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All I know is coding. Can I become a Product Manager?

B2B Product Management

At a smaller company or a startup, usually one person plays both roles. So if you are looking to get experience in both these areas, it is best to do it at a smaller company or a startup. You work with Marketing to define the customer profile, you work with business development to do sales training and enablement.

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Top 10 Instructional Design Software For Creating Customer Training Programs

Userpilot

Doesn’t work for employee training. It’s not affordable for really small startups: if $249 per month which might be a small fortune for some companies. Brainshark is a sales training and readiness platform that trains client-facing teams on how to perform better. Specializes in sales and marketing.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Startups often struggle to communicate the value of their products, particularly in sales meetings. Free Q&A with Alex Osterwalder Psychology for UX Masterclass. And we’re a tiny little startup, some of those things look really expensive. Now I’m a startup. April Dunford // Ambient Strategy.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. The nice thing about HubSpot, is we have a great product teams with good user researchers and UX designers and product designers who will do a ton of customer interviews beforehand. Yeah, absolutely.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. The nice thing about HubSpot, is we have a great product teams with good user researchers and UX designers and product designers who will do a ton of customer interviews beforehand. Yeah, absolutely.

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The Great Silence

The Product Coalition

To compensate, I’ve seen UX researchers & designers pick up the mantle a lot more, and the design teams have really leaned into this space. Better sales training also won’t stop individual salespeople who are new and just trying to learn the ropes, or simply have a different idea of who the ideal customer is.

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Rules & Tools For Scaling Software Sales | Stephen Allott, Seedcamp| BoS Europe 2018

Business of Software Conference

or a consultant or thinking about doing a startup? You’re trying to persuade really great people to join you probably when you’re in your fairly early days that they might want to go and work for Google or Amazon or something big and might not want to work for a smallish startup that has uncertain prospects.