Tue.Nov 29, 2022

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What Makes a Memorable Product Demo and Why is it Important?

Product Management University

Product demos are one of the most critical components of strong product marketing and sales for SaaS organizations. A great product demo creates an urgency to buy, while a bad product demo sends prospects running. Software product demos can also be incredibly valuable for startups who don’t have the luxury of a formalized product marketing function or dedicated sales engineers. .

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How to break into product management

Mind the Product

In this extensive guide for aspiring product managers, Naimeesha Murthy, Product Leader and Founder of Products by Women covers everything from the common types of product specializations, skills and competencies needed to become and succeed as a product manager and communities and opportunities to tap into to begin your journey. [.] Read more » The post How to break into product management appeared first on Mind the Product.

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Context Switching: How to Manage It

The Product Coalition

Context switching, the ability to intellectually move between different types of tasks, becomes more and more necessary as you take on more and more responsibility. In my personal journey I’ve shifted from engineer to leading teams to being a CEO. I’ve gone from being able to spend all week focused on one task to having to cover the huge variety of contexts that come with growing a $10m+ revenue business, multiple important client relationships and projects, a number of ventures and different te

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Creating a successful product strategy

Mind the Product

Effective product strategies are important for the success of any business selling products and knowing what one looks like is important. In this article, Shane Barker looks at what a product strategy is and lists 9 product strategies for setting your strategic vision for product offerings. [.] Read more » The post Creating a successful product strategy appeared first on Mind the Product.

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Solving Open Source Complexity with a Managed Data Infrastructure Platform

With its unparalleled flexibility, rapid development and cost-saving capabilities, open source is proving time and again that it’s the leader in data management. But as the growth in open source adoption increases, so does the complexity of your data infrastructure. In this Analyst Brief developed with IDC, discover how and why the best solution to this complexity is a managed service, including: Streamlined compliance with some of the most complex regulatory guidelines Simplified operations, li

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How to Attract and Retain Gen Z Employees: Five Proven Ways

The Product Coalition

Gen Zers (zoomers) are people born in the mid-1990s?—?early 2010s. There are about 69 million zoomers in the US and more than 2 billion worldwide (26% of the world’s population). In 2022, the oldest representatives of this generation are turning 25. This means they are gradually becoming influential participants in the global economy. In the next 10 years, they will make up 30% of the workforce.

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Using Journey Mapping As a Tool for Cross-Functional Research

dscout People Nerds

When Credit Karma wanted to understand the car buying experience, they approached journey mapping to engage stakeholders from insights to activation.

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How Today’s Top SaaS Companies Build an Ecosystem Moat by Austin Yang, Product Drive 2022

Userpilot

What is an ecosystem moat and how can product managers build one? These are the key questions that Austin Yang , the Lead Product Manager at Softr , discussed in his presentation at the Product Drive Summit this year. Are you intrigued? Well, why don’t we get to it then? TL;DR. An ecosystem in SaaS is a group of related apps, 3rd party components, and content that seamlessly work together to solve user pain points.

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What is Material Data Management?

CONTACT Software

When someone asks me something about Material Data Management, I always counter by asking what exactly is meant by “material” This may not be the answer the other person expects at that moment, but it saves us both long minutes of confusion and talking past each other. The reason: not all materials are the same. … Continue reading "What is Material Data Management?".

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Three Tips for Being Resourceful with Delta Testing During Recession

Centercode

Being resourceful with what you have by taking something sour and turning it into something sweet will help you overcome difficulties that you may be faced with when it comes to your next product launch.

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The AI Superhero Approach to Product Management

Speaker: Conrado Morlan

In this engaging and witty talk, we’ll explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, we’ll uncover how AI can be the ultimate sidekick, aiding in decision-making, enhancing productivity, and boosting innovation. Attendees will leave with practical tools and actionable insights, motivated to embrace AI and leverage its potential in their work. 🦸 🏢 Key objectives:

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Experts in Product, Experts in Professionalism

Innovatemap

At Innovatemap, professional development is not something we limit to once a year at an annual conference or with required trainings. Instead, we believe there are opportunities to improve ourselves daily. Often, these opportunities are right here, within our team. We learn from in-house experts who have dedicated time and energy to be the best at their craft, learn new tools and take pride in sharing with the team.

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3 tactics to drive results with your product roadmaps

ProductBoard

The tactics you need to create effective product roadmaps that drive results Getting a roadmap right is invaluable to any organization – it provides transparency into which areas will contribute to business goals and are worth focusing on, it saves time by allowing for asynchronous communication (making prioritization easier), and it gives a clear statement of intent and path forward for everyone.

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How to Create Healthy, Sustainable Growth for Your Early-Stage SaaS Businesses

Gainsight

This article was originally published in Entrepreneur. . Good news seems to be a scarce commodity for most SaaS companies these days. Publicly traded stalwarts have seen their share prices plummet significantly from where they were a year ago. The tech-heavy Nasdaq is down more than 30% already this year. High-growth startups are seeing their funding and valuations dip as profitability replaces growth as a key value driver.

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Material Data Mana-What??

CONTACT Software

When someone asks me something about Material Data Management, I always counter by asking what exactly is meant by “material”? This may not be the answer the other person expects at that moment, but it saves us both long minutes of confusion and talking past each other. The reason: not all materials are the same. … Continue reading "Material Data Mana-What??".

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Provide Real Value in Your Applications with Data and Analytics

The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.

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A Practical Guide to Mobile App Product Management

The Product Coalition

How is the increase in mobile use changing the landscape of the product management role, and what are the differences between traditional product management and mobile product management? The role of a mobile product manager is still relatively new, and it’s rapidly evolving due to the increased adoption of mobile devices. In the second quarter of 2022, mobile devices (excluding tablets) generated nearly of global website traffic.

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How to Create an Effective Onboarding Tour That Activates and Retains SaaS Users

Userpilot

Let’s face it: an onboarding tour is a key to unlocking your product’s sustainable growth. Not only can it make or mar the first impression users have about your product, but it’s also the first channel for obtaining real-time product feedback for your product teams. By the end of this post, you’ll be armed with enough knowledge, the right tools , and be inspired by great user onboarding examples to build engaging onboarding tours.

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3 Key Takeaways from the Webinar: Creating Strategic Alignment Through the Standardization of Your Product Roadmap

ProductPlan

Without a central location to organize product updates, product leaders waste time updating multiple spreadsheets and slide decks to keep their teams and stakeholders aligned. However, what can product leaders do to overcome the challenge? The key is the standardization of the product roadmap. In this webinar, Customer Support Team Lead at ProductPlan, Zach Garfinkel, sits with Inmar Intelligence’s Senior Product Manager, Stacy Hutchins, to discuss how ProductPlan roadmaps make it easy to create

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Guide to Creating and Distributing Effective B2B Customer Satisfaction Surveys

Userpilot

Creating and distributing effective B2B customer satisfaction surveys is a vital step in understanding your customers and fostering mutually beneficial business relationships. Analyzing user sentiment can unlock valuable insights that improve customer satisfaction, and skyrocket retention. By the end of this post, you’ll know how to create an effective B2B survey, distribute it, analyze the results, and take action on what you’ve learned.

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Demystifying DAPs: A Practical Guide to Digital Adoption Success

Speaker: Pulkit Agrawal

Digital Adoption Platforms (DAPs) are revolutionizing the way organizations interact with and optimize their software applications. As digital transformation continues to accelerate, DAPs have become essential tools for enhancing user engagement and software efficiency. This session is your guide into the robust world of DAPs, exploring their origins, evolution, and the current trends shaping their development.

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How we’re building product analytics that everyone can trust, use, and afford

Mixpanel

At Mixpanel, we believe in builders (engineers, product managers, and designers). Their most precious resource is time. We want to help them bring their visions to life faster by focusing on their best ideas. We empower everyone — from startup founders to large enterprise product teams — to self-serve analysis and uncover which proposed projects have the most promise and which shipped changes actually worked.