Userpilot

NOVEMBER 21, 2023

TL;DR Product managers often don’t get the due recognition for their work and their role is often marginalized by frustrated leadership or other teams. Allocating time for a specific research stage is often a no-go for leadership, so make the habit of interviewing customers continuously. Let’s dive in!

Technical Review 104

Technical Review User Testing Product Management Product Manager 104

Mironov Consulting

JUNE 27, 2020

I have a narrow, somewhat puritanical view about product manager conversations with customers and prospects: we should never lie to them. B2B is lumpier than B2C.). Product managers are often called in late in the selling cycle to address specific customer demands/requests or to position our product against competitors.

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

Product Talk

MAY 13, 2020

By the time you see revenue (or a lack of it)—whether it’s in a dashboard, cash in the bank, or a cancellation notice from a churned customer—it’s too late to take corrective action. We will sell into new customer segments (from SMBs to Enterprises or from parents to grandparents). It’s something that already happened.

Product Research 356

Product Research User Testing Customer Experience Feedback Software 356

Userzoom

DECEMBER 20, 2017

At the start of 2017 I made several predictions about UX design and research. We also launched our automated IntelliZoom participant sourcing engine that allows our customers reach 120+ million participants. While we saw handful of teams couple UX research with Analytics, it did not happen as much I had predicted.

Data Visualization 50

Data Visualization User Testing Research Software Customer Experience 50

The Product Manager Coach Blog

MAY 7, 2024

These titles may sound similar, but they encompass different levels of organizational expertise and leadership. Mentorship and Leadership: Guiding and developing the next generation of product leaders, providing mentorship, sharing insights, and fostering professional growth among junior product managers. Which one is right for you?

Product Management 52

Product Management Product Manager Data Visualization B2C 52

ProductPlan

JANUARY 17, 2023

Successful products solve customer problems. The key to product success, then, is simply to understand those problems, and the obvious way to do that is to talk to customers, right? There are all kinds of ways to make mistakes when seeking input from customers: You can talk to the wrong ones. You can talk to too few.

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

Feedback Loop

APRIL 3, 2023

Dan Erickson is the CEO and founder of Viable, which helps companies use AI to analyze customer feedback.

User Testing 52

User Testing Customer Feedback Product Management Product Manager 52

The Product Coalition

AUGUST 6, 2023

Based on experience, these are usually the topics discussed at standups: What work and/or research did you do yesterday? What work and/or research will you do today? And if time permits, some of the following can be discussed, or taken offline and discussed further: Any user stories anyone believes they won’t be able to complete?

Research Software 133

Research Software Reporting Tools Product Research User Testing 133

Product Management Unpacked

AUGUST 8, 2018

It’s a good concern and a great question, one that underscores that the product management function has matured and become more essential, and as he pointed out, the internet has made both B2B and B2C marketing more quantitative and complex. However, I have long believed that it is important for these two functions to remain as one.

User Testing 101

User Testing Product Management Product Manager Reporting Tools 101

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. At work, things are much more complex. But is it enough?

User Testing 100

User Testing Workshop B2B Leadership 100

Mind the Product

MARCH 11, 2020

As CPO, it’s my responsibility to ensure that we build the right product for the right customers, both today and in the future. This area has a special blend of pure product, operations and tech that doesn’t seem to be as prominent in the B2C world. They’re smart and highly motivated to learn and to serve our customers.

Research Software 99

Research Software B2C Artificial Inteligence Customer Experience 99

Good Product Manager

FEBRUARY 9, 2020

Top Product Management Leadership Priorities For 2020. You may remember me posting last fall about some research we were working on at SiriusDecisions/Forrester to understand the biggest challenges and priorities of product management leaders. How is #b2b #prodmgmt different than #b2c ? — and the results are now available.

Events 60

Events Leadership Marketing Product Management 60

Good Product Manager

FEBRUARY 9, 2020

Top Product Management Leadership Priorities For 2020. You may remember me posting last fall about some research we were working on at SiriusDecisions/Forrester to understand the biggest challenges and priorities of product management leaders. How is #b2b #prodmgmt different than #b2c ? — and the results are now available.

Events 60

Events Leadership Marketing Product Management 60

Revulytics

SEPTEMBER 18, 2019

In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager. Why should product managers care about analytics, and where should it fit into? HiPPO stands for Highest Paid Person’s Opinion.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Intercom, Inc.

DECEMBER 21, 2021

Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers. Will Larson , CTO of Calm.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

Intercom, Inc.

MAY 7, 2019

In fact asking yourself if anyone would disagree with what you are about to publish is a really useful acid test that we regularly apply here at Intercom. This advice doesn’t just apply to articles or podcasts that you consider as “thought leadership”. By their very definition, opinions are something that others can disagree with.

Marketing 222

Marketing Data Visualization B2C User Testing 222

ProductPlan

AUGUST 23, 2022

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. Empathy in product management spans wider than seeing which buttons customers click. Scope of product.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Mind the Product

APRIL 10, 2017

I still walk into companies today and hear “My engineering teams don’t ship fast enough,” or, “What they are shipping is a pile of things that don’t work together technically or as a solution for the customer.” Agile did a great job illustrating the need for increasing customer collaboration and influencing the way we build software.

Agile 194

Agile Research Software Product Research Customer Experience 194

Gainsight

DECEMBER 23, 2019

On a recent webinar with one of our private equity partners, Gainsight CEO Nick Mehta shared an inspiring outlook on what’s to come in the year 2020 for customer success. This is a partial transcript of Nick and Gainsight’s vision of the future of customer success. Number three is what we call “Customer Data Infrastructure.”

Customer Experience 52

Customer Experience User Testing Customer Feedback B2C 52

BrainStation Product Management

MAY 7, 2019

Our panelists confirmed this – as all are working for different organizations, occupying different industries, and creating products for different users. Belmont went on to highlight that not all products are aimed at consumers. “My At Oscar Health, they focus on the user to drive their product development.

Data Visualization 68

Data Visualization User Testing Analytic Tools Research Software 68

Feedback Loop

MAY 16, 2022

Shay Howe is senior vice president of platform strategy at ActiveCampaign.

User Testing 52

User Testing Customer Feedback Feedback Software Product Management 52

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Good Product Manager

MARCH 29, 2016

How Product Teams Understand Customer Needs for Innovation. My colleague Rachel Young and I have been conducting research for the past year on how b-to-b organizations understand customer needs and apply them to product innovation. Learn more about the Product Leadership Exchange and how you can be part of it.

Events 84

Events Product Research User Testing Customer Feedback 84

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The upsides of product management include the fact that every day is different, you get to work with technology, it sets you up to be an empathetic leader and you get to see customers use what you created.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Gainsight

MAY 4, 2023

In the not-too-distant past, communities were primarily viewed as a way of scaling Support or reducing costs for B2C enterprise companies. With the rise of Subscription-based companies came a new business model founded on the idea of proactively supporting customers to achieve success. And finally, it’s about the customer experience.

Feedback Software 52

Feedback Software Customer Experience User Testing Product Research 52

Mind the Product

JANUARY 8, 2018

In other words, product management is not about making sure products ship on time – it’s about understanding the needs of the customer and defining the right product to meet them. There’s no better predictor of a product manager’s success than how much time they spend talking with current and prospective customers.

Data Visualization 109

Data Visualization Analytic Tools Customer Feedback Product Research 109

The Product Coalition

FEBRUARY 4, 2024

Your product’s value needs to be defined, delivered, and perceived as such by your customers. If this isn’t challenging enough, what your customers want and need varies based on their profile and maturity with your product. Do all of your customers use it the same way and for the same purpose? Likely not. automatic reports).

Framework 121

Framework Reporting Tools Definition B2C 121

Good Product Manager

MARCH 29, 2016

How Product Teams Understand Customer Needs for Innovation. My colleague Rachel Young and I have been conducting research for the past year on how b-to-b organizations understand customer needs and apply them to product innovation. Learn more about the Product Leadership Exchange and how you can be part of it.

Events 60

Events Product Research User Testing Customer Feedback 60

Amplitude

APRIL 11, 2019

There’s no perfect, one-size-fits-all leadership model. Everything—down to your contracts, your docs, your sales collateral, and your deployment pipeline—has some impact on how customers derive value from “the product.” Product is now your driver of customer loyalty.”. cross-functional teams. So it’s not that.

Data Visualization 112

Data Visualization User Testing B2C Customer Experience 112

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

Innovatemap

OCTOBER 31, 2019

The company started with consumer water testing kits, but pivoted from this B2C model to take a B2B focus on water quality in school systems. We customized the data in each design to the prospects they were meeting, and made sure the numbers were accurate and concise.

Feedback Software 40

Feedback Software Demo Data Visualization User Testing 40

NextBigWhat

JULY 30, 2020

They are experts in understanding existing users. Creator product managers: People that thrive in this role operate best during the product-market fit journey. These are experts in customer development. It’s up to great product leadership to identify which type of PM role any individual would succeed in and put them there.

Product Management 52

Product Management Product Manager B2C User Testing 52

BrainStation Product Management

MAY 7, 2019

Our panelists confirmed this – as all are working for different organizations, occupying different industries, and creating products for different users. Belmont went on to highlight that not all products are aimed at consumers. “My At Oscar Health, they focus on the user to drive their product development.

Data Visualization 40

Data Visualization User Testing Analytic Tools Research Software 40

Andrew Chen

JULY 25, 2019

Justin ended up trying many different options — including as a partner of YC — and didn’t feel like he was learning/growing and the feedback cycle is too slow. Tradeoffs between B2B versus B2C companies. Leadership and Self-Deception. The 15 Commitments of Conscious Leadership. Even Emmett was skeptical.

Research Software 87

Research Software Feedback Software User Testing Startups 87

Gainsight

MARCH 20, 2019

In the health analogy, customers are like patients and Customer Success Managers (CSMs) are like doctors. CSMs do tests and measure signals to diagnose any “diseases” and prescribe the right treatment to reduce risk and improve customer outcomes. Model 1: Consumption as Usage. Model 2: Automation and Scale.

Data Visualization 45

Data Visualization User Testing Customer Experience Healthcare 45

Userzoom

MARCH 28, 2018

Headlining the event was Paul Boag , a leader in Digital Strategy and User Experience Design, who brought his manifesto on ‘How to Start a User Experience Revolution’ and inspired our audience to ‘light a fire’ under their efforts to get stakeholders more invested in UX. ” and nagging people over it.

Customer Experience 50

Customer Experience User Experience User Testing Research Software 50