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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. What is product differentiation?

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The Ultimate Guide to Product Tours Software

Userpilot

In our last blog, we showed you what you need to do and to avoid to make awesome product tours and walkthroughs. In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Source: userpilot.com. Pros of Userpilot.

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Go-to-Market (GTM) Strategies – Customer Onboarding

B2B Product Management

#customeronboarding #gtm In this blog post, we will discuss the importance of customer onboarding. It has been 5 days and I am yet to receive the confirmation that my account has been approved for next steps by FAFSA at the time of this blog post. It can be used as a competitive differentiation. Identify and fix those gaps.

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Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

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Steps and Checklists For Launching a Product: Product Marketing Managers Guide

Userpilot

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy. Product Development.

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Sorry Teresa, I’m Turning Your Product Tree Upside Down

The Product Coalition

Taken from Teresa Torres’ blog, ProductTalk.org The Opportunity Solution Tree is a framework that breaks Product outcomes into opportunity streams so that stakeholders have a better understanding of what you are proposing and can better help you prioritize. If you’re interested in the core material, check out her original blog post.

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WalkMe vs. Whatfix – the Ultimate Comparison Guide + a few alternatives

Userpilot

Both platforms can be used without programming knowledge, but coding is necessary to fully customize them. WalkMe and Whatfix both market themselves to large companies with employee onboarding and training needs. View analytics on user interactions and engagement with your software. However, Whatfix is more accessible to SMEs.