Melissa Perri
JANUARY 4, 2020
With Scrum came the POs, and with the new POs, came the interest for real Product Management. -- 2013: "My ppl are not allowed to talk to customers. 2019: "Duh, of course I want my people talking to customers. We started seeing the need for product leadership, even at the largest of companies. -- 2011: "What is a user story?"
Mind the Product
DECEMBER 27, 2016
Behind every great product there is always someone, who may or may not have the title of product manager, who works incredibly hard to solve incredibly difficult problems for their organisations and customers. In this entertaining and insightful talk from Mind the Product London he shared some of his own stories.
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Product Talk
FEBRUARY 21, 2024
When you start interviewing customers every week, it’s easy to get overwhelmed by how much you are learning. When we use our customer interviews to collect specific stories about past behavior, every conversation can uncover dozens of unmet customer needs, pain points, and desires (AKA opportunities).
Alchemer Mobile
FEBRUARY 7, 2019
According to AppAnnie’s 2019 State of Mobile Report , consumers sourced food and drinks through apps 130% more often in 2018 than in 2016. What matters above all else in food and drink apps is stellar customer experience and service. Here are five customer feedback management strategies to use.
Alchemer Mobile
MAY 14, 2020
So, what can these brands do to capture, analyze, and act on these changing customer behaviors? The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market. Customer sentiment distribution. Average app rating for Media apps.
Product Innovation Educators
JULY 15, 2016
Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. Defining customer needs with jobs-to-be-done theory. New product development frequently begins by having keener insights into customers’ needs than competitors do.
Product Innovation Educators
NOVEMBER 11, 2016
Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Should you offer different prices for a product or service to different customer segments? 4 steps for creating a customer-centric environment – SeatGreek’s product story. (1)
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