Alchemer Mobile

DECEMBER 21, 2022

Then show the importance of targeting your customers with mobile surveys, and provide tips on how to effectively use them to drive mobile customer engagement and feedback. Obviously, in order to start segmenting on demographic data, you’ll need a system and CRM to collect this information. Let’s jump right in. Demographic factors.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Alchemer Mobile

MAY 18, 2022

The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Others (like expense management or work collaboration) felt the investments they made in mobile in 2020 begin to pay off as the investment in remote work continued to be a priority.

Data Visualization 264

Data Visualization Reporting Tools Feedback Software User Testing 264

Alchemer Mobile

DECEMBER 16, 2020

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. Measure and act on customer emotion.

Finance 243

Finance Feedback Software User Testing Data Visualization 243

Userpilot

JANUARY 7, 2020

Roadmapping is a crucial part of every product manager’s role, but it’s safe to say a lot of PMs don’t particularly enjoy it. Luckily, there are some excellent product roadmap tools out there to help make it more bearable. In this article, we’re going to look at the most popular product roadmap tools.

Feedback Software 105

Feedback Software Roadmap Customer Feedback User Testing 105

Alchemer Mobile

SEPTEMBER 24, 2020

However, when it comes to our technology reflecting this fact, many providers and organizations haven’t quite caught up. Telehealth and healthcare mobile apps can feel cold, robotic, and impersonal. Here are some key mobile app strategies to increase patient and provider trust. Ensure Mobile App Basics are Covered.

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Feedback Software Healthcare Development User Testing 195

Alchemer Mobile

MAY 21, 2020

2020 has been volatile for Finance apps. COVID-19 hit apps in the Finance category with a one-two punch, with heavy increases in usage as well as staggering drops in economic activity. Apptentive published our 2020 Mobile App Engagement Benchmark Report for Finance apps in early March, right as COVID-19 hit North America hard.

Finance 147

Finance Feedback Software User Testing Research Software 147

Alchemer Mobile

FEBRUARY 2, 2021

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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Feedback Software Analytic Tools Research Software Product Research 264

Alchemer Mobile

JULY 29, 2021

Product feedback is the ideal way to hear from specific customers and understand their needs before they move to one of your competitors. Proactively gathering feedback allows you to quickly identify and solve their pain points. Here’s how to better collect and act on product feedback from your customers.

Feedback Software 246

Feedback Software User Testing Customer Feedback Research Software 246

Alchemer Mobile

DECEMBER 31, 2020

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. 2020 Mobile App Engagement Benchmark Report. Revive Your Product Roadmap.

Data Visualization 147

Data Visualization Marketing User Testing Feedback Software 147

Alchemer Mobile

APRIL 14, 2021

Media and Entertainment apps played a critical role in helping us get through 2020. While the world around us shifted in response to the pandemic, consumers turned to media apps as an outlet to stay informed, connect with loved ones, decompress, and even have some laughs. Technology (media creation, connectivity, etc.).

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

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Feedback Software Analytic Tools Research Software User Testing 98

Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. While companies took varied approaches to improving app retention, one theme is clear: Most mobile teams’ focus has shifted to retention over acquisition. App Retention in 2021. 30-day Retention. 90-day Retention.

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Research Software Feedback Software User Testing Data Visualization 216

Alchemer Mobile

AUGUST 6, 2020

Product managers are rapidly advancing their skills, and as a result, the industry as a whole has had to level-up to compete as the world’s biggest brands continue to adopt a mobile-first approach. We’ve written a lot—and I mean A LOT—of content focused around mobile product management. What Is Mobile Product Management?

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Feedback Software User Testing Data Visualization Product Research 179

Alchemer Mobile

FEBRUARY 18, 2021

Even as travel restrictions lift and people begin exploring the world again, the way in which they interact with technology has changed and their expectations for brands have never been higher. Back in May of 2020, we dug into the mobile data to reveal changes in DAU (daily active users) across different industries. Helpfulness.

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Travel Feedback Software User Testing Strategy 230

Alchemer Mobile

MARCH 29, 2022

Healthcare App Subcategories: Medical, Fitness, Health Insurance. In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Healthcare category. Summary of Healthcare Apps in 2021. and Health Insurance.

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Alchemer Mobile

MARCH 11, 2021

We’ve all seen it: Disgruntled customers taking to the app stores to gripe about something that has literally nothing to do with the mobile app experience. Unfortunately, app store reviews are often the only easily-accessible place (aside from social media) for customers to air their grievances. What kind of feedback do I want?

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Feedback Software User Testing Customer Feedback Customer Experience 173

Alchemer Mobile

APRIL 12, 2022

The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. The Auto subcategory experiences less volatility in 2020, and saw 2021 benchmarks in-line with the year prior as a result.

Travel 261

Travel User Testing Research Software Feedback Software 261

Alchemer Mobile

MARCH 24, 2022

While customer acquisition, ratings and reviews, and social proof are externally-visible success indicators of a brand, mobile app retention plays the biggest role in increased customer lifetime value and improved ROI. For the average mobile app, 30-day retention falls between 15-20% ( Appsflyer and Statista , 2021).

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User Testing Feedback Software Customer Feedback Customer Experience 264

Alchemer Mobile

AUGUST 27, 2020

If we’ve learned anything in 2020, it’s that flexibility is key to being a strong product manager – especially when it comes to the mobile experience. For many mobile product managers, their biggest goal is to create a realistic product roadmap and hit key milestones on time.

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User Testing Product Research Feedback Software Data Visualization 246

Alchemer Mobile

SEPTEMBER 10, 2021

Mobile surveys are powerful in understanding sentiment, but only if they’re shown at the right place and time within the app, to the right consumer segment. Through mobile, short surveys with specific asks (like feedback on a new feature) are effective and efficient. Why you should use mobile surveys.

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User Testing Feedback Software Product Research Customer Feedback 236

Alchemer Mobile

DECEMBER 21, 2022

Retarget using behavior and mobile customer engagement history Retarget based on shifts in sentiment Then show the importance of targeting your customers with mobile surveys, and provide tips on how to effectively use them to drive mobile customer engagement and feedback. Let’s jump right in.

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User Testing Customer Feedback Feedback Software Product Research 130

Alchemer Mobile

APRIL 20, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Shopping Apps: eCommerce and Retail. Mobile teams rose to the challenge by testing new ways to engage the increased number of consumers in their apps. Summary of Shopping Apps in 2021.

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User Testing Feedback Software Customer Experience Customer Feedback 243

Alchemer Mobile

JUNE 24, 2020

As a result, 2020 is the most we’ve seen brands leverage mobile customer feedback to improve their products and adjust their overall business goals. The coronavirus pandemic has pushed mobile to the core of the buyers’ journey, and in order to compete, product roadmaps must adjust to prioritize in-app engagement enhancements.

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User Testing Customer Experience Customer Feedback Feedback Software 227

Alchemer Mobile

MAY 19, 2022

The following data and information on Utilities apps is from our 2022 Mobile App Customer Engagement Report. Below is a short summary of how Utilities apps fared in 2021. Summary of Utilities apps in 2021. Utilities apps made huge gains in mobile customer retention in 2021. Shifted emotions by subcategory.

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User Testing Feedback Software Data Visualization Customer Feedback 264

Alchemer Mobile

MAY 12, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Personal Services Apps: Home and Family. Rather than comparing by benchmark, below is a short summary of both the Home and Family apps included in our data. Data included: Ratings and reviews.

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Data Visualization User Testing Reporting Tools Feedback Software 264

Alchemer Mobile

MARCH 26, 2021

To give you a general idea of where the mobile playing field is today, here are a few 2020 stats from our friends at App Annie : App Annie’s State of Mobile report is a fantastic place to start when looking for a general lay of the land and high-level stats. Incorporate customer feedback directly into your product roadmap.

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User Testing Customer Experience Feedback Software Research Software 257

Alchemer Mobile

APRIL 21, 2022

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. Companies continued using their apps to engage regularly with consumers as mobile became a primary way for them to communicate. In response, consumers interacted more with brands through their apps.

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Product Research User Testing Customer Feedback Data Visualization 264

Alchemer Mobile

JANUARY 12, 2021

Mobile loyalty programs work because they: Retain and engage customers better: Gamification through points and achievements keeps people coming back to the app time and time again. How do we plan to gather feedback from our loyalty members? The steps to launch a loyalty program are very similar to the steps to launch an app.

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Feedback Software Data Visualization User Testing Reporting Tools 147

Alchemer Mobile

MARCH 16, 2021

2020 reset the mobile app engagement playing field. In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. Today, we’re thrilled to release our 2021 Mobile App Engagement Benchmark Report. Turn apps into listening channels.

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Data Visualization Reporting Tools Feedback Software User Testing 246

DISQO

FEBRUARY 24, 2020

Today, we published the findings from our 2020 Product Management Insights Report , which highlighted the growing influence the product management discipline has over the toughest challenges facing organizations today, such as digital and strategic transformation.

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Data Visualization Reporting Tools Customer Feedback Artificial Inteligence 101

Alchemer Mobile

MARCH 17, 2020

Mobile product managers no longer simply oversee the product backlog or just organize their team’s tasks. In 2020, PMs play a massive role in product strategy and determining the overall customer experience. Due to rapidly-changing technology, customers have high expectations for the products they use.

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User Testing Feedback Software Technical Review Customer Experience 147

Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Alchemer Mobile

AUGUST 5, 2020

While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?

User Testing 246

User Testing Finance Customer Feedback Feedback Software 246

Userpilot

DECEMBER 11, 2019

2020 is set to be a big year for SaaS. The good news: You can tap into that growth with your product. Hopefully, the product management tools we’re going to cover will help you out! We’ve split the tools into different categories, so feel free to jump ahead to whichever kind of product you need.

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Data Visualization Feedback Software Research Software Analytic Tools 53

Gainsight

DECEMBER 27, 2019

With 2020 just around the corner, now is the perfect time to catch up on Gainsight’s top product experience blog posts of 2019. Top 10 Product Experience Blog Posts of 2019. Product Metrics Your Board Members Care About. The Beginner’s Guide to Product-Led Growth Metrics. The In-App Engagement Starter Kit.

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Customer Experience Article Feedback Software Analytic Tools 97

Usersnap

AUGUST 26, 2021

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

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Feedback Software User Testing Customer Feedback Data Visualization 119

Alchemer Mobile

MARCH 14, 2022

If 2020 was the shift to mobile, 2021 was the year we saw it reflected in the numbers. Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. This report contains data from the following app categories: Finance.

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Data Visualization Reporting Tools User Testing Customer Feedback 263