Remove 2009 Remove Leadership Remove Positioning
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Driving Impact Through Influence and Experimentation: Key Insights from TPG Live

The Product Guy

Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK Leadership Consulting), the session provided actionable insights for PMs at every level. The Future of PM Leadership As we approach 2025, product management roles are transforming.

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When a collaboration is not a collaboration

UX Planet

Moreover, I would argue that designers are often in a less favourable position, as they typically lack both the final decision-making power (like managers) and the responsibility for implementing the agreed-upon solution (like engineers). Who holds the final saythe product manager, the tech lead, or senior leadership?

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Why we never hired a designer. Part 2

UX Planet

During hiring, the role might have been pitched as the first of many design positions to come, but that “many” may never materialize. That’s why working in an industry you’re passionate about is crucial for moving from a supportive to a core position. At first, being the only designer can even feel liberating. 22–27 (4) Russell L.

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GV’s Kate Aronowitz and Vanessa Cho on leading through design

Intercom, Inc.

Two decades later, these two women are blazing trails in design leadership. Both are design partners at GV (launched as Google Ventures in 2009 as the venture capital arm of Alphabet, Inc.), We ended up having a leadership change that really disrupted the whole organization. They had to make their own.

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Eventbrite’s Brian Rothenberg on growing a marketplace

Intercom, Inc.

What was it about the company’s position at that time that made decide to deliberately invest in growth? A lot of it was about ingraining the growth and testing DNA into the company, and, again, positioning it as a test. Using at Airbnb as an example, when I first saw it in 2009, it looked so niche. But people adopted it.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. This effectively positions each PMM to serve as the cross-functional (XFN) lead for that program area. That transition may happen in your current organization if there are internal shifts or scope expansions that lead to open leadership roles.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. This effectively positions each PMM to serve as the cross-functional (XFN) lead for that program area. That transition may happen in your current organization if there are internal shifts or scope expansions that lead to open leadership roles.