Userpilot

APRIL 1, 2022

How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures. What is a product localization strategy?

Research Software 98

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Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Userpilot organizes webinars to teach users how to use new features.

Feedback Software 98

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Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! B2C marketing.

B2B 105

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Userpilot

JULY 29, 2024

TL;DR Competitive analysis involves studying rivals' strengths and weaknesses to improve business strategies and stay ahead in the competitors' market. Identify direct and indirect competitors via market research to better position your product. Here’s a simple guide to help you through the process.

Data Visualization 111

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Userpilot

JULY 16, 2024

Technical product manager responsibilities include: Conduct user and market research to understand user pain points. Develop the product vision and expand on the strategy. Continuously develop yourself through product management events, webinars , podcasts , books , and so on. Create surveys code-free with Userpilot.

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Userpilot

JANUARY 17, 2024

This guide explores 15 practical strategies you can adopt when scaling your SaaS business. The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles. Optimizing your marketing strategy to cut costs.

Feedback Software 105

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Userpilot

AUGUST 22, 2024

Maja is particularly known for her expertise in executing growth strategies that drive user acquisition, engagement , and retention. She also authored the best-selling book Go-to-Market Strategist , which already helped over 6,500 businesses successfully plan and execute effective GTM strategies. million in growth capital.

Books 105

Books User Testing Analytic Tools Feedback Software 105

Userpilot

JULY 31, 2023

This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. Who is a product marketing manager? But what exactly does this entail?

Product Marketing 98

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Userpilot

JULY 23, 2023

In this article, we’ll go through the essential roles in a B2B marketing team structure and their responsibilities. TL;DR A B2B marketing team comprises leaders, contributors, and specialists who develop and implement a B2B marketing strategy. What to consider when structuring your marketing teams?

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Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. You write exceptionally well (including go-to-market materials and customer case studies).

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Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. What are examples of market gaps?

User Testing 105

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Userpilot

JANUARY 9, 2023

What personalized customer retention strategies are open to you? Customer retention marketing is any marketing that aims to keep both new and current customers happy. Personalization strategies help improve customer value and boost loyal customers. What is customer retention marketing? Let’s begin!

Feedback Software 98

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Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Go-to-market strategy. What is (and isn’t) product marketing when launching a product?

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ProductPlan

NOVEMBER 27, 2018

Fortunately, smart product managers before you have done a lot of this work already and codified it into various product management strategies. The webinar panel itself was torn as to how to categorize it. But all of this assumes that the product manager in question knows: How to conduct market research.

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ProductPlan

JUNE 8, 2021

So when I tried coming up with my own mindset and mantra for improving product management, I found myself elevating above the flowcharts and execution strategies, looking for something more universal. Market research—Reveals how others tell their stories and perceive the audience. Ideation & validation—Uncovers more meaning.

Product Research 98

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Userpilot

OCTOBER 29, 2023

As a product or marketing manager , you’re probably getting an idea of how important willingness to pay is for SaaS businesses. WTP Influences the pricing strategy Customers’ willingness to pay affects how much a company can charge for a product. What techniques can you use for market research?

Research Software 105

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Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. Measure product value with two surveys – product-market fit surveys and net promoter score (NPS) surveys. Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product.

Feedback Software 98

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Userpilot

JUNE 18, 2024

This guide will introduce you to the best resources available for marketing analysts, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A marketing analyst is a professional who carries out market research for a product, tracks trends , and identifies growth opportunities for the company.

Data Visualization 52

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Userpilot

AUGUST 15, 2023

Your launch plan should contain the following: Detailed market research and competitive analysis that examines the current market state and identifies the needs of your target user. Go-to-market and pricing strategies that detail your marketing plan and preferred sales process. for measuring success.

Product launches 98

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Userpilot

AUGUST 17, 2024

TL;DR This is a collaborative individual who supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functional teams. A product assistant helps streamline product development processes, gather and analyze user feedback , and contribute to market research.

Data Visualization 52

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Userpilot

JUNE 27, 2024

In this article, we will outline the typical journey for a marketing analyst, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. The marketing analyst career allows for room for growth as your skillset and years of experience increase. What is a marketing analyst?

Data Visualization 52

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Userpilot

AUGUST 19, 2024

TL;DR A product assistant supports product managers in the SaaS industry by conducting market research , analyzing user feedback, and coordinating with cross-functional teams to guide product development and enhance software solutions. Let’s dive in! How to become a product assistant?

Data Visualization 52

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Userpilot

JULY 24, 2024

Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Read more on product strategy. Learn how to conduct effective market research.

Data Visualization 52

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Userpilot

JUNE 17, 2024

There are books, webinars , podcasts, blogs, and more to help augment knowledge. Webinars : Delve into user journeys (Userpilot Events), gather customer feedback (Qualtrics), access exclusive customer insights content (CustomerThink & CX Accelerator), and learn best practices in customer experience (CXPA).

Data Visualization 52

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Userpilot

JUNE 30, 2024

Let’s take a look at these responsibilities: User and Market Research : A product launch manager executes market research and competitive analysis to identify trends and potential challenges for new product launches. Director of Product Launch : Develop and implement overall launch strategy.

Analytic Tools 52

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Userpilot

JUNE 19, 2024

TL;DR A product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy, product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. Looking into tools for product strategists? Book a demo to see it in action!

Analytic Tools 52

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Userpilot

JULY 20, 2024

Network within the industry and stay up-to-date on trends by attending events and webinars. Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Read more on product strategy.

Data Visualization 52

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Userpilot

JUNE 12, 2024

In this guide, we’ll provide an overview of typical marketing analyst salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. Before you invest in tools, carry out enough research about them and ensure they are the perfect fit for you. What is a marketing analyst?

Data Visualization 52

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Userpilot

JUNE 28, 2024

This guide will provide you with a comprehensive overview of the path to becoming a successful marketing analyst. TL;DR A marketing analyst is a professional who carries out market research for a product, tracks trends , and identifies growth opportunities for the company. What is a marketing analyst?

Data Visualization 52

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Userpilot

JUNE 26, 2024

TL;DR A localization manager helps a company enter the international market by adapting the company’s product and content to the language and culture of the global audience. Localization Manager : The localization manager is in charge of implementing a localization strategy. Power BI is a business tool that comes in handy here.

Research Software 52

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Userpilot

APRIL 21, 2024

We also share examples of different conversion paths and optimization strategies. Demo sign-up conversion path Here’s how Attest, a market research platform, converts website visits into demo bookings. Event registration path Userpilot also uses the product-led approach to content marketing. Let’s get to it!

Research Software 104

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Userpilot

JUNE 17, 2024

TL;DR A localization manager helps a company enter the international market by adapting the company’s product and content to the language and culture of the global audience. A localization manager oversees the localization strategy implementation process from beginning to end while maintaining quality. SaaS : Userpilot.

Analytic Tools 52

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Userpilot

JUNE 30, 2024

Below are the primary responsibilities: Product strategy and vision : Define and communicate a clear product vision and strategy aligned with business objectives. Market research : Conduct market analysis to identify customer needs, competitive landscape, and industry trends. How to become a product manager?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 17, 2024

Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Read more on product strategy. Learn how to conduct effective market research.

Data Visualization 52

Data Visualization Analytic Tools User Testing Feedback Software 52

Userpilot

JULY 28, 2024

Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Read more on product strategy. Learn how to conduct effective market research.

Data Visualization 52

Data Visualization User Testing Analytic Tools Feedback Software 52

Userpilot

JUNE 18, 2024

TL;DR A product analyst is a professional who conducts product research , analyzes, and interprets such data to make accurate decisions about the product. There are insightful resources on the internet on product analysis, ranging from books to webinars to podcasts to blogs.

Data Visualization 52

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