article thumbnail

How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means. Nationality.

article thumbnail

How Meagan Glenn From Lavender Leverages Customer Feedback for Product Growth

Userpilot

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Valuable feedback usually comes from power users or those who are well-versed with your product.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Steps to Create a Holistic Mobile Customer Feedback Solution

Alchemer Mobile

As investment in digital transformation continues, mobile apps have become a primary channel of communication with customers. The customers themselves are driving this change. What is a customer feedback solution? What is a customer feedback solution? Step 1: Identify gaps in customer feedback and set goals.

article thumbnail

Webinar: 5 Mobile Customer Feedback Strategies for Finance Apps

Alchemer Mobile

Banking, fintech, and insurance companies are uniquely positioned to build relationships with mobile consumers—but few tap into their app’s full potential, leaving missed connection opportunities on the table. If you’re in finance, it’s time to reevaluate how you use your app for feedback collection and relationship building.

article thumbnail

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product.

article thumbnail

Gap Inc. Q&A: Leveraging Mobile Customer Feedback to Drive Business Decisions

Alchemer Mobile

s Consumer Insights team strategically collaborated with many other departments such as marketing, online, and store operations to share data and inform decisions based on changing customer preferences and behaviors. Nicole Lanni, Consumer Insights Manager at Gap Inc. In 2020, Gap Inc.’s For example, Gap Inc. The post Gap Inc.

article thumbnail

A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products.

article thumbnail

Navigating the Product Tightrope: Balancing Innovation and Current User Demands

Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee

In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.

article thumbnail

How a Strong Customer Engagement Strategy Can Improve the Usability of Your Product

Speaker: Hannah Chaplin, Director, Product Marketing at Pendo and Esther Edel, Product Operations Analyst at Pendo

Mobile apps are a key component to having a strong customer engagement strategy. They give companies the opportunity to directly connect with their customers while simultaneously getting feedback about their product/service. Most importantly mobile apps help companies build customer loyalty and increase sales.

article thumbnail

Managing Product Feedback at Scale

As with all things related to customers, there’s an art and science to effectively dealing with each of their ideas. In this eBook, we’ll show you: How to gather, prioritize, and select the best ideas from your customers and stakeholders. How to make internal feedback more effective and inclusive.

article thumbnail

Why Product Led Growth is a Customer Success Responsibility

As the eyes and ears of an organization, Customer Success can drive acquisition, expansion, and retention. But without a clear understanding of a product’s capability, or the value it creates for customers, churn is unavoidable.

article thumbnail

The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.

article thumbnail

How Product Teams Can Leverage Community

Speaker: Scott Baldwin of ProductBoard

Product managers and community managers share a common goal: to deliver value to their users. Through in-depth user insights, a clear product strategy, and an inspiring roadmap. Listening to the voice of the customer (VoC) and utilizing product feedback and ideation are some of the most effective ways to do just that.

article thumbnail

How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Every product team wants to build things users love. He will discuss how a strong product vision informs your strategy and roadmap, common traps to avoid, share real-life examples, and show ways to reinforce the product vision into your team’s day to day. How to surface feedback misalignment and recognize when it’s time to pivot.

article thumbnail

Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models.