Remove Naming Remove Strategy Remove Weak Development Team
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Everything You Need to Know about Product Portfolio Strategy

Roman Pichler

Listen to the audio version of this article: [link] What Is a Product Portfolio Strategy and Why Does It Matter? A product portfolio strategy is a high-level plan that helps you maximise the value a group of products creates. These guide and align the strategies of the portfolio members , as Figure 1 illustrates.

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Maximising Stakeholder Buy-in to Product Strategy and Product Roadmap

Roman Pichler

The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. Decisions related to a new or significantly changed strategy have a very high impact. I refer to this group as key stakeholders.

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A Learning Roadmap for Product People

Roman Pichler

The second line names the skills areas the learning goals belong to, which I’ll cover in more detail in the next section. For the first two quarters, the area is strategy; for the last two, it is leadership. For example, the guidelines I have developed for the GO product roadmap template directly apply to the roadmap in figure 1.

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Three Qualities of Great Product Roadmaps

Roman Pichler

As their name suggests, these roadmaps focus on product goals or outcomes such as acquiring customers , increasing engagement , and future-proofing the product by removing technical debt. This helps align the stakeholders and development teams, as I discuss below, and acquire a budget if required. Actionable.

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Common Product Vision Board Mistakes

Roman Pichler

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Causes : A lack of understanding of users and their needs, lack of empowerment of the person in charge of the product, inappropriate growth strategy.

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Six Types of “Product” Owners

Roman Pichler

As its name suggests, a product owner in Scrum is in charge of a product. Note that the choice of the name is intentional. The other product people involved should have roles whose names correctly reflect their scope of ownership, as I discuss below. Scrum Product Owner.

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Five Product Owner Myths Busted

Roman Pichler

” But do not allow people to dominate and tell you what to do, and don’t agree to a weak compromise. The individual should carry out product discovery and strategy work in addition to taking care of the product backlog work. Myth #3: The product owner is responsible for the team performance.