Userpilot

MARCH 26, 2024

While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue. A well-defined launch plan is the key to driving traction and maximizing feature adoption.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue. A well-defined launch plan is the key to driving traction and maximizing feature adoption.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

JULY 9, 2023

Use surveys , interviews, and focus groups to gather qualitative data about their needs, pain points , and preferences. Next, generate and prioritize ideas for improving the usability and user experience you’ve identified in the research. Generate and prioritize ideas with the biggest impact on user experience.

User Testing 77

User Testing Product Research Customer Experience User Experience 77

Userpilot

JANUARY 29, 2024

TL;DR SaaS UX design is a process of creating a smooth and pleasant user experience for SaaS products. A well-crafted UX design increases customer satisfaction, improves user engagement, minimizes friction and churn, and improves customer retention.

Feedback Software 101

Feedback Software Analytic Tools Research Software Data Visualization 101

Gainsight

OCTOBER 17, 2023

Customer Success professionals are under more pressure than ever. Secure more renewals and customer expansion opportunities. Drive product engagement through the roof. This need for scale in a cash-strapped world is why we continue to see the rise of digital customer education and customer academies.

Feedback Software 52

Feedback Software User Friction Education ChatGPT 52

Userpilot

MARCH 15, 2022

Successful product launches stand on the back of an effective GTM strategy. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. They can be used when launching a new product into an existing market, expanding to new customers, or emerging markets.

Research Software 82

Research Software Strategy Customer Experience User Testing 82

Userpilot

MARCH 8, 2022

In her classes, she teaches a structured and sustainable approach to continuous discovery that helps product teams infuse customer input into their daily product decisions. In 2021, Torres published her book “Continuous Discovery Habits” on how to foster the habits of sustained discovery in product teams.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

Usersnap

APRIL 29, 2023

Product managers have a lot of ground to cover. From staying on top of market trends, user needs, customer feedback , and industry insights to managing their resources, and planning what’s ahead for their product. How can ChatGPT be useful for product management?

ChatGPT 105

ChatGPT Feedback Software Artificial Inteligence Reporting Tools 105

Gainsight

AUGUST 4, 2022

Whether you’re releasing your product for the first time or adding new features to an established favorite, introducing something new leaves room for major misunderstandings. The update also heavily favored suggested posts from the Instagram algorithm rather than posts from the people that users choose to follow. .

Customer Experience 64

Customer Experience Product Research User Testing Customer Feedback 64

Userpilot

OCTOBER 10, 2022

Product marketing involves bringing a product to market and aligning its messaging with customer needs. Whereas traditional marketing focuses on customer acquisition alone, product marketing drives everything from acquisition to activation , adoption, and retention. Product marketing vs. traditional marketing.

Feedback Software 90

Feedback Software Research Software Product Research User Testing 90

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. Ashley Ettwein, Director of Product Marketing at ADT.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

ProductPlan

AUGUST 23, 2022

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. Empathy in product management spans wider than seeing which buttons customers click.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Product Innovation Educators

MARCH 25, 2019

I am hired to talk about a product or service at a trade show. I started as an actor doing commercials and corporate videos. There’s always a product marketing person or a director of marketing involved. 10:31] What is a product launch that stands out in your mind? The CMO may also be included.

Presentation 72

Presentation Events User Testing User Friction 72

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. Marketing surveys are a method of soliciting customer feedback and collecting market research data using a questionnaire. It can be a tough nut to crack sometimes, but we’ve made it easier in this article.

Data Visualization 77

Data Visualization Product Research Research Software Analytic Tools 77

Userpilot

JULY 17, 2023

TL;DR A product team structure describes how the business organizes experts from different roles and functions to deliver successful products. The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion.

Analytic Tools 83

Analytic Tools Feedback Software Research Software Product Research 83

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. We have also asked experts from each department about their Customer Retention Strategy – so let’s dive in!

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

JANUARY 25, 2021

Contrary to conventional wisdom, for B2B SaaS, you don’t need to fill in every little detail about your user like their favorite food or where they went to school to create a user persona – it’s not a dating profile. You can get an accurate picture of your ideal user just by asking three questions: Who are they?

Analytic Tools 55

Analytic Tools Research Software User Testing Customer Experience 55

Userpilot

OCTOBER 29, 2020

The more product-led the company, the more post-signup activities the product marketer will do. The pre-signup activities include planning product launches, writing product and feature pages, writing help docs, FAQs, sales/cs enablement assets, and creating bottom-of-the-funnel educational content.

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 97

Userpilot

JUNE 9, 2021

How to get your first Product Management job. How to get your first Product Marketing job. A Product Manager builds the product by identifying customer needs and creating specifications for developers. Product Marketers are responsible for defining the whole value prop also before the signup. How to decide.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Watch an expert answer this question in the video below. Mock PMM Interview: Market Sizing Learn how to think about things like total ad revenue per user, per year. How many sessions are Android users engaging in every day? Tell me about a time when you influenced a product roadmap.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 82

Product launches User Testing Feedback Software Research Software 82

PMLesson's Ace the PM Interview

MAY 4, 2020

Next in the pre-release stage, you are helping to prepare marketing materials and user-facing documentation so your product is successful upon release. This may include building demo videos or working with marketing to get press about the upcoming launch. Gartner Peer Insights).

User Testing 52

User Testing Enterprise Data Visualization Product Research 52

Userpilot

APRIL 12, 2022

What is a product video for marketing SaaS used for? And can these tools help increase communication and in-product engagement ? Video marketing is a straightforward way of providing guidance in using your product, therefore driving engagement and reducing churn. What is a product marketing video?

Analytic Tools 92

Analytic Tools Embedded Analytics Data Visualization Onboarding KPIs 92

Gainsight

JANUARY 25, 2024

Manual customer training, i.e., 1:1 sessions with Customer Success Managers (CSMs), PDFs, webinars, etc.—had But it’s quickly falling out of favor, diminishing the customer experience, and putting unnecessary pressure on already strapped customer-facing teams. had its day. What’s the solution? What Changed?

Customer Experience 52

Customer Experience Research Software User Testing User Friction 52

UX Studio

JUNE 30, 2023

And provide user-centric insights into product and design decisions. Our shorter services are Expert Review , UX Audit , and Product Discovery. They can also help to discover pain points and untapped business opportunities. If you want a custom web design for your business, we’ll happily bring it to life.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 80

Customer Communications Feedback Software Research Software Analytic Tools 80

Product Innovation Educators

JUNE 12, 2023

Second is setting up the right funnels for access to users. I strongly believe that as a PdM, the biggest value you bring on your team is speaking to users and having a pulse of what your customers need. At Google we do annual planning early in Q3 when I think through the vision and strategy for my product.

User Testing 93

User Testing Customer Feedback Customer Experience Product Management 93

Userpilot

AUGUST 14, 2023

You need to know what in-app communication to implement to attract, engage, and retain a bigger customer base while maximizing revenues. TL;DR Growth marketing is achieving exponential and sustainable growth by implementing high-impact tactics across the user journey. A/B test landing pages to increase customer acquisition.

Onboarding KPIs 89

Onboarding KPIs Strategy Marketing User Testing 89

Userpilot

DECEMBER 11, 2022

A B2B marketing strategy is any marketing activity aimed at turning other companies into customers. To create an effective B2B marketing strategy, you should first identify your target audience and then work on positioning your product to reach potential buyers. What is B2B Product Marketing? Sample user persona.

B2B 94

B2B Feedback Software Product Marketing Customer Experience 94

Userpilot

JULY 30, 2019

If you’ve already achieved product-market fit with your first product, you might think that you can easily achieve it with your new one. If product launches were easy, then everyone’s product would be a hit. Having said that, you’re in a much better position now than you were when you launched product number one.

User Testing 97

User Testing Product Research Webinar Customer Experience 97

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Gather user feedback and identify improvements.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

NOVEMBER 13, 2023

How can you craft a product launch email to build anticipation, supercharge your sales, and establish a strong connection with your target audience? Indeed, a successful product launch email campaign is essential to the success of your product growth strategy. What is a product launch email?

Product launches 81

Product launches Feedback Software Reporting Tools User Testing 81

ProductPlan

MAY 21, 2019

Continuing to exist as a separate product because it has a distinctive brand or market, or it simply makes more sense to maintain as a standalone offering. Sunsetting your product because the acquirers were far more interested in acquiring talent, technology and/or customers than the product you manage. Try it Free.

User Friction 67

User Friction Research Software User Testing Customer Experience 67

Department of Product

JUNE 27, 2022

Instead, they should set up a standard approach for local leadership groups, and then let the local team customize it to their needs. We reviewed the state of our part of the product, looking at what we’d learned about our customers, how recent features have performed. This is a pain point for the Triad model.

Weak Development Team 52

Weak Development Team Onboarding KPIs Embedded Analytics Reporting Tools 52

Department of Product

AUGUST 11, 2020

To craft a differentiated policy you’ll need to look at what your market offers today and what customer pain points could be eliminated by offering durable policies. Look at the rigid policies of your competitors and others in your market to explore opportunities for creating new, flexible, customer-oriented policies.

Differentiation 52

Differentiation Feedback Software Product Research User Testing 52

Userpilot

SEPTEMBER 26, 2019

You should also keep it clear and to the point. Use bullet points, imagery, even embed a video. A picture paints a thousand words, and when it comes to describing your product, there’s really nothing better than actual pictures of it. It speaks directly to the visitor’s pain point, ie., Key Takeaways.

Research Software 44

Research Software Feedback Software Embedded Analytics Webinar 44