Product Management University
NOVEMBER 29, 2022
Product demos are one of the most critical components of strong product marketing and sales for SaaS organizations. A great product demo creates an urgency to buy, while a bad product demo sends prospects running. Software product demos can also be incredibly valuable for startups who don’t have the luxury of a formalized product marketing function or dedicated sales engineers. .
Mind the Product
NOVEMBER 29, 2022
In this extensive guide for aspiring product managers, Naimeesha Murthy, Product Leader and Founder of Products by Women covers everything from the common types of product specializations, skills and competencies needed to become and succeed as a product manager and communities and opportunities to tap into to begin your journey. [.] Read more » The post How to break into product management appeared first on Mind the Product.
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The Product Coalition
NOVEMBER 29, 2022
Context switching, the ability to intellectually move between different types of tasks, becomes more and more necessary as you take on more and more responsibility. In my personal journey I’ve shifted from engineer to leading teams to being a CEO. I’ve gone from being able to spend all week focused on one task to having to cover the huge variety of contexts that come with growing a $10m+ revenue business, multiple important client relationships and projects, a number of ventures and different te
Mind the Product
NOVEMBER 29, 2022
Effective product strategies are important for the success of any business selling products and knowing what one looks like is important. In this article, Shane Barker looks at what a product strategy is and lists 9 product strategies for setting your strategic vision for product offerings. [.] Read more » The post Creating a successful product strategy appeared first on Mind the Product.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
The Product Coalition
NOVEMBER 29, 2022
Gen Zers (zoomers) are people born in the mid-1990s?—?early 2010s. There are about 69 million zoomers in the US and more than 2 billion worldwide (26% of the world’s population). In 2022, the oldest representatives of this generation are turning 25. This means they are gradually becoming influential participants in the global economy. In the next 10 years, they will make up 30% of the workforce.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Userpilot
NOVEMBER 29, 2022
Let’s face it: an onboarding tour is a key to unlocking your product’s sustainable growth. Not only can it make or mar the first impression users have about your product, but it’s also the first channel for obtaining real-time product feedback for your product teams. By the end of this post, you’ll be armed with enough knowledge, the right tools , and be inspired by great user onboarding examples to build engaging onboarding tours.
dscout People Nerds
NOVEMBER 29, 2022
When Credit Karma wanted to understand the car buying experience, they approached journey mapping to engage stakeholders from insights to activation.
Userpilot
NOVEMBER 29, 2022
Curious how customer churn data can improve customer retention? You’re in the right place! Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. In this article, you’ll learn: How to conduct churn analysis. Formulas to measure customer churn rate. Tactics for predicting churn and retaining customers. Keep reading to get actionable insights and fuel your product growth !
Mixpanel
NOVEMBER 29, 2022
At Mixpanel, we believe in builders (engineers, product managers, and designers). Their most precious resource is time. We want to help them bring their visions to life faster by focusing on their best ideas. We empower everyone — from startup founders to large enterprise product teams — to self-serve analysis and uncover which proposed projects have the most promise and which shipped changes actually worked.
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GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.
Userpilot
NOVEMBER 29, 2022
Creating and distributing effective B2B customer satisfaction surveys is a vital step in understanding your customers and fostering mutually beneficial business relationships. Analyzing user sentiment can unlock valuable insights that improve customer satisfaction, and skyrocket retention. By the end of this post, you’ll know how to create an effective B2B survey, distribute it, analyze the results, and take action on what you’ve learned.
CONTACT Software
NOVEMBER 29, 2022
When someone asks me something about Material Data Management, I always counter by asking what exactly is meant by “material” This may not be the answer the other person expects at that moment, but it saves us both long minutes of confusion and talking past each other. The reason: not all materials are the same. … Continue reading "What is Material Data Management?".
Userpilot
NOVEMBER 29, 2022
What is an ecosystem moat and how can product managers build one? These are the key questions that Austin Yang , the Lead Product Manager at Softr , discussed in his presentation at the Product Drive Summit this year. Are you intrigued? Well, why don’t we get to it then? TL;DR. An ecosystem in SaaS is a group of related apps, 3rd party components, and content that seamlessly work together to solve user pain points.
Centercode
NOVEMBER 29, 2022
Being resourceful with what you have by taking something sour and turning it into something sweet will help you overcome difficulties that you may be faced with when it comes to your next product launch.
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
Innovatemap
NOVEMBER 29, 2022
At Innovatemap, professional development is not something we limit to once a year at an annual conference or with required trainings. Instead, we believe there are opportunities to improve ourselves daily. Often, these opportunities are right here, within our team. We learn from in-house experts who have dedicated time and energy to be the best at their craft, learn new tools and take pride in sharing with the team.
ProductBoard
NOVEMBER 29, 2022
The tactics you need to create effective product roadmaps that drive results Getting a roadmap right is invaluable to any organization – it provides transparency into which areas will contribute to business goals and are worth focusing on, it saves time by allowing for asynchronous communication (making prioritization easier), and it gives a clear statement of intent and path forward for everyone.
Gainsight
NOVEMBER 29, 2022
This article was originally published in Entrepreneur. . Good news seems to be a scarce commodity for most SaaS companies these days. Publicly traded stalwarts have seen their share prices plummet significantly from where they were a year ago. The tech-heavy Nasdaq is down more than 30% already this year. High-growth startups are seeing their funding and valuations dip as profitability replaces growth as a key value driver.
CONTACT Software
NOVEMBER 29, 2022
When someone asks me something about Material Data Management, I always counter by asking what exactly is meant by “material”? This may not be the answer the other person expects at that moment, but it saves us both long minutes of confusion and talking past each other. The reason: not all materials are the same. … Continue reading "Material Data Mana-What??".
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
The Product Coalition
NOVEMBER 29, 2022
How is the increase in mobile use changing the landscape of the product management role, and what are the differences between traditional product management and mobile product management? The role of a mobile product manager is still relatively new, and it’s rapidly evolving due to the increased adoption of mobile devices. In the second quarter of 2022, mobile devices (excluding tablets) generated nearly of global website traffic.
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