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Marketing Growth Strategy: Definition, Process, Examples, and More

Userpilot

TL;DR A marketing growth strategy is a comprehensive business growth approach focusing not only on customer acquisition but also on long-term engagement and retention. Use the metrics to find areas for improvement. Product-led content promotes your product and teaches customers how to use it.

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FullStory Alternatives: Five Top Analytics Tools to Choose From

The Product Coalition

What is FullStory used for? FullStory dubs itself a “Digital Experience Intelligence (DXI) platform” using web and mobile analytics to understand user behavior. FullStory is used by enterprises and large organizations but the platform has a few shortcomings: Mobile integrations. Product Analytics. Session Insights.

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How Gainsight Uses An Outcomes Based Framework to Drive NDR

Gainsight

You may have recently heard about the importance of Net Dollar Retention from Nick’s blog post earlier in the month , as well as the webinar we did with Bessemer Venture Partners. The blog post and webinar were more focused on why Net Dollar Retention is so important. But how do we go about improving it?

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Best Resources for Data Folks

Iteratively Blog

We used it, found the value and now decided to publicize it for everyone’s benefit. As folks who constantly deal with data, finding the right resources to refer in times of need is a challenge. Additionally, if you simply Google the phrase, ‘data analytics resources’, you will be overwhelmed. Check out the latest issue. #2 2 Data Eng Weekly.

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Staff Product Manager vs Senior Product Manager – Which Role is Right for You?

The Product Manager Coach Blog

In this article, I will review the differences between the Staff Product Manager and the Senior Product Manager roles, helping you gain clarity and make an informed decision about your career path. They are recognized for their strategic insight and ability to handle critical challenges that affect the product’s long-term success.

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6 Customer Fit Types and How to Use Them To Drive Customer Success

Userpilot

75% of companies will break up with poor-fit customers, according to Gartner. There are six types of customer fit according to Lincoln Murphy, which include: technical fit, functional fit, resource fit, competence fit, experience fit, and cultural fit. Sometimes this is used interchangeably with user persona, but they are not the same.

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Product Trends 2023 – AI, AI &…driving more value. Top product experts share their opinions.

Userpilot

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year.