article thumbnail

Product Discovery Anti-Patterns Leading to Failure

The Product Coalition

TL; DR: Product Discovery Anti-Patterns Scrum has proven to be an effective product delivery framework for all sorts of products. However, Scrum is equally well suited to build the wrong product efficiently as its Achilles heel has always been the product discovery part. Participation is free.)

article thumbnail

5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Evolution of Modern Product Discovery

Product Talk

Product management is evolving quickly. The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. Instead, product teams are experimenting their way to viable solutions. into context and help product teams know what to use when. David Farber.

article thumbnail

Top 7 UX Research Agency in 2023

UX Studio: Product Management

Including UX research in any UX project is crucial for all businesses with any digital platform. This is great news, but finding the best UX research agency can be challenging for companies in need. To help you find the right match we collected the best UX research consultancies you can work with. . Competitor Analysis.

article thumbnail

Understanding Product-Market Fit: A Guide for New Product Managers

The Product Coalition

A lot of information and knowledge comes your way when you’re a new Product Manager. But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) It can be a little overwhelming!

article thumbnail

Building What Customers Need: The Ultimate Recipe

The Product Coalition

According to Clayton Christensen, a professor at Harvard Business School, nearly 30,000 new products are introduced each year, and 95% fail. Though this number is more related to physical products, it only takes a little effort to realize this is true for digital products.

article thumbnail

Design Challenges: Designers Demand Reform as Unfair Tasks Miss the Mark (part II)

UX Planet

Table of contents (part I) To read the first part of the article click here 1. As highlighted in this article, design work is multifaceted and often requires considering various aspects. Background context 2. Methodology 3. Findings 4. Objective and/or Scientific Foundations of Designers Complaints 5. Negative Impacts for Businesses 6.