Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

Product launches 117

Product launches Product Research Customer Experience User Testing 117

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. GTM strategy.

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Dear Strategy

OCTOBER 1, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.

Differentiation 52

Differentiation Strategy Product Strategy Marketing 52

Gainsight

NOVEMBER 22, 2019

Your colleagues in Marketing, Sales, and Customer Success (CS) are trained on the new release. It goes without saying, but our perspective here at Gainsight is that when product and customer success teams work together, the customers win. Product launches are a perfect example. Making Adoption Easier for Everyone.

Product launches 80

Product launches Feedback Software Customer Experience User Testing 80

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Product marketing vs. traditional marketing.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Product Innovation Educators

MAY 20, 2024

Goals and Objectives: Outlines specific and measurable goals related to the project’s contribution to business strategy, operational goals, and project-specific objectives. Development: Designing, prototyping, and preparing for the product launch.

Reporting Tools 102

Reporting Tools Research Software Product Research Feedback Software 102

Userpilot

JUNE 12, 2024

Product marketing is crucial to bringing a product to the market and ensuring its success. Here are five best practices that will get you there: Merge product marketing strategies with customer insights : Use tools to collect user feedback and incorporate it into marketing plans.

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Product Management University

OCTOBER 23, 2023

If you’re interested in how a product portfolio management model can make your product management, product marketing, sales, customer on-boarding and customer success teams more effective in ways that are measurable, contact us and see how our training programs can elevate the performance of all customer-facing functions across the board.

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

Actuation Consulting

JUNE 24, 2019

No matter how awesome your product, without a well-conceived launch strategy, it will likely sputter off the launch pad. What Is a Launch Strategy? Your product launch strategy delineates the approach you plan to take in getting your product to market. Four Key Points to Include.

Strategy 56

Strategy Development Product launches Advertising 56

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. It usually involves three stages – pre-launch, launch, and post-launch.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. It usually involves three stages – pre-launch, launch, and post-launch.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. It usually involves three stages – pre-launch, launch, and post-launch.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. It usually involves three stages – pre-launch, launch, and post-launch.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. It usually involves three stages – pre-launch, launch, and post-launch.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Gainsight

AUGUST 6, 2021

How involved is your Customer Success team in product launches? And when this is harnessed, it can empower Product teams to make better decisions that ultimately lead to more successful launches. Here are a few ways to maximize collaboration between CS and Product teams. Step 3: Launching.

Product launches 52

Product launches Customer Feedback User Friction Onboarding KPIs 52

The Product HQ

JUNE 1, 2024

They analyze the data and identify trends to craft workable strategies. These strategies are recommendations for improvements to the current business and product strategy. Product manager interns can work both full-time and part-time. Here are the typical roles and responsibilities of a product manager intern.

User Testing 52

User Testing Product Research Reporting Tools Data Visualization 52

Userpilot

MAY 30, 2024

Leadership support , shared ownership of outcomes, cross-functional training, and celebrating collaboration can encourage PM-PMM alignment. Product managers focus on building the right product. They define the product vision , strategy, and roadmap. What are some key differences in priorities between PMs and PMMs?

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches.

Research Software 96

Research Software Data Visualization User Testing Marketing 96

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Product Development. Advertising.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

JUNE 12, 2024

Best tool for product management: Wrike – The platform offers Kanban-style boards and automated workflows that facilitate remote collaboration. Product specialists can use it to collaborate with design, marketing , and sales teams to develop, implement, and monitor product strategies.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

AUGUST 19, 2022

We’ll start by exploring key steps in the process, then look at some of the most effective tactics to help you form your own rollout strategy. A software rollout is a term used to describe the process of launching new software (or upgrades) to an existing user base. Then, organize your rollout strategy to meet those OKRs.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. Who is a product marketing manager? A product marketing manager (PMM) is responsible for a product’s positioning, messaging, and branding.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Sequent Learning

DECEMBER 20, 2023

Product Development Oversight : Collaborating with teams, they guide product development, ensuring alignment with customer needs and business goals. Go-to-Market Strategy : They design comprehensive launch plans, working closely with marketing teams for successful product introductions.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Userpilot

JANUARY 3, 2023

Are you trying to improve MQL to SQL conversion rate to drive product growth ? This article will discuss 10 actionable strategies to help you drive more customers by improving MQL to SQL conversion rate. You can convert qualified leads into customers and brand advocates with the right qualification strategy. Let’s dive in!

User Testing 98

User Testing Feedback Software Research Software Customer Experience 98

Gainsight

AUGUST 4, 2022

Identify potential user frictions and strategies to overcome them. Any changes made to your product will elicit feedback. However, you can improve your product launches by focusing on an exceptional customer experience. . Use data from previous product launches to identify potential obstacles such as: .

Customer Experience 64

Customer Experience Product Research User Testing Customer Feedback 64

Gainsight

JULY 26, 2022

You need to have the right CS strategy, plan and systematically work priority by priority to create resilience in your business. Putting product experience at the top of your to-do list. More and more companies are getting up to speed on product-led growth (PLG). But, it doesn’t just happen.

Feedback Software 59

Feedback Software Onboarding KPIs Customer Experience Customer Communications 59

Product Management University

OCTOBER 19, 2023

The best product launches are like the cream cheese frosting on a decadent chocolate cake! enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. The new product is going to boost your differentiation in the competitive space. All good, right?

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Product launches Product Research Weak Development Team Vision 264

UX Planet

MARCH 17, 2024

Scalability: with AI video generation, you can easily scale content production, creating a high volume of videos in a shorter amount of time. It is especially beneficial for marketing campaigns, product launches, and social media content. Smart algorithms are trained on hand-picked data, so they absorb misleads and errors.

Data Visualization 92

Data Visualization Analytic Tools Artificial Inteligence Generative AI 92

The Product HQ

JUNE 1, 2024

These types of courses familiarize you with terms and features of the machine learning world such as neural networks, feedback loops, ML products, and training data sets. However, bear in mind that most of these courses do not cover other key aspects of technical product management that you need to have under your belt.

Artificial Inteligence 52

Artificial Inteligence Analytic Tools Research Software Feedback Software 52

Usersnap

APRIL 29, 2023

ChatGPT on the other hand is easy to access, use and train for anyone. This is possible thanks to the vast knowledge base that it was trained on and its advanced large language model. Give me a list of roadmap ideas aligned with this strategy.” Write a sales strategy.” Write a go-to-market plan.”

ChatGPT 105

ChatGPT Artificial Inteligence Feedback Software Reporting Tools 105

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

MARCH 8, 2022

Melissa Perri is one of the most recognizable names in Product Management. She’s currently a consultant, speaker, and teacher in product management. Her company, Produx Labs, provides product management training. She advises executives around the world regarding product management.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Roy Madden

APRIL 4, 2022

To understand how this works, let’s review a Leo Web Alert designed to track Amazon’s recent product launches: Leo Web Alerts: A powerful and intuitive search and tracking interface. In our example, we use a Company and Strategic Move Leo Concept to track all information about Amazon’s product launches.

Technical Review 78

Technical Review Engineering User Testing Artificial Inteligence 78

The Product Coalition

JUNE 24, 2020

Their skill set allows them to maintain oversight across the product and align everyone around a common goal. Their skill set allows them to maintain oversight across the product and align everyone around a common goal.

Research Software 148

Research Software Analytic Tools Product Research User Testing 148

ProductPlan

JULY 27, 2022

Product education. This aspect of product operations is a little more measurable as the team can see how many training sessions were completed, how many staff members were trained through a product launch training program , and how often the product operations team updates everyone.

Product Research 52

Product Research Data Visualization Customer Feedback Feedback Loop 52

Department of Product

JULY 29, 2022

Land and expand strategies explained New markets and disruptive products have more latitude to redefine what customers perceive and want. This is what is called a “land and expand” strategy with a low barrier to try a product. This strategy would be appropriate to drive higher gross margins with more premium products.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52