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Differences between B2B and B2C products

B2B Product Management

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. B2B products are products or services that are sold to other businesses, rather than to consumers. Here is a brief overview of the key differences between B2B and B2C products.

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Product Model, Service Models, and Investor Valuations

Mironov Consulting

Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue.  Or  but not in consulting days or developer hours or use-it-or-lose-it prepaid service agreements.  There’s

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What is Digital Transformation Consulting?

Modus Create

The world of consulting is often associated with truckloads of jargon. Today, let’s simplify one such concept – digital transformation consulting. What Is Digital Transformation Consulting? What Is Digital Transformation Consulting? What Are the Four Areas of Digital Transformation Consulting?

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Starter KPIs for B2B/Enterprise

Mironov Consulting

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. Why KPIs from consumer companies don’t fit well with B2B/enterprise. Some B2B KPIs starting points, knowing that every company is different. [1] Let’s switch out of ERP systems and become currency traders.”

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Top Fintech Companies & Startups Revolutionizing Financial Services in 2021 and Beyond

The Product Coalition

These fintech companies and startups have earned a spot on this list due to their impressive technology and socially conscious approaches to finance. The users can be insured in 90 seconds and have their claim reviewed and paid within 3 minutes. The company sells affordable insurance for homeowners, renters, and pet owners.

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Beyond “Cheaper, Faster, Better”?—?Vertical Integration for Startups

The Product Coalition

While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Should the organization work with an outside consulting company (e.g. Going from concept to production and subsequently getting the product in the hands of a customer takes significant effort.

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“A Working Request Process Should End in YES” (aka Incompatible Worldviews)

Mironov Consulting

Apologizing in advance: I’m intentionally exaggerating the differences between two broad corporate groups: wildly oversimplified roles and attitudes and reward systems.  Each Especially in B2B/enterprise software companies, I see two dramatically divergent ( incompatible ) worldviews that IMO explain a lot of corporate behavior.