The Product Guy

MARCH 4, 2025

You’re gathering customer feedback, hitting your OKRs, and tracking every metric imaginable. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Customer feedback drives iteration. Customers needs change faster than you can build. And customers?

Customer Feedback 150

Customer Feedback Product Manager Product Management Feedback Software 150

Userpilot

APRIL 15, 2024

Left unaddressed, customer communication pain points can cause dissatisfaction and eventual churn. We cover: Types of customer pain points. How to identify customer pain points. Six common customer pain points. In-app support strategies to eliminate them.

User Friction 105

User Friction Customer Communications Analytic Tools Feedback Software 105

The Product Guy

MAY 30, 2019

We do this because it is difficult to predict whether a feature will indeed help us meet a particular outcome. Hypotheses are only useful if we test them (with customers), to validate or discard them. Today we are not meeting the level of usage that we expect for our product. The high-level direction (e.g. More on this below.

User Testing 384

User Testing Product Research Customer Experience Data Visualization 384

Intercom, Inc.

JULY 1, 2020

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. The typical support “strategy” is to let common issues roll in for support reps to address. Proactive customer support is the antidote to long wait times and ticket deflection.

User Friction 240

User Friction Outbound Customer Experience Customer Feedback 240

Product Innovation Educators

OCTOBER 16, 2023

It’s an organizational issue—moving quickly to beat competitors and keep up with changing customer preferences. When companies take the time to design products that match what the customer needs, profits soar, customer satisfaction (and retention) soars, and employee satisfaction gets a nice uptick too.

User Testing 285

User Testing Customer Experience Product Research User Friction 285

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

User Testing 290

User Testing Reporting Tools Customer Experience User Friction 290

Folding Burritos

DECEMBER 7, 2017

As Product Managers, we perfectly understand the need to generate and use customer feedback. This led me to reach out to 14 leading Product Managers and talk with them about how they use customer feedback in their own companies and teams. Feedback is only relevant vs. a goal and user context. Understand where it’s coming from.

User Testing 249

User Testing Customer Feedback Feedback Software Customer Experience 249

Intercom, Inc.

NOVEMBER 30, 2021

Customer support is more business-critical than ever. But in today’s fast-paced world, your customer support can only be as effective as the technology that underpins it. Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. Strategy first, technology second.

Technical Review 250

Technical Review Feedback Software Analytic Tools Reporting Tools 250

Product Talk

DECEMBER 18, 2024

Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that. What I saw was they were talking to customers periodically.

Product Research 245

Product Research Research Software Analytic Tools Feedback Software 245

Intercom, Inc.

JULY 14, 2020

As customers expect more and more out of support experiences, support leaders can risk burnout on their team to meet the escalating demand. But even for larger teams, an influx of customer questions can overload agents, leaving them frustrated and overworked, and in turn, not able to provide great support.

Customer Experience 225

Customer Experience User Testing Product Research Customer Feedback 225

Product Talk

SEPTEMBER 20, 2023

And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them. It felt like 10+ years of experience, from customer development to Jobs Theory all in one actionable package.

Data Visualization 333

Data Visualization Analytic Tools Research Software Product Research 333

Intercom, Inc.

MAY 20, 2020

As customer success managers, we wear many hats. We need to stay on top of market trends and product updates, all while making sure our customers become wildly successful. During times of rapid change, juggling everything on our plates, along with everything on our customers’ plates, can feel like a herculean task.

Customer Experience 224

Customer Experience User Friction User Testing Technical Review 224

The Product Guy

MAY 7, 2020

As you climb the ladder, primarily the focus changes from solution and execution to strategy. Also, in various organizations which have grown in product maturity, customer base etc., This role also focuses on increasing the retention rate for existing customers. Product Strategy.

Technical Review 398

Technical Review Product Manager Product Management Onboarding KPIs 398

The Product Guy

AUGUST 10, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. That unearths sets of real-life goals and pain points.

User Testing 296

User Testing Customer Experience Research Software Customer Feedback 296

Intercom, Inc.

FEBRUARY 9, 2021

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Understand how customer expectations are changing.

User Testing 223

User Testing Reporting Tools Customer Feedback Customer Experience 223

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? For each example, we’ll explore why it works and lessons that can help improve your marketing strategy. For each example, we’ll explore why it works and lessons that can help improve your marketing strategy.

Customer Feedback 111

Customer Feedback Customer Experience Data Visualization Analytic Tools 111

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. But over time, customer needs evolved. I will discuss why in just a second.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

UX Planet

MARCH 29, 2025

Written by MaryMoore If youre new to UX design and havent considered strategy yet, now is the time to start. Youre probably thinking, Ill figure it out as I go along, or, Do I really need a strategy? What Exactly is UX Strategy? Identify their pain points and propose design solutions tailored to resolving thoseissues.

Feedback Software 66

Feedback Software UX Weak Development Team Research Software 66

Intercom, Inc.

MARCH 10, 2022

And, as society reopens, it is vital to maintain ease of movement between in-store and online channels – not just for your customers, but for your teams. Great e-commerce experiences for customers are built on speedy responses, instantaneous gratification, and convenience – this is no easy feat to provide. Proactive engagement.

Customer Experience 209

Customer Experience Technical Review User Friction Data Visualization 209

Intercom, Inc.

FEBRUARY 10, 2022

Customer support has never been a walk in the park. To keep up with these changes, last year we released our first Intercom Customer Support Trends Report. To keep up with these changes, last year we released our first Intercom Customer Support Trends Report. Shawn Carter , Customer Care Team lead at Aircall.

Reporting Tools 212

Reporting Tools Research Software Feedback Software User Testing 212

Userpilot

JULY 9, 2024

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important?

Customer Experience 111

Customer Experience User Testing Research Software Analytic Tools 111

Intercom, Inc.

FEBRUARY 12, 2020

We all talk a good game about the customer being the most important thing in our business. But the truth is, as most companies scale, the customer can feel further and further away. Customer empathy is often one of the first things to suffer as companies grow from startup to scale-up. Bringing the voice of the customer to life.

Customer Feedback 193

Customer Feedback User Friction User Testing Customer Experience 193

Userpilot

AUGUST 30, 2024

What if you could read your customers’ minds? While mind-reading might be out of reach, customer segmentation models are the next best thing. By understanding and grouping your customers based on their behaviors and preferences, you can create personalized experiences that actually engage customers.

Data Visualization 100

Data Visualization Analytic Tools Reporting Tools Customer Experience 100

Product Innovation Educators

OCTOBER 24, 2022

A digital customer experience coupled with rapid physical product creation – insights for product managers. Both my co-founder Brian and I experienced pain points when we were buying engagement rings. We’re building a new digital product that’s the first of its kind for custom jewelry design online.

User Friction 193

User Friction Customer Experience User Testing Customer Feedback 193

Product Talk

APRIL 9, 2025

Customer-facing APIs are products. When engineers encounter friction when learning a new API, it reduces their likelihood of having success with your product. You want customers to get value from your product as quickly as possible. The easiest way to fix this is to test your documentation with real customers.

Product Research 136

Product Research Software Review User Testing Technical Review 136

BrainMates

OCTOBER 20, 2024

The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.

Data Visualization 52

Data Visualization User Testing Customer Feedback Customer Experience 52

Product Innovation Educators

DECEMBER 6, 2021

He is Howard Tiersky, author of the Wall Street Journal bestselling book Winning Digital Customers: The Antidote to Irrelevance. He founded FROM, a digital transformation agency, which has won over 100 awards for user experience design, including for their work redesigning the Avis app which is now ranked by J.D.

Customer Experience 257

Customer Experience User Testing User Friction Research Software 257

Alchemer Mobile

JULY 29, 2021

Customers want to be heard. Product feedback is the ideal way to hear from specific customers and understand their needs before they move to one of your competitors. Proactively gathering feedback allows you to quickly identify and solve their pain points. Create products and release features customers want.

Feedback Software 246

Feedback Software User Testing Customer Feedback Research Software 246

The Product Guy

MAY 3, 2018

Moving from product concepts to execution requires the steady guidance of a product manager to listen and understand the needs and wants of the organization, the teams involved, and the users for whom the product is being built. The value that your product brings to your users comes from taking the vision of the user your team has assembled.

User Testing 277

User Testing Customer Experience Product Manager Product Management 277

Arkenea

FEBRUARY 23, 2025

If I had to make a blanket statement, it’s that most founders and product managers don’t listen enough to customers or iterate enough based on customer feedback. However, I don’t necessarily agree with the idea that its user feedback “versus” the founder’s vision.

User Testing 98

User Testing Feedback Software Customer Feedback Research Software 98

Usersnap

FEBRUARY 24, 2025

Product discovery is critical in identifying workflows, pain points, and user goals that shape successful products. Asking the right product discovery questions helps uncover the deeper needs driving user behavior and expectations. Falling victim to confirmation bias: Assuming solutions fit users create blind spots.

Product Research 52

Product Research User Testing Customer Feedback Customer Experience 52

Userpilot

MAY 20, 2024

Wondering how to improve customer retention? The article shares 20 actionable customer retention strategies for your SaaS! TL;DR Customer retention is your ability to keep users using the product. Offer personalized onboarding experiences to help users quickly realize product value.

Data Visualization 105

Data Visualization Embedded Analytics Analytic Tools Customer Feedback 105

Product Innovation Educators

NOVEMBER 14, 2022

Prior to Tango, Ken spent most of his career in the Bay Area at Uber, where he held roles in Launch Operations, Data Science, and Product Strategy. . We thought about how we could shift that to a more positive experience and cut down on pain points. Your strategy has to be within the context of what your product is.

Product launches 254

Product launches Development Team Review Technical Review Customer Feedback 254

Product Innovation Educators

JUNE 24, 2024

In this article, we’ll explore Mary’s journey, the strategies she used to reframe her experience, and the valuable lessons she learned along the way. One of the key similarities between Mary’s nonprofit work and product management was the focus on understanding and meeting the needs of a target audience.

Product Manager 249

Product Manager Product Management User Friction Product Research 249

Product Innovation Educators

SEPTEMBER 2, 2024

He covers the “double diamond” approach, how to talk about value, pricing strategies, and how market research helps make smart decisions. It guides product managers through the complex landscape of what customers need, want, and how they behave. This information is gold for creating successful new products.

User Testing 280

User Testing Product Research Market Research Research Software 280

Intercom, Inc.

APRIL 20, 2021

The challenges facing customer support leaders are more complex than ever. They need to be able to balance efficiency with a great customer experience , meet rising customer expectations , and keep team morale high , all while ensuring that they don’t blow through their budget or burn out their team. The results?

Data Visualization 157

Data Visualization User Friction Customer Experience User Testing 157