Intercom, Inc.

NOVEMBER 11, 2021

For Samuel Hulick , a UX consultant and one of the biggest authorities out there on user onboarding, that means thinking less about the product itself and more about how to get users the results they’re after. Value Paths: a framework for sustainable growth. I’d love to hear about the framework the title is named after.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. We know that often, innovation in the B2C world tends to translate a few years after into the B2B world. Short on time? But what does it mean?

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Intercom, Inc.

OCTOBER 29, 2019

Up until this point, to understand our customers, we had primarily relied on the Jobs-to-be-Done framework , product sense, research insight, sales input, and a belief that our customers were companies just like us. Before diving into the data, I recommend establishing a shared definition of success at the project’s outset.

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

The Product Guy

JUNE 18, 2020

During the third stage, input is analyzed and during the fourth stage, the insight gained from analysis is used to make decisions. Plugging in: how to generate insights Analysis: how to prioritize and understand feedback Communication: how to synthesize information Test/Build/etc & then repeat. Get Insights. It’s cyclical.

Product Research 165

Product Research Feedback Loop Feedback Software User Testing 165

Mixpanel

OCTOBER 20, 2020

This post is written by TWG, a product consultancy specializing in modern application development , data engineering, and product growth. Simply put, data is at the core of good product management. But making the most of the data that organizations collect is a process that’s often hindered by unnecessary complexity.

Analytic Tools 91

Analytic Tools Data Visualization Onboarding KPIs User Testing 91

Roadmunk

APRIL 3, 2018

As a product consultant and founder of a product school, Melissa has trained over 2,000 PMs across her career. I think with some of the other courses that I’ve seen or have been a part of, they teach people the tools. They know how to use a tool, but they don’t know how to use it within the system.

Research Software 89

Research Software Feedback Software User Testing Product Management 89

Business of Software Conference

NOVEMBER 26, 2018

We’ve used NPS to gather evaluation data for the conference for a seven years. Rahul shared an incredibly simple framework Superhuman uses for understanding their customers. Reporters are constantly calling you. Sean found a leading indicator, one that is benchmarked and one that is predictive. It’s not easy.

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

The Product Coalition

MARCH 21, 2019

Through these failures, I’ve come up with a framework for defining, layering, and communicating an effective product strategy that can close the gap between strategy and execution. It isn’t possible for an effective top down strategy to be fully formed and defined without the right level of context and data flowing up from the bottom.

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

The Product Coalition

OCTOBER 5, 2021

It is essential you consider and assess against great frameworks, use more than one as each may highlight different issues or areas for growth. To ensure you take a holistic approach, review these five key elements of your product development practice: Mindsets Organisation Practices Tools and Technologies Financials 1.

Weak Development Team 150

Weak Development Team Reporting Tools Research Software Feedback Software 150