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Be Consistent Across Platforms Your brand should be cohesive across various channels—whether it’s your LinkedIn profile, industry blogs, or internal communications. Share case studies, write posts that highlight your analytical approach, and offer insights backed by data. How do I solve problems differently than others?
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Tali Melchior , Director of Product Management at Texthelp , was first inspired to experiment with opportunity solution trees in a previous role. Then when Tali moved to her current position, she brought her opportunity solution tree knowledge along and adapted it to the new setting. You can submit your story here.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Which product feedback software should you choose for your SaaS? The choice is tough because there’s no single tool that covers all use cases. What’s worse, you will find multiple tools in each category, making it incredibly difficult to pick the tool that satisfies your needs and offers the best value for money.
In this role, Gaudio drives the strategy behind roadmap management, agile product development, and cross-functional communication. He co-founded a Machine Learning technology startup and served as CPO / VP of Product at intu plc (FTSE 100), Selligent Marketing Cloud, Epica.ai Harpal Singh. and Automata Robotics over the last decade.
No product tool or template can save you if you’re not killing it in these three areas. neither the product nor roadmap are ever static. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better? and not the best product management tools. other than the objectives ?—?neither
In our digital world, it has never been easier for customers to switch banks, wealth and investment managers, or financial technologies. A strong CX program, especially on digital platforms, is now a competitive must-have, with CX acting as a key driver of customer loyalty, and profitability through retention and referrals.
It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.
One of the most powerful tools at your disposal in SaaS is in-app feedback surveys. Not all user feedback is useful and the feedback tools available in SaaS vary widely in their effectiveness. Not all user feedback is useful and the feedback tools available in SaaS vary widely in their effectiveness.
You know (or you’re in the process of learning) how to identify opportunities , consider different solutions, and identify and test your assumptions. And if you’re working within the continuous discovery framework, there’s a good chance you’re already using the opportunity solution tree to record and track many of these activities.
Product managers usually choose a tool or piece of software to act as a repository, but really a repository is anywhere you keep feedback — even if it’s on paper in a drawer. Software development teams might be interested in seeing customer feedback to understand why they’re building one feature and not another.
Customers now expect to gain points and achieve milestones for purchases made through apps. Especially with high-volume food and beverage brands that offer mobile order and pay, incorporating a loyalty program within the app is absolutely imperative. Mobile apps have completely changed the way reward programs work.
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Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Wondering how you can boost your product growth with user analytics for SaaS? User analyticstools provide valuable insights into user behavior, i.e., what users do inside your product and why they do it. User analytics focuses on user behavior inside your product or your website. What is user analytics?
In this blog post, we’re going to break down the pros and cons of using UserGuiding as an onboarding and engagement tool for SaaS and give you the best alternatives that may fit your specific needs and use cases. UserGuiding is a no-code tool for user onboarding. In-app messaging. Let's get started!
Improve product awareness and your roadmap. We need to know what job they are doing, what problem they are solving, and what words they use to describe those things… before they know that the solution is out there. There are great tools for product managers to assist with this. ahrefs I absolutely love ahrefs.
What is user analytics, and how can it help you drive product growth ? User analytics provides actionable insights into user behavior. With smart strategies and the right user analyticstools, you can leverage user analytics to improve SaaS metrics and unlock growth. What is user analytics in SaaS?
From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. Discover the critical stages of each funnel and tools that help you gather actionable insights. Create data-driven product roadmaps. Google Analytics – Best tool for tracking website conversion funnels.
End-user training bridges the gap between mere signups and actual usage of SaaS products. People are not likely to find value in a software product if they are left alone to figure everything out. Many of them will leave the moment they encounter friction or perceive the SaaS product as too complex for them. Let’s get started!
Are you looking for customer engagement solutions that can give you an upper hand in creating stronger customer relationships? Let's look at 5 customer engagement solutions you can set up today and drive growth right off the bat. What is a customer engagement solution?
In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. So in this post, we’re giving away all our tactics for collecting in-app feedback and sharing the tools you can use to make the most out of it without coding.
What is a product analytics framework and why is it important? We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analyticstools. Solid product analyticstools include Amplitude , Google Analytics 4 (GA4) , and Hotjar.
How do you build an in-app resource center that gives customers a valuable self-service experience ? In this article, we cover: What to include in your resource center 8 SaaS examples to inspire your new resource center How to create a help center in just three steps Let’s get started. What is an in-app resource center?
Deepa Subramanian (a graduate of Harvard Law School and a veteran of Salesforce) set out to improve businesses’ understanding of the customer voice by co-founding Wootric , a platform that offers a range of feedback collection and analysis tools to help teams gain deeper, more relevant insights into their users’ desires and complaints.
When Jane, a seasoned product manager, started her new role at a fast-growing SaaS company, she was ready to make an impact. Advanced Tactics: Stakeholder Mapping: Use tools like the Stakeholder Alignment Blueprint (available on jonihoadley.com) to identify key goals and concerns. Click here to download.
Whether it’s your plans (roadmap), feedback you’ve heard from users, product usage data (analytics), or posing questions — getting what you’re doing and thinking in front of a cross-departmental audience will provide you with input that helps you make better decisions and will help align others with the goals you’re looking to achieve.
We are already seeing great innovations with smart cars, intelligent manufacturing, and improvements to critical infrastructure such as energy and water systems. A few releases of either hardware or software products under your belt will make it much easier for you to attract the attention of IoT companies. Device software.
How big of an impact can the right product tool make on your product management efforts? The answer depends on your use case and which tool you choose. But with the right tools for the job, a product manager can make some truly transformative contributions to product development. What is a product tool?
As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.
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How comprehensive is your SaaS company’s approach to customer communication? Let’s dive deeper into what everything customer communication management for SaaS entails, as well as our best practices for getting it right. Implementing self-service support solutions like resource centers.
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