The Product Coalition

JULY 10, 2023

Uncover the tools available for effective consumer-generated marketing and learn how to utilize them in your own initiatives. By actively supporting marketing efforts, product managers can unlock new avenues for growth and bring innovative ideas to the table. What is consumer-generated marketing?

User Testing 81

User Testing Feedback Software Analytic Tools Data Visualization 81

Mixpanel

AUGUST 18, 2021

Data privacy laws are evolving constantly to better protect consumers’ personal information. The GDPR in Europe, the CCPA in California, the LGPD in Brazil—these laws give more data transparency and agency to consumers, while limiting certain data collection practices. That’s what we’ll discuss in this post.

User Testing 64

User Testing Data Visualization Analytic Tools Product Research 64

Intercom, Inc.

JULY 1, 2019

At Collision , I spoke about the new techniques that product owners and marketers will need to navigate the world of customer relationships. And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is. You never choose razor blades again.

User Testing 223

User Testing Customer Experience Onboarding KPIs Magazine 223

Mind the Product

FEBRUARY 27, 2018

You have to invest skillfully to test these assumptions. The smarter your investment in testing, the better your chances of product success. Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Product/Market fit Cannot be Planned.

User Testing 99

User Testing Product Research Product Marketing Testing 99

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

Intercom, Inc.

AUGUST 8, 2019

Today, we’re dissecting the customer experience at one of the hottest companies around: Slack. As someone who’s immersed in customer-experience questions and concerns day-in and day-out here at Intercom, I was fascinated to hear how Slack’s entire team dedicated itself to thinking about the end-to-end customer experience.

Customer Experience 168

Customer Experience User Testing Research Software Data Visualization 168

The Product Coalition

JANUARY 5, 2021

No longer just activities of fringe groups who are perpetually looking for an opportunity to lecture you about composting, mindfulness has now become a commonplace word, lauded by research, celebrities, and companies alike. In 2015, Calm was struggling to stay afloat. essential oils, candles, white noise, or zero screen time?—?Calm

Customer Experience 110

Customer Experience User Testing Research Software Data Visualization 110

UserVoice

JULY 31, 2017

The customer onboarding process is a vital stop on the path to customer happiness and product success. In This Article: Why Gather Product Feedback During New Customer Onboarding? 5 Easy Ways To Collect Feedback During Onboarding. Forget Your Customers, What Are Your Account Manager’s Pain Points?

Customer Feedback 177

Customer Feedback Data Visualization User Testing Customer Experience 177

Lenny Rachitsky

DECEMBER 5, 2023

As I dug in and chatted with the founders, I was blown away by how methodically they were able to articulate what it takes to build a viral consumer app (particularly one targeted at Gen Z). We started in high schools by building the most powerful real-time calendar ever made exclusively for students.

User Testing 52

User Testing Research Software Customer Experience Data Visualization 52

Mind the Product

APRIL 13, 2017

Everyone talks and writes about the importance of customer development, but companies still don’t spend enough time really talking to their customers. That’s why I decided to share how we at Revue talk to and learn from our users every single day (yes, even on weekends). Customers are Real People.

Customer Experience 119

Customer Experience User Testing Customer Feedback Feedback Software 119

Intercom, Inc.

MARCH 19, 2019

Even the best businesses in the world lose customers. That’s why you need to find a strategy to steadily bring in new customers in order to survive – and thrive. Without a strategy to acquire customers, it’s easy to keep doing what seems to be working without examining how effective your approach truly is.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Intercom, Inc.

MAY 1, 2018

Convincing potential users to sign up for your product isn’t easy. The latest batch of billion-dollar companies are built on high customer retention. They help their users be successful, and that means providing great onboarding. Most specifically, the industry came up with this beautiful idea of A/B testing.

Customer Experience 223

Customer Experience User Testing Weak Development Team Definition 223

Intercom, Inc.

MARCH 25, 2021

This question has been shaping customer experience expert Jeanne Bliss ’s career for as long as she remembers. Jeanne is one of the leading voices on customer-centric leadership. In fact, she wrote her first book, Chief Customer Officer , long before that type of role was even widely known. What will your legacy be?

Customer Experience 181

Customer Experience User Testing Customer Feedback Product Research 181

Mind the Product

SEPTEMBER 27, 2019

At #mtpcon San Francisco, Elizabeth Churchill , Director of UX at Google tells us how research can work in product development to help us make useful and usable interactive experiences. Research in the Beginning. When Material Design started, it was viewed primarily as a design effort. The Growth of the Research Practice.

User Testing 81

User Testing Research Software Data Visualization Product Research 81

Intercom, Inc.

MAY 14, 2018

At the same time, consumers are complex creatures – we’re constantly evolving and tuning out marketing noise. The best marketers evolve alongside their audiences – experimenting with new tactics, revisiting assumptions about who their buyers are and how they buy. times more likely to be opened as emails, and 6.7

User Testing 223

User Testing Research Software Artificial Inteligence Marketing 223

Mixpanel

JANUARY 12, 2023

We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now we’re finally ready to write copy. It’s absolutely rooted in the empirical data that gives an objective understanding of your customers’ paint points and desires. Keyword research.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Mind the Product

SEPTEMBER 27, 2019

At #mtpcon San Francisco, Elizabeth Churchill , Director of UX at Google tells us how research can work in product development to help us make useful and usable interactive experiences. Google Material Design, she shares how research was initially used in development, where the research practice is today, and where it’s going.

Research Software 88

Research Software User Testing Data Visualization Product Research 88

Userpilot

OCTOBER 20, 2023

TL;DR Product-led growth is a GTM strategy that prioritizes the product as the main driver of customer acquisition, activation, adoption, and account expansion. Such an approach has a number of advantages: A lower customer acquisition cost, which is possible thanks to low-touch onboarding and support, is one of the main benefits of PLG.

Feedback Software 86

Feedback Software Analytic Tools Data Visualization Customer Experience 86

The Product Coalition

MARCH 4, 2024

They wanted to create an app that would allow users to send text messages, images, videos, and other media, without the need for expensive SMS plans. Since the term “WhatsApp” more closely resembled “what’s up,” it fit with the concept of status updates. Its user base grew exponentially, reaching over 2 billion users worldwide by 2020.

Analytic Tools 105

Analytic Tools Data Visualization Customer Experience User Testing 105

Mind the Product

JUNE 10, 2019

In this ProductTank London talk, Claire Parker describes how the Financial Times built internal tools for editorial use by using a product development approach. Four years ago, the FT built a newsroom analytics tool to see how customers engaged with its news stories. User Testing. Launching Lantern.

Customer Experience 107

Customer Experience Data Visualization Development User Testing 107

ProductPlan

SEPTEMBER 27, 2020

It’s all the rage, and is often the reason we get out of the bed each day – we want to delight our customers in everything we do. I’d bet that at least 75% of those reading this post would say that “Customer Delight” is somewhere in the top 3 stated goals of their company for the year. The Diluted Definition of Customer Delight.

Customer Experience 86

Customer Experience User Testing Customer Feedback Strategy 86

DISQO

JANUARY 18, 2019

Companies that want to become truly consumer-centric may just need to get out of their own way and let their innovators innovate. While product management executives are the innovation-focused advocates for the user in many organizations, we have found that they are often roadblocked and under-resourced.

User Testing 61

User Testing Customer Feedback Customer Experience Product Research 61

Mind the Product

SEPTEMBER 16, 2019

This blog looks at what actions product managers can take to ensure their teams are investing their time wisely. “If This focuses on answering three questions: Who is the customer? In 2013, I joined Google Helpouts , an online service that connected consumers with experts through chat and video. 2: Everyone Talks to Customers.

User Testing 117

User Testing Product Research Data Visualization Customer Experience 117

Mixpanel

JANUARY 11, 2021

Viacom18 proactively forayed into the OTT business in late 2015 and went live with Voot—our mobile-first video-on-demand platform—in mid-2016. We’re constantly focused on evolving the user experience and expanding our reach to newer formats such as set-top boxes, connected TV apps, etc.

Data Visualization 98

Data Visualization User Testing Customer Experience Analytic Tools 98

UX Planet

JANUARY 1, 2024

Screening interview The goal of the screening interview is for: Recruiter: To evaluate your suitability for the position based on: Relevant work experience, covering industry, platform design (e.g., How to Answer: Present a chronological overview of your past experiences, starting with impactful achievements.

UX 52

UX Research Software User Testing Customer Experience 52

Intercom, Inc.

SEPTEMBER 15, 2022

We use them to add richness to online conversations, emphasize a point, and even create a sense of rapport with customers. Tomoko Yokoi, researcher and advisor in digital transformations at the IMD Business School in Switzerland. Tomoko Yokoi, researcher and advisor in digital transformations at the IMD Business School in Switzerland.

Messaging 129

Messaging Reporting Tools Research Software Data Visualization 129

The Product Coalition

JUNE 22, 2023

In this next phase of modern commerce, deeper and more seamless interconnections are being pursued to further optimize consumer experience. The consumer is motivating all of this. Our purchasing experience has become more complex, omni-channel, contextual, and digital first, and business has followed. A little scary.)

Finance 107

Finance Banking User Testing Onboarding KPIs 107

UX Studio

JUNE 30, 2022

And if your website doesn’t work well on mobile devices, you lose a good number of users. billion smartphone users in the world. We can agree, that’s a huge amount of potential customers for your website. Our designers have all the experience and knowledge you need. Improved user experience.

Reporting Tools 102

Reporting Tools User Testing Customer Experience Product Research 102

Product Talk

OCTOBER 25, 2023

We often hear about this transition from members of the Continuous Discovery Habits community who are new to leadership roles and either write in with questions or step in to share their experiences. Trevor Acy, Balancing Time for Learning and Bias for Action Meet Trevor Acy, the Associate Director of Product Management at Ramsey Solutions.

Leadership 254

Leadership Product Research Reporting Tools Feedback Software 254

Intercom, Inc.

MAY 20, 2021

So, with that in mind I’d like to share a compilation of some of my favorite guests, hosts, and interviews from my time here. It’s a great peek behind the scenes of how we think about using machine learning in a practical way that truly benefits our users. So what does she do? Probably because it kind of is.

User Testing 211

User Testing Magazine Artificial Inteligence Feedback Software 211

The Product Coalition

FEBRUARY 27, 2021

A human-oriented product should address the target user’s critical problems and provide inclusive, user-friendly solutions. All forward-thinking product creators are looking for a designer or design team to help them implement a user-centered design in reality. the community of design teams with over 100K followers on Dribbble.

Research Software 89

Research Software Analytic Tools UX User Testing 89

Userpilot

APRIL 10, 2023

TL;DR A freemium strategy is based on a free plan that offers limited functionality or usage for unlimited time. Both models allow users to experience the product value without satisfying all their needs. The benefits of the freemium model include lower customer acquisition costs and access to vast amounts of customer data.

Feedback Software 75

Feedback Software Analytic Tools User Testing Strategy 75

The Product Coalition

FEBRUARY 29, 2024

As GitHub gained traction, its user base swelled to millions, reflecting the platform’s growing influence and appeal within the developer community. million users , signaling a monumental shift in the landscape of software development and version control. By 2012, GitHub had surpassed 2.5

Software Review 113

Software Review Customer Experience Software Developers Software Development 113

Product Talk

APRIL 11, 2018

I get asked all the time, “How much time should we spend in discovery ?”. You should be discovering and delivering all the time. If you spend two weeks building feature A and then you decide as a team to build feature B instead, you might argue that you wasted your time building feature A. Most of the time, it’s not.

Product Research 171

Product Research Customer Experience Software Review Feedback Software 171

Mind the Product

DECEMBER 2, 2016

Drift founder and CEO David Cancel spoke about the importance of listening to your customers at this year’s London MTPCon, and gave us some apposite examples of what can happen when companies listen to their customers and when they don’t. Listening to your customers is “one of things we always talk about but few people do.

User Testing 70

User Testing Customer Feedback Customer Experience Feedback Software 70

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Video, Slides, Transcript and Rahul’s blog about this follow… Understanding Customers. Our lowest score in that time was 82, our highest 94. ” Very disappointed.

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

DISQO

JANUARY 18, 2019

Companies that want to become truly consumer-centric may just need to get out of their own way and let their innovators innovate. While product management executives are the innovation-focused advocates for the user in many organizations, we have found that they are often roadblocked and under-resourced.

User Testing 40

User Testing Product Research Customer Feedback Customer Experience 40