article thumbnail

The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

an increase of 10% since the last report was released in 2015! We’ve taken all these findings onboard and put together this comprehensive product strategy checklist for you to follow. Simply follow the below steps and tick them off in turn to deliver the best mobile app product you can.

article thumbnail

Choosing the Right Planning Horizon for Your Product

Roman Pichler

In the product planning model above, the vision describes the ultimate purpose for creating the product; the product strategy states how the vision will be realised; and the product roadmap states how the strategy will be implemented. Take the Apple Watch as an example. Now how far is Tortuga?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

JustGiving was a well-known brand, but firmly associated with registered charities. So we decided to come up with a sub-brand that would help us position the product differently and talk more about what it was rather than what it wasn’t. 2015 – Launch as JustGiving Crowdfunding. The Yimby homepage, 2013.

article thumbnail

Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

Headquartered in Kuala Lumpur, Malaysia, the company operates the JobStreet and JobsDB brands helping hundreds of millions of job seekers in seven markets across Asia to find employment and pursue their passion. He is a published O’Reilly Media author with two titles: Design Sprint (2015) and Product Roadmaps Relaunched (2017).

article thumbnail

The 10th Annual Product Management Awards Winners

The Product Guy

Initially joining Vydia in 2016, Gaudio played a pivotal role in building and leading the company’s marketing division, which helped earn Vydia recognition for its innovative product, fast-growing business, and attractive culture. The Best Product Consultant. The Best Visionary Product. Drew Falkman.

article thumbnail

UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

This translates into higher customer satisfaction and brand loyalty. For example, you may be able to get more sign-ups or demo bookings from your landing page , boost activation and adoption rates inside the product, and increase free-to-paid conversions. What are the principles of UX strategy?

article thumbnail

Dark UX Patterns, and Why They Suck

The Product Coalition

But tricking the users into unknowingly signing up for expensive services they were trying to unsubscribe from is somewhat antithetical to the brand. Situations like these are common, with different sites using the same strategy to lure unsuspecting users onto their platform and then tie them down to recurring payments.

UX 90