Messaging Strategies in SaaS: How To Tell the Product Story Through Consistent Messaging Across Different Channels?
Userpilot
AUGUST 3, 2022
Product Manager user persona example by Userpilot. Customers move through multiple channels and platforms while interacting with your brand. Increased purchase: According to a 2016 Nielsen Study , ads that elicit an above-average emotional response from customers enjoyed a 23% greater increase in sales than regular ads.
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