Product Management University
JUNE 21, 2023
Developing a content strategy for product marketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! You want the search engines to reward you, not punish you.
Product Management University
DECEMBER 7, 2022
‘Tis the season for giving, and that’s why we’re kicking off this holiday season with a free training seminar on the Customer Outcome Model and how product management, product marketing and sales can use it to meet the flattening economy head on. Product Portfolio Management Explained for B2B.
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The Review by First Round
JULY 22, 2021
We start by rewinding the clock back to the 6-month period before Ryan started the company — when he was validating his idea and assessing the crowded market. From how he approached segmentation and early customer conversations, to common product/market fit mistakes, there’s so much advice in here for aspiring entrepreneurs.
Userpilot
FEBRUARY 13, 2024
Product webinars are a great way of keeping up-to-date with the latest news and trends in product management in an accessible way. We’ve collected some of the best product management webinars for 2024, so you don’t miss out. You can use your findings and improve your in-app marketing with Userpilot. Book the demo today!
Userpilot
MAY 19, 2021
SaaS Marketing Tactic #5: Hosting a Webinar. A webinar is an event where seminars, transmissions, and other content are transmitted online. A webinar is an event where seminars, transmissions, and other content are transmitted online. 83% of marketers find webinars effective , even though only 41% participate or attend.
Product Beautiful
FEBRUARY 24, 2014
Clearly, WLA is a powerful tool, and should be exercised more by Product Teams. The Impact of Win/Loss Analysis on Product Leaders. A few quarters ago, I was teaching a Pragmatic Marketing seminar and was approached by a product manager. How to do Win/Loss Analysis. Win/Loss analysis is typically done in phases.
Userpilot
FEBRUARY 17, 2021
February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.
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