Roman Pichler

JULY 8, 2024

2] Figure 1: The Power-Interest Grid The grid divides stakeholders into four groups: crowd, subjects, context setters, and players depending on how interested they are in your product and how much power they have. Smaller strategy updates and product roadmapping decisions, however, are not as critical.

Roadmap 266

Roadmap Product Strategy Strategy Weak Development Team 266

Roman Pichler

MARCH 14, 2023

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?

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Product Strategy Strategy Vision Product Research 348

Alchemer Mobile

DECEMBER 21, 2022

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means. Nationality.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Roman Pichler

JANUARY 11, 2022

Overview of the Learning Roadmap. Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.

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Roadmap Weak Development Team Customer Experience Leadership 370

The Product Guy

MAY 7, 2019

There are many issues with having clients drive the roadmap. It is much better to think ahead and innovate to create products that fit into the bigger vision of the company. Secondly, waiting for clients to drive the roadmap tends to puts companies in a situation where the backlog becomes too large to practically handle.

Roadmap 379

Roadmap User Testing Product Research Research Software 379

The Product Guy

NOVEMBER 21, 2018

Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing product strategy and there is a mountain of techniques and methods available for conducting customer discovery. Customer needs. Market knowledge.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

The Product Coalition

NOVEMBER 12, 2024

How first principles can help you design product roadmaps from the ground up. Product roadmaps are no exception. Creating or even updating a product roadmap can feel like being handed a blank sheet of paper and told you have 60 minutes to write a ten-page college essay on a topic you didn’t study for….

Roadmap 110

Roadmap Automotive Product Research Feedback Software 110

Roman Pichler

SEPTEMBER 7, 2021

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. Second, it overlaps with the product backlog, especially when detailed features are used. Outcome-based).

Roadmap 317

Roadmap Weak Development Team Customer Experience User Testing 317

Lenny Rachitsky

FEBRUARY 25, 2025

The post includes plug-and-play strategy templates, recommended timelines, the stakeholders to involve at each step, and more 🔥 For more from Chandra, follow him on LinkedIn , and VRChat is hiring ! I worked closely with a seasoned board member to trace this back to a lack of product strategy—both articulated and aligned.

Strategy 121

Strategy Technical Review Product Strategy Product Research 121

Productside

MARCH 3, 2025

Taking charge of a product management team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Why the First 90 Days Matter When you lead a new product team, your opening move sets the tone. If your buyer is another product manager, treat them like an external customer.

Product Research 177

Product Research Feedback Software Product Management Product Manager 177

Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. BUT we still had to test our ideas. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan.

Product Strategy 306

Product Strategy Onboarding KPIs Strategy Transportation 306

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. Stop talking about customer-centricity; turn it into action. Every company says they’re “customer-centric,” but very few actually are. So, we won’t waste your time. So, we won’t waste your time.

User Testing 257

User Testing Customer Experience Feedback Software Customer Feedback 257

Product Innovation Educators

JANUARY 6, 2025

The company operated a software platform for their call center, managing customer communications while ensuring compliance with state regulations. As VP of Operations, Kim worked with third-party engineering consultants to improve the platform’s ROI and customer outcomes.

Reporting Tools 266

Reporting Tools Customer Communications Analytic Tools Leadership 266

Productside

MAY 15, 2025

Productside | Product Management Courses & Training Writing Effective Product Requirements to Drive Outcomes Most product managers dont set out to write bad requirements. And theyre juggling context, roadmaps, and Jira ticketsjust trying to keep up. Talking to customers. Observing user behavior.

Product Research 156

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Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. For instance, you might show the individuals how they can make effective strategic product decisions, create an actionable product roadmap, and effectively use the right KPIs.

User Testing 344

User Testing Product Research Weak Development Team Customer Experience 344

Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.

Product Strategy 265

Product Strategy Strategy Research Software Customer Experience 265

The Product Guy

MARCH 4, 2025

Your team is following the roadmap. You’re gathering customer feedback, hitting your OKRs, and tracking every metric imaginable. And yet, your product is stuck. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Roadmaps provide alignment.

Customer Feedback 150

Customer Feedback Product Management Product Manager Feedback Software 150

Roman Pichler

OCTOBER 7, 2019

Before you order the roadmap items, double-check that you have a validated product strategy in place. You should be able to confidently say why users would want to use your product and why it is worthwhile for your company to invest in it. Instead, carry out the necessary product discovery and strategizing work.

Roadmap 243

Roadmap Product Research Customer Experience User Testing 243

Folding Burritos

DECEMBER 4, 2019

I believe the main culprits are Mr. Roadmap and Mr. Backlog. Culprit #1: Mr. Roadmap. How should we balance technical debt vs our feature roadmap? Bugs can be valued in terms of quality outcomes like reducing support needs or improving user satisfaction. Well, th at’s the role of a product strategy.

Customer Experience 585

Customer Experience Research Software Product Research User Testing 585

Arkenea

FEBRUARY 23, 2025

But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? And, how do you also tell the difference between what feedback to incorporate?

User Testing 98

User Testing Feedback Software Customer Feedback Research Software 98

Roman Pichler

JUNE 10, 2024

Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based product roadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.

Roadmap 238

Roadmap User Testing Customer Experience Workshop 238

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

Product Strategy 258

Product Strategy Product Research Strategy Technical Review 258

The Product Guy

MARCH 12, 2025

You’re Stuckand It’s Because You’re Playing by the Rules In product management, youve been told to follow the rules: stick to the roadmap, build consensus, and hit your OKRs. But what if I told you they’re actually sabotaging your product’s potential? Roadmaps are innovations silent killer.

Data Visualization 150

Data Visualization User Testing Customer Experience Technical Review 150

Roman Pichler

DECEMBER 1, 2020

The key results might then be “simplify user journey A” and “enhance feature alpha.”. In figure 1 above, the key result “simplify user journey alpha” becomes an objective with two new key results, “remove user journey step two” and “improve performance by 10%” thereby connecting the two OKRs. Figure 1: Cascading OKRs.

Product Management 409

Product Management Product Manager Management Management 409

The Product Guy

NOVEMBER 9, 2017

A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer product roadmap and strategy. Research article. Without a clear roadmap and strategy, a Product Manager won’t be able to make impactful decisions. Themes, Epics, User Stories.

Framework 345

Framework Agile User Testing Research Software 345

The Product Guy

JULY 2, 2017

Think of your product management career development as a new product that is going to be released into the market. You want to be the product that is useable, feasible and valuable to the target audience/customer ie you’re selling yourself as the solution to some specific company’s specific problem. ” [1.

User Testing 295

User Testing Product Research Customer Experience Analytic Tools 295

Roman Pichler

SEPTEMBER 11, 2023

A first step to form effective product teams is therefore to identify the products in your organisation. But what is a product? I view it as an entity that creates tangible value for users and possibly customers as well as the business. The former is achieved by solving a problem or by providing a specific benefit.

Reporting Tools 385

Reporting Tools User Testing Customer Experience Product Research 385

The Product Guy

MAY 7, 2020

If you are not performing the above activities, your role may be an another approximation to a Product Manager role. A PM may receive help from specialists in the organization such as Researchers, Project Managers, Product Marketing etc. Ultimately the accountability lies with the Product Manager. Product Strategy.

Technical Review 398

Technical Review Product Management Product Manager Onboarding KPIs 398

The Product Guy

APRIL 15, 2025

This week were releasing a double feature on How I PM featuring two product pros sharing methods theyve used to lead with clarity, customer understanding, and momentum. Thats where the roadmap reveals itself. Dont just ask. Bring your whole team into the process. The best next step often comes from someone unexpected.

User Testing 195

User Testing Workshop Customer Feedback Consulting 195

The Product Guy

OCTOBER 25, 2016

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Roman Pichler

MARCH 9, 2021

I find, however, that a product goal is best used to describe a specific and measurable benefit or outcome a product should create in the course of the next two to six months. A sample goal might be to acquire users, increase conversion, generate revenue, or reduce technical debt. Figure 1: The Product Goal in Context.

Product Goals 399

Product Goals Weak Development Team User Testing Vision 399

Product Innovation Educators

JANUARY 2, 2023

A process for improving product roadmapping using Objectives and Key Results – for product managers. Today we are talking about roadmaps. Some product people love roadmaps, while a lot hate them. Summary of some concepts discussed for product managers. [2:11] What can make them better?

Roadmap 282

Roadmap Weak Development Team Customer Experience User Testing 282

Roman Pichler

SEPTEMBER 19, 2016

A process like Scrum is a great fit for your product when it is brand-new or young, and when you extend its life cycle, as shown in the picture below. This means that not every product will benefit from Scrum: Products that are maturing or declining won’t benefit from Scrum—at least not to the same degree.

User Testing 315

User Testing Product Research Customer Experience Customer Feedback 315

The Product Coalition

FEBRUARY 3, 2022

A key ingredient to build a better product is customer feedback. There are various ways to collect customer feedback that include customer surveys through sales executives, feedback forms, focused interviews, etc.

Data Visualization 183

Data Visualization Customer Feedback User Testing Analytic Tools 183

Alchemer Mobile

DECEMBER 28, 2021

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means. Nationality.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

Roman Pichler

FEBRUARY 14, 2023

It achieves this by using sprints to create product increments, collecting feedback from users and stakeholders, and adapting the product with the insights gained. [1] Otherwise, you might ask the wrong people for feedback on the increments and hence draw the wrong conclusions. But don’t stop there.

Product Research 382

Product Research Feedback Software Research Software User Testing 382