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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. It’s okay if you are ‘terrible’ at it.

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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. Big and Rich Matters. Clash of the In-Laws.

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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. Big and Rich Matters. Clash of the In-Laws.

article thumbnail

 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. Big and Rich Matters. Clash of the In-Laws.

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The Shortest Product Manager Job Ever!

The Accidental Product Manager

I had been working for a startup that had run into some financial problems. However, one of those weeks was filled with sales training for a batch of new sales people that had just been brought on. I spent my time during the other two weeks visiting with developers, business analysis, sales people, etc.

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367: Radical product thinking for product managers – with Radhika Dutt

Product Innovation Educators

Logistics: How does the solution get to customers (support, sales, training customers, professional services)? If you’re a startup, survival depends on revenue and funding. Capabilities: What is our special sauce that powers the solution (technology, IP, infrastructure, partnerships)? 22:13] Prioritization.

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All I know is coding. Can I become a Product Manager?

B2B Product Management

At a smaller company or a startup, usually one person plays both roles. So if you are looking to get experience in both these areas, it is best to do it at a smaller company or a startup. You work with Marketing to define the customer profile, you work with business development to do sales training and enablement.