Remove 2007 Remove Messaging Remove Product Marketing Remove Startups
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In Search of a Better way to Measure Product/Market fit

Mind the Product

Tech billionaire Marc Andreessen has been credited with bringing the term “product/market fit” into the mainstream lexicon in 2007. During my dealings with investors and product veterans, I’ve often heard that you can always feel when product/market fit is happening. How Many Customers Leave and How Soon?

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Educating the Market Starts With a Need

The Product Coalition

Educating the market is hard enough as is, but there is one thing without which you cannot succeed. It was Friday, November 16th, 2007. I browsed profiles there for a few minutes, saw one profile I liked, and sent a quick message from their built-in options. It’s not about your product, it’s about their unmet need.

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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

You can then use that score to make product improvements, find patterns in user behavior, and send relevant in-app messages to specific segments. One of the most well-known (and original) examples of engineering as marketing is HubSpot’s Website Grader. Why is engineering as marketing important?

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4 Successful products that first met with failure!

The Product Cafe

Hello, all you product-loving folks! 🥰 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, and more. ☕ Thank you for reading Product Café’s newsletter ☕️ Subscribe for free to receive new posts every week!

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How to Use Incremental Innovation to Build and Grow SaaS Products

Userpilot

Small but regular improvements are a more reliable way to achieve product-market fit. Disruptive innovation is what many SaaS startups aspire to. They enter the market at its bottom, challenge existing business or product norms and work their way up. Achieve product-market fit faster… and keep it.

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STICKY POST: All Talks From Business of Software Conferences in One Place

Business of Software Conference

Matt Wensing: 1 Startup In 10 Years vs 1,000 Startups in 10 Minutes. Rahul Vohra: The Product-Market Fit Engine. Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Nilan Peiris: Building A High-Growth Startup Sustainably.

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Why I Abandoned the Rackspace Cloud

Sachin Rekhi

As many of you know, I'm a huge proponent of on-demand computing as I believe it's the best starting point for most early stage web startups. At my previous startup Anywhere.FM , we were an early adopter of Amazon Web Services in 2007.