Product Talk

MAY 15, 2024

This topic was inspired by a question that came up in the CDH community, where a member was looking for specific tools people had used to run in-app surveys. While Orion had started with a B2C focus, they got a lot of inbound interest in the B2B space. The answer was then stored alongside other metrics data for each user profile.

Product Research 336

Product Research Feedback Software Analytic Tools User Testing 336

Userpilot

JULY 7, 2024

Wondering which customer communication management software is ideal for enhancing customer interactions in your SaaS product? In this article, we examine what customer communications management software is and what to look out for when selecting one. We also consider the top 10 CCM software products on the market today.

Customer Communications 105

Customer Communications Analytic Tools Feedback Software Reporting Tools 105

The Product Guy

APRIL 4, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. And that process requires several steps as the following graphic visualizes: Source : What is Agile? ‘Fast-growing’ in the sense of this article refers to startups of at least 200 staff strong. Graphic : By the author.

Agile 195

Agile Startups Technical Review Software Review 195

Usersnap

JULY 1, 2020

It’s been 2 years since we at Usersnap started developing a tool for Customer Experience. We reached out to 100+ digital companies and compiled the statistics to provide insights into the State of Customer Experience in 2020. If that‘s the case, you can use the data presented in this report as a benchmark.

Data Visualization 98

Data Visualization Reporting Tools Customer Experience User Testing 98

The Product Guy

MAY 15, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Userpilot

NOVEMBER 25, 2021

One of the most powerful tools at your disposal in SaaS is in-app feedback surveys. If you can collect, interpret, and act on data that your users are sharing about their successes, problems, and how they feel about your product in general, you have a recipe for exponential customer growth and long-term user retention.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

The Product Coalition

JANUARY 17, 2022

The attributes of how you divide your customer base can be different for business-to-consumer (B2C) and business-to-business (B2B) products. For example, you can try to segment by key behaviors, demographics, industry, geographical region, revenue by customer, software package tier, and the list goes on.

User Testing 161

User Testing Product Marketing Marketing Software Review 161

The Product Coalition

MARCH 14, 2023

Despite being a vital safety and security tool, KYC failure is a significant headache for fintech apps. Don’t have the right docs: 38% of respondents report abandoning an application for a financial product because they did not have the right identity credentials, such as a passport or digital identity.

User Testing 148

User Testing Analytic Tools Research Software Data Visualization 148

Product Talk

FEBRUARY 2, 2022

This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. Engineers will hear different insights during your customer interviews. Engineers are often reluctant to participate in discovery. We’ve often shut down their ideas before they can fully explain them.

Product Research 306

Product Research User Testing Engineering Testing 306

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Concept testing helps to build customer relationships, understand customer needs , and gather market research data to drive decision-making. Book a demo and get started!

User Testing 105

User Testing Feedback Software Product Research Analytic Tools 105

Product Innovation Educators

AUGUST 14, 2023

Do you have a combination of B2B people, B2C people, and marketplace people? The pod concept has become the de facto way of doing software development these days. When you’re at Facebook, you can run an experiment in an hour and probably get enough data points to tell whether the idea is going to be effective.

Technical Review 268

Technical Review User Testing Weak Development Team Vision 268

Userpilot

MARCH 21, 2024

Creating customer profiles helps you better understand your target audience, enabling you to attract more product-qualified leads , provide personalized customer service , and drive retention. User sentiment data regarding the positive and negative emotions the user experiences while interacting with your brand.

Data Visualization 105

Data Visualization User Testing Customer Experience Customer Feedback 105

Mixpanel

APRIL 18, 2024

For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. They’re the end consumers of this training, after all.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

MARCH 30, 2025

Ask users to leave reviews on the app store to add social proof to your app. Asking current users to review your app to increase trust and encourage the algorithm to display your app to more users. comparison posts, product lists, reviews, etc.) Build indexable free tools that are related to your app (e.g.,

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Business-to-consumer (B2C) targets individuals and families. Christoph Janz has a great post and visual tying a company’s pricing, volume and target audience to its marketing and lead generation models along a continuum.

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

Analytic Tools 98

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 98

ProductPlan

MARCH 19, 2020

AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning. The company reports that AI shortened its development time from months to just weeks. Machine Learning (and data) is the common thread among all these. Often software PMs have a background in UX or marketing. Image Source.

Artificial Inteligence 101

Artificial Inteligence Reporting Tools Software Review Product Management 101

Userpilot

JULY 16, 2021

This can give you valuable insights into product growth and user engagement. Metrics for SaaS products provide insight into your customers, customer behavior, and customer habits relevant to your product. tech support or after-sales services). Customer satisfaction surveys generate insights that guide your strategic decisions.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Userpilot

MAY 20, 2024

Given the right product growth tools you can transform your product into a self-growth machine. Curious about the tools that make this happen? In this article, we’ll go over 16 tools that each product team may want to have in. TL;DR Product growth tools are software solutions that elevate your product to be a vehicle for growth.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Revulytics

SEPTEMBER 18, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userpilot

OCTOBER 15, 2022

B2B customer experience differs from B2C because it’s rooted in building trust over the long term. B2C sales cycles are shorter so factors like speed are more important. This involves syncing customer data across all channels to personalize interactions. Difference between B2C and B2B customer experience.

Customer Experience 98

Customer Experience B2B User Testing Customer Feedback 98

Mironov Consulting

FEBRUARY 6, 2020

A music streaming service needs different health indicators than an aircraft manufacturer or online ad marketplace or security software vendor or dating app. It’s important to find KPIs that will provide insight into your business and help uncover underlying issues. But metrics aren’t generic. Rarely pays out.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

The Product Guy

MARCH 2, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Product Management 150

The Product Coalition

AUGUST 3, 2022

eCommerce is buying and selling goods and services or transmitting funds or data over an electronic network, primarily the internet. These business transactions occur either as business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C) or consumer-to-business (C2B). What is eCommerce? What is mCommerce ?

User Testing 148

User Testing Research Software Software Review B2C 148

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Both product personas (B2B) and user personas (B2C) describe somebody who users the product while buyer personas describe those who decide to buy products. Interested?

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

JUNE 10, 2024

Offer on-demand self-service support via a resource center. Create analytics dashboards tracking key onboarding metrics like activation and adoption rates. Professionally respond to user feedback and comments on social media and review sites. No surprise, as they are one of the most powerful onboarding tools.

Onboarding KPIs 105

Onboarding KPIs User Testing Data Visualization Analytic Tools 105

B2B Product Management

SEPTEMBER 29, 2023

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. B2B products are products or services that are sold to other businesses, rather than to consumers. And B2C products are products or services that are sold directly to consumers.

B2C 52

B2C B2B Reporting Tools User Testing 52

Intercom, Inc.

MARCH 8, 2018

In a time where buyer behavior has rendered cold calling nearly obsolete, successful sales prospecting begins with using tools like live chat and social media to build relationships. The only exception is some B2C work with financial services and insurance companies. People didn’t think of LinkedIn as a sales tool.

Research Software 186

Research Software Feedback Software Reporting Tools User Testing 186

Userpilot

FEBRUARY 18, 2021

I’ve recently noticed several big B2C and B2B brands have jumped on the personalization bandwagon. Or following up diligently to see if their problem has been solved. A lot of SaaS companies focus on superficial demographic data while creating their ‘user persona avatars’ – think ‘Marketing Mary’ or ‘Manager Tom’.

Analytic Tools 98

Analytic Tools Software Review Customer Experience Data Visualization 98

Lenny Rachitsky

JULY 30, 2024

He led pricing strategy while at Uber (B2C) and then at Templafy (B2B SaaS), and has advised more than 20 fast-growing tech startups (seed to Series D) on monetization strategy, creating better packaging, cutting back on discounts, and building stronger ROI and business cases. And what can we learn from that data?

Artificial Inteligence 145

Artificial Inteligence Technical Review Customer Feedback Feedback Software 145

Userpilot

APRIL 29, 2021

A product without customer onboarding software is a lot like attending a dinner party where you don’t know anyone and haven’t been welcomed in. That’s why KBCM reports that nearly 20% of SaaS companies have an average contract length of less than one year. What is SaaS customer onboarding software? Table of Contents. Userpilot.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Software Review 52

Userpilot

JUNE 30, 2021

The average free trial conversion rate for B2C is higher than B2B. You will have to invest more in your marketing to get people to sign up, and their actual experience in the product better be amazing, or you risk tons of negative reviews. For opt-out trials, Klipfolio reports an average conversion rate of 60%.

Feedback Software 98

Feedback Software Onboarding KPIs Customer Experience User Testing 98

Centercode

OCTOBER 28, 2020

For nearly two decades, Centercode has provided leading platform and managed service customer testing solutions that help companies turn good technology into great products. Centercode’s platform and comprehensive testing services increased time efficiency by 40%. A single, centralized tool for managing all testing data.

User Testing 69

User Testing Reporting Tools Feedback Software Research Software 69

Userpilot

JULY 26, 2021

One of the best product growth tools is Userpilot because it lets you implement contextual onboarding with its granular user segmentation features and no-code UI element styling engine. Another great product growth tool is Appcues with its wide range of onboarding elements but has become pricey and bloated as a product over the years.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

APRIL 20, 2022

Turn insights into action! Databox reports that SaaS companies that cater to small businesses have an average monthly conversion rate of 6-10%. Here’s what we found from our study of various trials and industries: The B2B sector benchmark is between 14-and 25% due to the complexity of the SaaS products involved. It’s simple.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization User Testing 98

Mind the Product

NOVEMBER 9, 2016

Thanks to a combination of advancements in hardware and software, an outpouring of investment, and a massive spike in business and consumer interest, we believe that virtual reality has hit an inflection point that will propel us from the mobile era to the virtual reality/ augmented reality era. As ever the devil is in the detail.

Weak Development Team 141

Weak Development Team Development Feedback Software User Testing 141