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Creating An Enterprise SaaS Marketing Strategy

Userpilot

Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Pair that with in-app communication and you’ve got a pretty good marketing strategy. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process. Longer sales cycles.

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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. They built a free business name generator that business owners can use to find an available company name. Best practices for implementing it. Real-world examples to inspire you. Let’s get started.

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The SaaS Marketing Playbook for Exceptional Growth in 2021

Userpilot

Instead of generic SEO tips, you will find actionable tactics that lead to a perfect google rating. Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound.

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Bootstrapping To 10 Million – The Story Of Kovai.co

Userpilot

In the same year of its launch, Saravana closed on 5 inbound enterprise customers for BizTalk360. After developing and shipping more products, Saravana decided to choose an umbrella name for a parent company that would house all the products built by the team. Following the needed deliberations, he adopted the name Kovai.co.

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My podcast tech stack, workflows, and lessons—plus a giveaway!

Lenny Rachitsky

Notice how sheepish Huberman looks early on (though he nailed that opening jingle): Notice the awkwardness: Notice the terrible audio quality: Pro tip: Pre-recording episodes is a good idea, but don’t pre-record too many—especially at first. My podcasting lessons so far 1. People will start to come to you. Say no to most of them.

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Localization in Japan: Understanding the ins-and-outs of Japanese Websites

freshtrax

An excellent choice for high-profit potential – Japan is the third-highest economy in the world with remarkable brand names such as Nintendo, Canon, Toyota, and Uniqlo. One of the companies with the best localization strategies out there is Netflix. So, you’ve decided to localize your website for the Japanese market.

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The 15 Best SaaS Blogs To Learn New Techniques and Make Data-Driven Decisions [+ SaaS Bloggers & Influencers]

Userpilot

The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. The Sales Hacker blog focuses on sharing actionable content that offers helpful tips and strategies to reach SaaS sales goals. Stay up to date on the latest technologies, growth hacks, and marketing strategies.