article thumbnail

The Market Requirements Document (MRD): What Product Managers Need To Know

The Product Coalition

However, if there’s one skill that is common to all product managers, it’s continuous market monitoring and research. That’s where a market requirements document comes into play. The market requirement document is a strategic artefact that product managers usually write. Who are the user personas in this market?

Document 121
article thumbnail

Your Ultimate Guide to Agile Transformation

Agile Velocity

Agile has been shown to shorten time-to-market, increase quality, instill predictability, improve customer satisfaction, and create an overall happier working culture. Agile Transformation involves all levels of the organization and applies Lean-Agile principles to business processes, practices, tools, operations, and culture.

Agile 92
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Agile Has Changed Product Management

Roman Pichler

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 249
article thumbnail

Adopting Agility Healthcare

The Product Coalition

This article explores the concept of an agility healthcare system and provides solutions to overcome implementation challenges. Get to know about the term “agility healthcare” Agility healthcare is developed by agile which is a way to manage projects that many companies use.

article thumbnail

Successful Agility In Product Delivery Requires Dynamic Implementation

The Product Coalition

Challenging an emerging myth that Agile is dead, and providing insight on key principles & tactics to finding success with Agile-based product teams. Nowadays it seems to have an opinion of Agile product methods like Scrum. Agile methods like Scrum are not a one-size-fits-all framework.

Agile 106
article thumbnail

Product Ops: Lessening the Need for Product Requirements Documents

ProductPlan

Implementing product ops at your company will reduce your team’s need to produce clunky, one-way communication vehicles like the product requirements document (PRD). the product requirements document, and why would you ever want one? A product requirements document describes every capability needed for a product or feature release.

Document 100
article thumbnail

Nine Agile Antipatterns That Lead To Disaster

The Product Coalition

Agile antipatterns or scrum antipatterns are (poor) practices that are utilized to enhance a process. Nonetheless, they impede your efforts and slow your progress towards attaining Agile objectives, thereby achieving the opposite effect. List of destructive agile antipatterns and how to avoid them 1.

Agile 115