Department of Product

FEBRUARY 18, 2022

We looked at some of the top SaaS companies and examined how they price their products so that you don’t have to. You can use this as a way to guide your own pricing strategy by examining what the market is doing and how you might tailor these models to suit your own product. Where exactly do you start?

Research Software 52

Research Software User Testing Product Management Product Manager 52

Userpilot

JANUARY 26, 2023

The qualities of a company with a customer advocacy culture include getting in touch personally with customers, the ability to create emotional connections, the initiative to over-deliver with their product, transparent communication, and the capacity to listen to customers. And it can either be points-based or referral-driven.

User Testing 82

User Testing Feedback Software Customer Feedback Customer Experience 82

Alchemer Mobile

FEBRUARY 2, 2021

This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. These steps are designed for even the humblest of budgets and will help not just with acquisition, but with the entire spectrum: validation, testing, engagement, retention, referrals, and revenue.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Intercom, Inc.

JUNE 6, 2019

But how do you decide when to build an app for your product and what platforms to invest in? Startups building an integration strategy should start by understanding where to add value and what tools people are using to get that value today. Find the thing that gets you excited about your brand and learn how to articulate it as a story.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Userpilot

MARCH 6, 2023

How is it different from product-led growth? Referral programs provide users with an incentive to recommend the product to others. If you want to see how to use Userpilot for product-led acquisition, book the demo! What’s product-led acquisition? What are its benefits? Are you ready to dive in?

Onboarding KPIs 93

Onboarding KPIs Customer Experience Advertising Product Research 93

Userpilot

SEPTEMBER 16, 2022

Considering the impact of recurring revenue, retention , churn, and referrals, customer experience is especially important in a B2B SaaS model. First, a frictionless experience allows your customer to get their job done better and faster with your product. But, not everyone can identify good customer experience when they see it.

Feedback Software 95

Feedback Software Customer Experience User Testing Customer Feedback 95

Userpilot

JANUARY 16, 2024

In our ultimate guide, we explore: What customer onboarding process flow chart is Why it’s important to have one What steps it should include Pro tips on how to streamline the onboarding process Best onboarding tools for the job So without further ado, let’s dive in! Book the demo to see how it can help your SaaS.

Data Visualization 96

Data Visualization Feedback Software Analytic Tools Onboarding KPIs 96

Userpilot

AUGUST 18, 2022

Let’s take a look at the current popular CX trends in SaaS and get inspired by examples of popular brands. Here are more strategies for reducing friction in your signup flow: Don’t ask for an email confirmation to get started. How Loom is expanding SSO. Keep an eye on immersive CX technologies, like VR and AR.

Feedback Software 97

Feedback Software Data Visualization Embedded Analytics User Testing 97

Userpilot

JUNE 7, 2023

Funnel optimization is important—just imagine getting 1000s of trial users but only converting a couple of paying customers. Automate feedback collection to analyze your user’s sentiments, get insights, and find ways to improve your conversion rates even further. What is a conversion funnel?

Analytic Tools 88

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 88

Userpilot

MARCH 15, 2021

While our user come to our tools to get a job done, you need to try a bit harder to grab their attention… This is where online engagement tools come into play. Let’s face it: engagement may be a key requirement for product growth, but your customers…don’t want to be engaged. “Your customers aren’t in it to be engaged.

Analytic Tools 88

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 88

Userpilot

AUGUST 15, 2023

With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise. In this article, we detail what a product launch marketing plan is, why you need one, and how to create a successful product marketing from the start. Let’s begin! for measuring success.

Product launches 88

Product launches User Testing Feedback Software Research Software 88

Mixpanel

FEBRUARY 23, 2021

Many definitions of product-market fit are murky, and the pathway to get there even murkier. It’s a common blunder—getting swept up in the dream of the product and what it symbolizes, rather than deeply understanding how your first customers are actually using it. It makes sense intuitively. And this is what we heard.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Userpilot

MARCH 29, 2021

Wondering why, how you stack against other SaaS businesses, and how to boost your activation rate? Wondering why, how you stack against other SaaS businesses, and how to boost your activation rate? How to improve your user activation rate in SaaS Final thoughts. Spoiler warning: the answers will surprise you.

Analytic Tools 52

Analytic Tools Customer Experience Data Visualization User Testing 52

Userpilot

DECEMBER 17, 2021

Today we’re going to cover various pricing models, when to use freemium, and how you can leverage psychological tactics in your pricing strategy. Per-user pricing can bring in more revenue but it may also discourage companies from getting more licenses. How is SaaS pricing different? But what’s the right approach?

Research Software 95

Research Software User Testing Strategy Customer Experience 95

Userpilot

JANUARY 9, 2023

Let’s get right into it! Loyalty programs like the NikePlus Membership program or Evernote’s referral incentives lead to word-of-mouth marketing for your SaaS solution. Here’s how you can measure your engagement score: The effects of a smart customer engagement strategy. What is customer engagement?

Feedback Software 89

Feedback Software Analytic Tools Research Software Customer Experience 89

Userpilot

SEPTEMBER 20, 2022

In this guide, we’ll discuss what the word-of-mouth marketing strategy is, why it is advantageous, and how you can drive it. Let’s get started! Though there are some similarities between WoM, referral marketing is a form of incentivized advertising that rewards users for taking specific actions.

Feedback Software 86

Feedback Software Branding Customer Experience User Testing 86

Userpilot

FEBRUARY 27, 2023

You get it right, and your customer base and revenue constantly grow. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. So how do you make sure how you provide an excellent onboarding experience to your customers? The two terms are often used interchangeably though.

Onboarding KPIs 104

Onboarding KPIs User Testing Customer Experience Customer Feedback 104

Andrew Chen

JANUARY 31, 2018

However, growth is getting harder and more expensive because of consolidation, making paid acquisition one of the few channels that still work. However, growth is getting harder and more expensive because of consolidation, making paid acquisition one of the few channels that still work. Hayes Valley, San Francisco, CA.

Books 67

Books Data Visualization Startups Entertainment 67