to figure out what your B2B marketing team structure should be? Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. A content marketing team for driving traffic and engagement through valuable content.

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How to Use CRO Marketing to Optimize Your Conversion Rates: A Complete Guide

Userpilot

CRO marketing helps you dig into your existing assets to uncover ways to drive more conversions. TL;DR CRO marketing is a systematic process of increasing the percentage of website visitors or users who take a desired action. Free trial to product-qualified lead (PQL) conversion: 4%. Create marketing playbooks for optimization.

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Do You Measure Up? Metrics for Enterprise SaaS Product Managers

Amplitude

Compared to one-time-purchase software, SaaS products offer a few key benefits. Another core benefit to digital products is that it’s possible to improve the user experience over time (such as by adding new features or upsell Digital products make it possible to improve the user experience over time. opportunities).

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The Ultimate Guide to SaaS Customer Success in 2024

Userpilot

The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. Are you wondering how to retain your customers and make them love your product? Trends in customer health score data can tell you if your business changes are having a positive impact.

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Data Analysis Reports in SaaS: How to Create, Types & Tools

Userpilot

TL;DR Data analysis reports are documents used to share insights from the process of gathering and analyzing product and web data. Trend analysis reports track patterns and shifts in data over time. For example, you can use it to monitor your KPIs. Next, collect the necessary data by tracking feature usage and events.

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The SaaS Marketing Playbook for Exceptional Growth in 2021

Userpilot

Like any playbook in sports, your marketing playbook is only as good as the coach who wrote it. That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. SaaS Marketing Playbook Table of Contents. SaaS Marketing Playbook Table of Contents. Content Marketing.