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How to Leverage Conflict in Product Management

Roman Pichler

Listen to the audio version of this article: [link] Why Conflict Matters Conflict is often seen as something bad that should not occur. Think of the salespeople, marketers, and customer support team members, as well as the UX designers, architects, programmers, and testers you might interact with.

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Building a Great Product Management Organization

Melissa Perri

I then do various interviews with executives all the way to Product Management team members and surrounding functions. But that’s okay, because once we know where the weak spots are, we can fix them. Siloed Teams : Teams work in isolation rather than collaboratively, resulting in inefficiencies and a lack of unified vision or approach.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams. However, these early efforts faced significant limitations.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Two major obstacles stood in my way.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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Making Effective Product Decisions: Tips for Deciding with Stakeholders and Dev Teams

Roman Pichler

Be Clear on When to Involve the Stakeholders and Development Teams. Complex and high-impact decisions, however, are best made together with the stakeholders and development teams. Additionally, include the development team members in product backlog decisions , and always choose sprint goals together.

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5 Tips for Saying No to Stakeholders

Roman Pichler

You know, though, that it is impossible to add the feature to the development effort. The dev team is struggling with the current workload, and moving the date is not an option. Don’t Feel Bad about Saying No. The development team is struggling to implement the agreed features, and, as you know, we can’t push out the date.”