Mind the Product

AUGUST 3, 2017

Being the first product manager at a startup typically means being the 10th or 15th employee, and recognizing that – although product management has both tactical and strategic components – you’ll initially be more focused on tactics.

User Testing 194

User Testing Data Visualization Product Manager Product Management 194

Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

Data Visualization 83

Data Visualization User Testing Product Strategy Analytic Tools 83

Userpilot

JUNE 30, 2024

Embarking on a career as a product launch manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product launch manager. First of all, enroll in a product launch manager certification course.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. A go-to-market ( GTM ) strategy is a comprehensive plan detailing how you want to launch your product.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Userpilot

JUNE 19, 2024

Interested in product marketing manager roles? In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work.

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Let’s dive in!

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Product Management University

OCTOBER 23, 2023

With strong top-down discovery as the foundation, product managers collaborate and build products that make users better at their jobs in ways that have measurable strategic value to the customer (and to your own organization).

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Roadmunk

OCTOBER 5, 2017

While product managers puppeteer a product journey end-to-end, product marketing managers tend to be the masterminds behind releasing said product to market. Despite this generally accepted understanding, coordinating product releases of any size can still get messy. Jeffrey Vocell. Company: HubSpot.

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market. What is product marketing?

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

DECEMBER 8, 2022

To avoid product failure, don’t launch without achieving product-market fit first. Good product positioning helps achieve customer fit and avoid customer dissatisfaction. Make your UI easy to navigate so that customers can easily learn how to use it and can experience product value quickly. GTM Strategy.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Product vision is a high-level explanation of your product’s main reason for existing.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

ProductPlan

SEPTEMBER 2, 2022

The ugly truth is product launches are a messy business. There are launch activities to track, expectations to manage, and stakeholders to hold accountable. Product teams carry this burden alone without the help of proper tooling for far too long. Product managers are some of the most organized people in the world.

Reporting Tools 98

Reporting Tools Customer Communications Research Software Marketing 98

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

NOVEMBER 14, 2022

Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Product planning focuses on the customer and business outcomes that the product should achieve. What is NOT product planning.

Product Research 98

Product Research User Testing Onboarding KPIs Research Software 98

Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

The Product HQ

JUNE 1, 2024

That’s why they also have to take in feedback and requests regarding the product strategy and product development process. Strategy Software product managers also have to work on the product strategy by bringing the product vision to light.

Reporting Tools 98

Reporting Tools Research Software Feedback Software Analytic Tools 98

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. 16 Product Management Best Practices. Run regular PMF surveys to check if you still have the product-market fit.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Userpilot

MAY 5, 2022

Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. Generally, the product manager is responsible for the product strategy while the project manager – for its implementation.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

Amplitude

DECEMBER 23, 2020

Your stakeholders are the people in and outside of your company who have a role in shaping your product and making it the best it can be. Stakeholders can include designers, engineers, analysts, product marketers, and the customers themselves. Get All Your Stakeholders in the Same Room. Here’s an example of what this looks like.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Product Manager 104

ProductPlan

SEPTEMBER 22, 2022

As a product marketer, I’ve run a good number of launches throughout my career. Product launches. Feature launches. Regardless of size and scope, launches always turn out better when you involve the product team. Many, in fact, describe a siloed approach to launching products.

Research Software 52

Research Software Roadmap Product launches User Testing 52

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Product success is necessary both for the product manager and for the organization to grow. To build successful products, make sure to align the product strategy with the product vision. Minimum Viable Onboarding.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

ProductPlan

AUGUST 10, 2023

That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like. But it also sets the stage for a parallel strategy that doesn’t sacrifice short-term wins. And the audience for these roadmaps gets consistent output across the product portfolio.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

Userpilot

JUNE 25, 2023

Hired: How to Get a Product Management Job is a valuable resource for aspiring product managers navigating the job search process. Launch: The Roadmap to Product Management Success is a guide on how to carry out successful product launches. How to build a culture of innovation and empowered product teams.

Books 98

Books Analytic Tools Data Visualization Product Research 98

Userpilot

JULY 27, 2023

Product Manager : In charge of creating product strategy and overseeing the design process, among other things. UX Designer: Responsible for understanding the unique needs and requirements of SaaS users and designing the user interface and experience of SaaS products. Come up with product and new feature ideas.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

ProductPlan

FEBRUARY 8, 2022

Some responsibilities that fall into communications include: Communicating product changes. Helping shape communication about product strategy for each audience and class of internal stakeholders. Coordinating with product marketing and sales. Coordinating critical aspects of product launch.

Data Visualization 104

Data Visualization Reporting Tools Feedback Software Analytic Tools 104

Userpilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

The Product HQ

JUNE 10, 2024

The product management profession is still developing and therefore many product managers’ jobs have not been clearly defined or agreed upon. The VP of Product sets the product vision for her team, ensures that product strategy is aligned, and coordinates with other executives to accelerate growth.

Product Manager 52

Product Manager Product Management Technical Review Technical Advisors 52

Product Bookshelf

FEBRUARY 13, 2017

The breadth of knowledge you need to be an effective product manager is very complex. ” The book contains a lot of product strategy, positioning, and go to market content which is often missing in books that focus primarily on execution. The Whole Product.

Product Manager 81

Product Manager Product Management Management Management 81

ProductPlan

SEPTEMBER 30, 2022

At times, product launches may feel overwhelming, especially when executive stakeholders expect a new product or feature on a semi-frequent basis. Product leaders want a solution that seamlessly transitions from assisting them in planning their product strategy to executing it.

Webinar 52

Webinar Software Engineering Management Management 52

ProductPlan

OCTOBER 6, 2022

So if you are looking to launch a new product or feature, you are prepared with some tips to reduce that blank page anxiety. Start with your company and product mission and vision. Understand your customer outside of why they use your product. It was a good signal that we were moving toward product-market fit.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

Userpilot

FEBRUARY 17, 2023

TL;DR Product discovery comes before the product delivery process and its aim is to find and validate opportunities and solutions that will enhance product value and drive business goals. Product discovery enables teams to achieve and maintain the product-market fit and removes bias from the product management process.

Product Research 98

Product Research User Testing Data Visualization Feedback Software 98

Userpilot

SEPTEMBER 29, 2023

While product development describes the process of creating the product itself (i.e. designing screens, writing code, running tests), product management is a broader concept that encompasses strategy , vision, and product-market fit. Monitor interest in certain topics over time with Google Trends.

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Actuation Consulting

JUNE 24, 2019

No matter how awesome your product, without a well-conceived launch strategy, it will likely sputter off the launch pad. What Is a Launch Strategy? Your product launch strategy delineates the approach you plan to take in getting your product to market.

Strategy 56

Strategy Development Product launches Advertising 56