This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. I started my career as a software engineer.
A big part of Teeba’s process involved putting her product skills to use throughout the job search, both in terms of identifying product-led companies and in terms of mapping out business and product outcomes for companies where she was interviewing. Meet our continuous discovery champion, Teeba Alkhudairi.
Chasing the next big product win in banking or fintech? For decades, banks competed through branch locations, branding and fee structures. The smartphone app has become the front line of financial competition. Any bankingapp that feels generic, uninspired or offers little real value is already lagging behind.
It’s easy to think you already do continuous productdiscovery. They’ve read the industry books, they attend the popular product conferences , and they follow all the leading blogs. Most product teams are starting to integrate discovery practices into their product development process. Hypothesis Testing.
This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. Traditional banking often struggles to capture and maintain customer engagement.
Guest Post by: Magdaline Derosena (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Andrew Hsu]. I discovered that I must research and understand the entire system and process, problem solve with my team, and share lessons learned. After researching the problem with my team, we came up with a solution.
Maybe you’ve even tried some popular AI tools, like the good ol’ ChatGPT. But did you know that certain AI tools work best at specific phases of the design process? Having tested a selection of AI design tools, I’ve found that some are better suited for certain stages of the UX design process than others.
The following data and information is from our 2022 Mobile App Customer Engagement Report. Subcategories for Finance Apps: Fintech, Banking, Insurance. Finance apps experienced another year of customer engagement gains as people became more comfortable with managing their finances through apps. Popular phrases.
begins Prakriti Parijat of DBS Bank. We may say “there is no such thing as a dumb question,” but in research, this isn’t true. Many product managers will say their foremost challenge is “being able to conduct proper research to validate whether the market truly needs what they’re building”. Are we Using the Right Method?
The same is true in software. We are all in a battle, multiple battles in fact, with a lot at stake: whether it’s the fate of the company we work for or for the product that we build. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software.
Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. . Introduction. Understanding the Role Definition.
It might be the same core product, but it’s a completely different strategy. In 2019 research firm IDC found them to deliver 869% ROI (??) along with time savings and higher productivity. When Yvonne joined in 2016, the business unit consisted of just 10 people across product, engineering, sales, and marketing.
Gone are the days of relying solely on traditional banking institutions to manage our finances. The emergence of blockchain technology has paved the way for a decentralized financial landscape, transforming the way we interact with money and assets.
Customer interviewing is one of the most valuable activities a product team can do. Customer interviewing is one of the most valuable activities a product team can do. Product teams have a variety of research activities they can draw upon when engaging with customers. If you work on a subscription product (e.g.
For me, effective mobile app onboarding is the difference between new users looking around our app and disappearing right after, or understanding our app value and becoming engaged users. This is crucial as data reveals that the average mobile app loses 77% of users within its first 3 days, and about 90% within the first 30.
As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me. The confusion stems—at least partly—from the fact that Scrum is a simple framework focused on helping teams develop software.
The first sign that the thieves were on the move came when Tristan, CEO of a startup accelerator, was contacted by his bank, Monzo , through their app. Unfortunately, Tristan still had to handle charges on cards from two other banks. You see the character of a company when things go wrong,” Tristan recalls.
After years of digital innovation, many financial apps still drown users in dataand miss what really matters: how people feel about their money. How can we use neuromarketing to apply neuroscience insights about the brain into making financial products both efficient and emotionally rewarding.
“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I was tasked with gathering the requirements from sales, coming up with a solution, designing it, and then shipping the specification document to development to be built.
Listen now: YouTube // Apple // Spotify Brought to you by: WorkOS —Modern identity platform for B2B SaaS, free up to 1 million MAUs Paragon —Ship every SaaS integration your customers want Vanta —Automate compliance. Tight feedbackloops beat elaborate planning. Simplify security.
The ABCD framework for dealing with tensions in product management and innovation As product innovators, we encounter many tensions. Research has found that such tensions reflect underlying paradoxes, and they might actually be something that can help us in the end. “Either/or” thinking tends to be our default.
Since #mtpcon Singapore 2019 Mind the Product has been on a mission to support the continuing growth of the AsiaPac tech community. Throughout this week our content will be shining a light on product communities in the region, highlighting new voices, sharing untold product stories and learnings. Behind the West?
We can create systems that gently sway judgments and match actions with long-term objectives to combatthis. By providing modest incentives or bonuses for creating savings accounts or keeping deposits, banks and financial platforms can promote saving. Recommends an app or savings method, youre more likely to tryit.
I studied the first screen of 25 popular iOS apps to determine how much text they use. The results shows us the value of taking a principled approach to writing text for mobile apps – because product design is still all about the words. Mobile apps dominate our digital experiences. Every app contains at least some text.
User engagement metrics measure how actively and effectively users interact with a platform, product, or service. Number of activeusers The number of unique users who engage with a product or service in a single day/week/month. This is a versatile metric that works for almost all types of products. DAU, WAU and MAU.
The overall technological progress enhances a lot of business areas, and financial technologies are certainly part of that dynamic. Banks, insurance companies, and trading platforms use digital solutions to facilitate their communication with clients and make operations easier to perform.
At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.
Many product teams dont truly understand their app user journey. No surprise, then, that most apps lose 77% of their daily active users within just three days of installation. What is a mobile app journey and why is it important to understand it? What is a mobile app journey and why is it important to understand it?
It’s difficult to find a SaaS company that isn’t already in the niche you wish to enter! The solution? Vertical SaaS! Vertical SaaS has had a tremendous run during the last decade. Why is Vertical SaaS on the rise? Spotify is an example of regular SaaS ; you pay to conveniently locate and stream music.
Looking for the best ways to conduct user research and gather actionable insights? Whether you’re building a product from scratch, updating something on your platform, or just want to listen to users and create better experiences , this article provides the guide you need. We covered: The benefits of proper user research.
Are you searching for the tech and design partner you can trust while building your mobile app together? As a consequence of this, the mobile app development industry is on the rise now. Probably, you look for a research-based recommendation of a reliable app development service provider too.
By facilitating the quick and efficient development of new content and data, this technology can potentially transform various industries, from entertainment to healthcare. Generative AI is a potent tool for content creation and data generation since it can generate new data with some originality by learning from existing data.
How is the increase in mobile use changing the landscape of the product management role, and what are the differences between traditional product management and mobile product management? The role of a mobile product manager is still relatively new, and it’s rapidly evolving due to the increased adoption of mobile devices.
In the fifth year of #mtpcon San Francisco, 1,700 product people came together to celebrate our craft and learn from each other. Here is a look at what we learned from this year’s line-up of speakers: Product Challenges are Universal. Mind the Platform. Banish Your Inner Critic. Clarity and Focus are Very Important.
Consumers used Finance apps for the same standard purposes, although DAU spiked as people used mobile as their primary access point to banks and finance management. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Finance category.
In-appfeedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. But it all depends on how you approach users and the tactics you follow to get them to answer your surveys. But first, what’s in-appfeedback?
Hotjar has long been a go-to tool for understanding user behavior, but its not the only player in the game. Whether youre looking for easy-to-use Hotjar alternatives with advanced product analytics and a better pricing structure, we are here to help! Userpilot Best for: Mid-size and enterprise SaaS businesses G2 rating: 4.6
Recently, one of these topics was to communicate research insights in a better way. . That is why in this blog post we gathered our learnings about how to communicate research results better. We will also focus on methods of continuous dissemination of research insights. We like to think of a digital product as a living thing.
What does it mean for us as product managers? We all use AI or machine learning (ML)-driven products almost every day, and the number of these products will be growing exponentially over the next couple of years. What does it mean for us as product managers? Lesson 1: Understand the Problem You’re Trying to Solve with ML.
Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams. Despite having started her career in banking and finance, when Natasha moved to Bulb, a renewable energy supply company based in the UK, she encountered the challenges of scaling a support team firsthand.
How many financial apps do you have on your phone, and how often do you use them? Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat.
Our theme this year was on the democratisation of UX, with our speakers discussing how they spread user research education and insights throughout their organisations, and all the successes and challenges they’ve encountered. I took about 13, 14 of our UXers up to UserZoom HQ to be trained on how to use the basic usability testingtool.
Market research, trends, and data indicates that APIs are one of the most strategically important areas of technology. APIs are the dominant communication and integration technology and this is only going to grow, if not explode. This article looks at selected research, trends, and data points that support this view.
Or: Helping users understand and instantly fall in love with a new product IdeaPilot AI — Onboarding design for AI-powered SaaSplatform If you have a complex, sophisticated product and you want it to engage users and solve their problems, what you need is proper onboarding. Onboarding should be their guide.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content