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How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of softwareproductmanagers.
A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. In this episode, Mike will take us through the steps he led product teams through during his AI Design Sprint workshop.
He shares practical insights from the Product Development and Management Association (PDMA) framework and explains how productmanagers can use these principles to improve their product development process.
A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost. James shares insights from his research studying companies that consistently launch successful products.
This white paper will go through each step of the productmanagement process and explain how a UX platform can make you more efficient, thoughtful and effective through each stage of development. We will show you how a UX researchplatform can help you un
A productmanager’s guide to breaking free from reactive problem solving Watch on YouTube TLDR In my recent conversation with Doug Hall, master of turning chaos into clarity, we explored how productmanagers and innovation leaders can break free from reactive problem-solving and create more value through proactive innovation.
How productmanagers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor.
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). The great advantage of these tools is that they streamline the creation, distribution, and analysis of NPS surveys.
Our white paper, A Match Made in Heaven will give you a deep understanding of what exactly product led growth is, why it is so successful, and the UX tools you can use to understand your customers needs in order to build a product they love.
The objective is to receive feedback and prioritize it internally against (1) company objectives (2)customer pains/experience (3) Quarterly Product OKRs and ship out solutions. . A feedback loop is: part of a system in which some portion (or all) of the system’s output is used as input for future operations.
How AI captures customer needs that human productmanagers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
How productmanagers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. Input and Collaboration Issues Atif explains that product leaders often struggle to gather useful input and work effectively across teams.
Teeba recently joined Lightspeed Commerce as a Senior ProductManager. I’ve always been fascinated by the discovery aspect of productmanagement,” says Teeba. “I I soon noticed that while many companies have embraced agile execution, fewer have adopted a truly continuous approach to product discovery. “I
To better understand the value of UX research in subscription-based services, this whitepaper will dive into various facets of subscription-based services within the context of Software-as-a-Service (SaaS) companies.
For this edition of Product in Practice, were not talking with a productmanager, a designer, a UX researcher, or even an engineer. Eva Spexard is the Head of Operations and People at Passion.io , a mobile app builder for creators. Nope, todays story involves a Head of Operations and People.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. Its not the exclusive domain of productmanagers. I started my career as a software engineer. Discovery is a team sport.
As investment in digital transformation continues, mobile apps have become a primary channel of communication with customers. The customers themselves are driving this change. What is a customerfeedbacksolution? Below we identify five steps to create a holistic mobile customerfeedbacksolution.
Why market research is productmanagers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of productmanagement and innovation, market research is like a compass.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
You’ve heard of Amazon and Vanguard, two of the most successful customer-focused businesses in the world, but have you heard Jim Collins’ Flywheel Effect? Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need.
In the retail industry, customerfeedback is your early warning system, your innovation engine, and your most honest performance review. But this system only works if you take action on the feedback collected. Heres how to take insights from customerfeedback and turn them into results. Level it up!
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.
I've been reflecting on the last decade in ProductManagement. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need ProductManagers, I can run my company myself,I have the strategy."
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing productmanagement. In this webinar, we won't focus on the research methods for discovering user-needs.
Productside | ProductManagement Courses & Training How ProductManagement Strategy Turns Struggles into Structure We’ve worked with hundreds of teams stuck in reactive delivery cycles, constantly shipping features but never sure if they’re actually moving the needle. Customers were disengaged.
The foundation of continuous discovery is weekly touchpoints with customers. These touchpoints will allow you to collect stories that help you identify opportunities and build out your opportunity solution tree. It sounds simple, but what happens if your product is so new that you don’t have any customers yet?
When it comes to continuous discovery , there’s no such thing as “the perfect tool.” Instead of seeking the best tool out there, it’s much more effective to look for the best tool for your team. Teresa often says, “The best tool is the one that your team will use.” You may want to speak with existing customers or users.
In case you missed it, Tools of the Trade is a new series on Product Talk. We learn about where they are in their continuous discovery journey, which tools they’re using to support these new habits, and any lessons or insights they have gained from their experience. Tweet This. Want to see the other posts in this series?
So, how can productmanagers use AI to save time and build better products? AI can help with research, feedbackmanagement, user engagement, and roadmapping. With AI, productmanagers can work faster and smarter. Discover 10 tools to save hours on manual tasks.
For example, while Teresa recommends creating a product trio that includes a productmanager, engineering lead, and a designer, she acknowledges that some product trios might be made up of slightly different members. But again, there’s no rule that requires you to use the opportunity solution tree. Tweet This.
What separates a good app from a great one? It’s what you do with the behavior data your app collects. I mean what happens after the download: how users navigate, what features they engage with, and where they drop off. All questions you can only answer with: Mobile app tracking. What is mobile app tracking?
Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience.
How productmanagers can foster a culture of innovation Watch on YouTube [link] TLDR In this episode of Product Mastery Now, I’m interviewing Chris Elmore, a tech entrepreneur and college professor who helped found Avid Exchange, a unicorn startup that went public in 2021. He focuses on the person rather than their resume.
Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products
Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Actionable steps for building products people love.
She explains how flexibility in product design supports entrepreneurs through both good times and challenges. If you’re interested in social impact productmanagement, this episode offers key insights on building user-centric solutions.
” NotebookLM started as a 20% project and has grown into a product that’s spreading across social media and has a Discord server with over 60,000 users. ” NotebookLM started as a 20% project and has grown into a product that’s spreading across social media and has a Discord server with over 60,000 users.
I discovered that I must research and understand the entire system and process, problem solve with my team, and share lessons learned. My career started at Hewitt Associates which was a human capital and management consulting firm that operated 500 offices in 120 countries. Background.
As I strive towards becoming a product leader, I wanted to understand the best practises in productmanagement and in the process develop my own product philosophy. . This article explores multiple aspects of productmanagement. the ProductManager role is a rather recent phenomenon.
Speaker: Donna Shaw - Senior Product Manager & Eric Frierson - Director of Innovation for Public and School Libraries
Productmanagement goes beyond product development; it involves nurturing a cohesive team. Nonetheless, by leveraging foresight and valuable insights, you can cultivate a thriving productmanagement team that works together harmoniously to craft customer-centric products.
Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Whether you encounter technical difficulties, have a hard time finding customers to connect with, or run up against any other number of problems, it can be tempting to give up.
Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about productmanagement, I asked seasoned productmanagers how they started and they gave me very different kinds of answers.
Tips for creating customer use cases – for productmanagers Today we are talking about how to create and use customer use cases to guide product design. Our guest is Dr. Lilac Muller, VP of ProductManagement at Kymeta Corporation. 8:36] How do we create a customer use case?
Tali Melchior , Director of ProductManagement at Texthelp , was first inspired to experiment with opportunity solution trees in a previous role. Then when Tali moved to her current position, she brought her opportunity solution tree knowledge along and adapted it to the new setting. You can submit your story here.
An interactive guide filled with the tools to turn your data into a competitive advantage. They rely on data to power products, business insights, and marketing strategy. We’ve created this interactive playbook to help you use your data to provide actionable insights that will lead to better business decisions and customer outcomes.
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