The Product Guy

MARCH 12, 2025

Since then, market dynamics have shifted, competitors have launched new capabilities, and your customers needs have evolvedbut your team is still marching toward that old roadmap. Teams that dare to go against the grain, like those that reimagined markets with entirely new business models, spark change instead of managing the status quo.

Data Visualization 150

Data Visualization User Testing Customer Experience Technical Review 150

Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.

User Testing 280

User Testing Product Research Market Research Research Software 280

The Product Guy

JULY 30, 2020

Looking at a start-up company maybe there is no need to do a detailed stakeholder map as the product manager usually is well connected and already has update meetings on a regular basis with all relevant stakeholders like the CEO or VP of commercial operations. Secondly, when should you spend time to identify stakeholders ?

CTO Coach 391

CTO Coach Customer Experience Software Review User Testing 391

Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 388

Reporting Tools User Testing Customer Experience Product Research 388

Product Talk

JUNE 21, 2023

Meet Ellen Brandenberger , a product coach and consultant and Director of Product at Stack Overflow. Meet Ellen Brandenberger, a product coach and consultant and Director of Product at Stack Overflow. Meet new Product Talk instructor Ellen Brandenberger! to the roster. Tell us a bit about your background.

Product Research 240

Product Research User Testing Research Software Customer Experience 240

Roman Pichler

FEBRUARY 14, 2023

This includes interviewing and observing users, using key performance indicators (KPIs) to track the value of the current product version, keeping an eye on the competition, and monitoring market trends. [2] Using a product goal addresses this issue: You only add an item to the backlog if it helps you meet the goal.

Product Research 383

Product Research Feedback Software Research Software User Testing 383

Intercom, Inc.

OCTOBER 8, 2020

Freemium’s a great way to acquire lots of customers relatively quickly and easily, but the job of converting them to using a paid product is where the rubber meets the road. Yet that hasn’t stopped them making big inroads into the enterprise market. Listen to the full episode above or check out Kristen’s key takeaways below.

Software Review 206

Software Review Enterprise Technical Review User Testing 206

Userpilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Best customer success software for startups and small companies. Top customer success management platforms for mid-market and enterprise companies. Defining a customer success tool and other FAQs. G2 rating : 4.4

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Roman Pichler

APRIL 13, 2021

To do so, I might measure market share, for instance, by tracking the product’s position in the appropriate app store. Measuring how well your product is doing at meeting its user, business, and product goals is great. Carefully select them by using the factors discussed above, and regularly review and adjust them. Less is More.

Feedback Software 284

Feedback Software Analytic Tools Data Visualization Research Software 284

Melissa Perri

JULY 23, 2024

Some of these are Fortune 10 software-enabled companies going through digital transformations. I review strategies and roadmaps. At the end of this review, I do a Product Leadership workshop with C-Suite and Product leaders, where I show them what good looks like, and they have a chance to reflect on where they are.

Weak Development Team 250

Weak Development Team Product Research Research Software Feedback Software 250

Lenny Rachitsky

FEBRUARY 25, 2025

Step 1: Preparation (3-5 weeks) The preparation step is a foundational effort where a lot of the groundwork and due diligence is done to inform the strategy selection process. product marketing, user research, content design, etc.). Then iron out any adjustments as a result of these reviews.

Strategy 122

Strategy Technical Review Product Strategy Product Research 122

Intercom, Inc.

AUGUST 17, 2020

Localizing a product for international expansion means making all aspects of that product accessible to the market you’re looking to enter – from language translation and adapting product UX to offering multilingual customer support, and beyond. While all of that might sound daunting, it doesn’t have to be implemented all at once.

Research Software 276

Research Software User Testing Software Review Customer Experience 276

Roman Pichler

MAY 11, 2021

While internal stakeholders such as marketing, sales, and support play an important role in successfully offering a product, it would be wrong to try to please them and to say yes to all their ideas and requests. Unlike traditional approaches to software development, Scrum does not offer the role of a project manager.

Weak Development Team 366

Weak Development Team Product Research User Testing Customer Experience 366

The Product Guy

APRIL 9, 2019

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

Feedback Software 372

Feedback Software Analytic Tools Technical Advisors Strategy 372

Alchemer Mobile

FEBRUARY 24, 2022

Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action. If the score goes down, it is presumed that marketing and product work needs to be done. Sentiment is the emotion behind customer engagement. In-app ratings prompts.

User Testing 246

User Testing Customer Feedback Feedback Software Customer Experience 246

Product Innovation Educators

FEBRUARY 17, 2025

Different products target overlapping market segments 2. Customer Interaction Required frequency of customer contact Expected depth of market understanding Methods for gathering customer feedback 2. Business Understanding Knowledge of revenue models Understanding of key metrics Grasp of market dynamics 3.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

The Product Coalition

MAY 18, 2022

Continuous improvement is a continual process to improve components of enterprise software?—?processes, Regardless of today’s software development aspect, increasing demand for new features in the products makes competitive advantage higher than ever. Changes can be large or small, which depends on the software projects.

Reporting Tools 158

Reporting Tools Software Developers Software Development Feedback Software 158

The Product Guy

AUGUST 30, 2017

The team had been working for almost a year and had a huge amount of code under their belts. We would regularly meet to discuss the features required, what the customers expected. But just because it was a lot of code doesn’t mean it worked. We’d made great code. We were testing our code. How did I get here?

Technical Advisors 309

Technical Advisors Product Management Product Manager Technical Review 309

The Product Coalition

AUGUST 28, 2023

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. It helps us meet customers’ demands, needs, and expectations. You should be able to define the project scope and goals clearly by outlining the objectives, functionalities, and features of the software.

Feedback Software 148

Feedback Software Reporting Tools Software Developers Software Development 148

Roman Pichler

OCTOBER 6, 2020

Which market and market segment should the product address? For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? Meeting users and customers, at least in form of a video call, not only helps you validate your assumptions and develop new ideas. What makes the product stand out?

Product Research 295

Product Research Technical Review Feedback Software Research Software 295

Roman Pichler

JANUARY 22, 2024

These might be end-user-facing or internal ones like a software platform, for instance; they might directly generate revenue or support commercial offerings. Part of this process should be regular portfolio strategy reviews. Key stakeholders, for example, a sales rep, marketer, and customer support team member.

Weak Development Team 294

Weak Development Team Strategy Software Review Vision 294

The Product Guy

SEPTEMBER 27, 2016

Meet the mentors…. He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Alchemer Mobile

NOVEMBER 10, 2022

Combining the two platforms enables app providers to move with the speed and agility to meet the needs of their customers, while still maintaining the security and control required for regulatory concerns. Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch.

Feedback Software 256

Feedback Software Analytic Tools Reporting Tools Data Visualization 256

Product Innovation Educators

JULY 15, 2024

For software and SaaS products, development and lifecycle management often overlap. As markets change and customer needs shift, knowing how to guide a product through its various life stages is crucial for staying competitive and growing. It covers a product’s entire journey from idea to market retirement.

Feedback Software 233

Feedback Software Research Software User Testing Customer Feedback 233

Roman Pichler

AUGUST 12, 2024

These require the relevant marketing, sales, support, legal, finance, and operations know-how—depending on the type of product and the company structure. For instance, you would discuss the viability of the sales channels in a product team meeting. To acquire the relevant knowledge, you have two choices.

Weak Development Team 216

Weak Development Team Feedback Software Software Review Product Research 216

Alchemer Mobile

FEBRUARY 2, 2021

This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. It’s marketing. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. App marketing at its most basic. The bad news? The good news?

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

The Product Guy

OCTOBER 25, 2016

Meet the mentors…. He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Userpilot

NOVEMBER 7, 2024

Before we discuss the steps for creating interactive demos, let’s explain some of the benefits so you can see why this marketing asset is not a waste of resources. Tap into existing resources : Review recordings of sales calls, customer support interactions , marketing materials, and product documentation.

Demo 103

Demo Analytic Tools Feedback Software Research Software 103

The Product Coalition

NOVEMBER 26, 2024

Subscribe now Here’s what I’m covering this week 🗒️ STUDY WITH JAY: When Thoughts Become the New SaaS Market 🎧 TWO PODCASTS: Services Management and 2025 Intro to Video 🤔 EVENT: AI FRIDAY EVENTS DAY - 3 Dedicated AI+Product Sessions STUDY WITH JAY: Who needs keyboards when you’ve got brainwaves?

Research Software 140

Research Software Marketing Technical Review Software Review 140

Userpilot

OCTOBER 19, 2024

Customer satisfaction (CSAT) is a measure of how well a company’s product, service, and overall experience meet customer expectations. As such, you must tailor your strategies to meet your target customers’ specific needs and expectations. Userpilot review on G2. As a result, sharing is easier than ever before.

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Product Talk

NOVEMBER 11, 2020

Due to COVID-19, many of the events on our list had to shift to virtual events. Even though we may not be able to meet in person, we suspect many of these events will be worth checking out. Business of Software USA. Growth Marketing Summit. A lot has changed in the world since we last published our 2020 conference list.

Product Research 264

Product Research Software Review Naming Research Software 264

Userpilot

MAY 22, 2024

You can access this information through the right customer lifecycle management software. However, it’s not easy to pick a tool among the many suitable options in the market. To help you, we’ve listed the 10 best customer lifecycle management platforms in the market, including key features, user reviews, and pricing.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Reporting Tools 105

Alchemer Mobile

DECEMBER 7, 2022

“Should we buy this software or should we build it?” In the case of software, the dilemma becomes increasingly difficult as most enterprise companies have the resources and talent in-house to build the software. One-tap registration with Facebook), you’re already using third-party software.

Analytic Tools 130

Analytic Tools Research Software Reporting Tools Software Review 130

Alchemer Mobile

DECEMBER 7, 2022

“Should we buy this software or should we build it?” In the case of software, the dilemma becomes increasingly difficult as most enterprise companies have the resources and talent in-house to build the software. One-tap registration with Facebook), you’re already using third-party software.

Analytic Tools 130

Analytic Tools Research Software Reporting Tools Software Review 130

Alchemer Mobile

AUGUST 2, 2024

From the classics like NPS and CSAT to new innovative ways brands are measuring CX, each measurement offers a unique perspective on how well your organization currently meets customer expectations. This applies to product development, marketing strategies, and customer service enhancements.

Customer Experience 200

Customer Experience Analytic Tools Data Visualization Feedback Software 200

Alchemer Mobile

APRIL 9, 2020

Why are more people leaving reviews? The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market. App Ratings and Reviews. Above all, benchmarks can help you understand why. Why is sentiment changing? Mobile Customer Sentiment.

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Userpilot

DECEMBER 18, 2024

Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Expert review : Established design experts check your products design based on usability principles to identify potential improvements. Basically, anything that ruins the user experience.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105