Outcomes Over Outputs: Saeed Khan Clears up Misconceptions About The Maxim
The Product Coalition
MARCH 10, 2023
In the world of advertising, hyperbolic statements are made quite often — because they are designed to attract people so that individuals and/or businesses can grow a customer base. ⚫ Outputs have your name on them for all to see. . ⚫ Outputs have your name on them for all to see. Outputs aren’t bad. Outcomes can lag. ?
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