article thumbnail

Best Marketing Analytics Software for SaaS

Userpilot

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. It can help you monitor the effectiveness of in-app marketing efforts.

article thumbnail

Free vs Paid Analytics Platforms: How to Choose One (+ Best Tools in Each Category)

Userpilot

Analytics tools offer a competitive advantage for companies investing in prolonged product growth. However, not all companies can invest precious resources in an analytics tool. In reality, some companies are better served using free vs paid analytics platforms. There are different types of analytics tools.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 12 Product Adoption Software in 2024

Userpilot

Product adoption software is the lifeblood of the modern product management process. It is the key to making your product unforgettable and ensuring it gains traction in a difficult market. In this article, we explore what product adoption software does and identify 12 of the best product adoption tools on the market.

article thumbnail

14 Best Customer Analytics Platforms in 2024

Userpilot

As you’re researching customer analytics platforms, you’ve probably noticed how hard it is to find reliable information on the available solutions. TL;DR Customer analytics platforms are specialized tools that allow you to collect and analyze data. Let’s dive in! Starts at Silver’s $199/month.)

article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.

article thumbnail

Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

article thumbnail

12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

If so, you need to invest in the right customer insight tools. These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. If you want to get started with Userpilot as your insight tool, book a demo now. Read on to learn more.

article thumbnail

Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. The digital age has brought about increased investment in data quality solutions. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.

article thumbnail

Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.".

article thumbnail

Addressing Top Enterprise Challenges in Generative AI with DataRobot

Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

article thumbnail

Put Your Data to Work: The Complete Playbook

An interactive guide filled with the tools to turn your data into a competitive advantage. They rely on data to power products, business insights, and marketing strategy. What do startups and Fortune 500 companies have in common?

article thumbnail

Trends in Embedded Analytics

Did you know that the embedded analytics and business intelligence market is expected to reach a $1.3 In this study, Infragistics explores the trends in modern adoption and usage of the technology. billion value in 2023?