Userpilot

DECEMBER 10, 2023

TL;DR Product-led growth (PLG) uses product usage as the main driver of customer acquisition and account expansion. PLG is cost-efficient and promotes retention and long-term growth. Userpilot is a product growth platform that allows you to collect user behavior data and feedback and drive user activation and engagement.

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Analytic Tools Feedback Software Customer Experience Data Visualization 92

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

Feedback Software 94

Feedback Software Research Software Product Marketing Marketing 94

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. New SaaS apps, tools, and products are constantly being released, which makes it harder for a SaaS business to stand out.

Analytic Tools 91

Analytic Tools Research Software Data Visualization Onboarding KPIs 91

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Here are the SaaS tools I picked to build user persona examples for: Userpilot – product growth platform ActiveCampaign – email marketing automation tool Kontentino- social media scheduling tool.

Analytic Tools 97

Analytic Tools Feedback Software Research Software User Testing 97

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 85

Research Software Analytic Tools Feedback Software Data Visualization 85

Userpilot

MAY 1, 2024

For instance, Slack’s approach to community engagement has played a pivotal role in its growth. This is especially important if your product helps others create new content, such as blog posts, images, and videos. Are you planning to build a community for your product but are intimidated by the amount of work needed?

Feedback Software 71

Feedback Software Customer Feedback User Testing Customer Experience 71

Userpilot

DECEMBER 18, 2022

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Product Research 86

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

Research Software 98

Research Software Onboarding KPIs Definition Product Marketing 98

Userpilot

OCTOBER 21, 2022

Automated feedback collection. Automated customer service relationships. Marketing automation. The 3 types of CRM systems: Collaborative CRM: Aligns business activities and facilitates collaboration between marketing, customer support, and sales teams. Automated feedback collection.

Analytic Tools 86

Analytic Tools Feedback Software Data Visualization Reporting Tools 86

Userpilot

FEBRUARY 10, 2023

How can customer intelligence analytics help boost product growth ? Three steps to automate your customer intelligence analytics. There are three steps to automate your customer intelligence analytics. Streamline your marketing strategy using customer intelligence analytics. It also helps to forecast customer behavior.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Customer Feedback 89

The Product Coalition

JANUARY 12, 2023

It can take many forms, from automating mundane tasks to completely reimagining how a company operates. In this blog post, we’ll explore the different types of digital transformation you need to know about. It can involve anything from streamlining workflows to increasing automation or integrating new technologies.

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Artificial Inteligence Data Visualization Analytic Tools Research Software 128

Lenny Rachitsky

FEBRUARY 13, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Pricing is the most under-leveraged growth lever. It can drive enormous sustained growth (quickly) and often takes very little product work, yet is rarely prioritized or even discussed within product teams.

Data Visualization 104

Data Visualization Product Research User Testing Research Software 104

Userpilot

NOVEMBER 28, 2022

Do you have a process in place to automate customer feedback collection? Automation is crucial for taking a customer-centric approach to product growth. But how can you leverage automation to gain an in-depth understanding of user sentiment ? What is customer feedback automation? Let’s find out.

User Testing 84

User Testing Feedback Software Customer Feedback Data Visualization 84

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 85

ChatGPT Data Visualization Onboarding KPIs Research Software 85

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

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B2B User Testing Research Software Analytic Tools 95

Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

Analytic Tools 89

Analytic Tools Research Software Data Visualization Product Research 89

Lenny Rachitsky

FEBRUARY 4, 2024

Brought to you by: • Teal —Your personal career growth platform • Sprig —Build a product people love • Vanta —Automate compliance. Simplify security. Megan has been at Atlassian for just under 11 years, and before this role, she was an analyst, a developer, and an Agile coach.

Research Software 65

Research Software Feedback Software Product Research User Testing 65

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 81

Product Marketing Onboarding KPIs User Testing Marketing 81

Userpilot

NOVEMBER 21, 2023

Product analytics Hubspot can help you to make data-driven decisions about your product development and marketing needs. TL;DR Hubspot’s product analytics software provides you with reports and dashboards for tracking your marketing campaigns. Hubspot integrates nicely with tools like Pendo and Amplitude.

Data Visualization 86

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 86

Userpilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. TL;DR Marketing and sales teams have different goals, which is why they often have different data sources or metrics. Marketing teams may look at Google Analytics while your sales team will likely check their CRM platform.

Analytic Tools 86

Analytic Tools Data Visualization Customer Experience Reporting Tools 86

Userpilot

DECEMBER 15, 2021

Whether it’s to pass data between platforms, get notifications in our Slack/Teams apps, or have workflows with more complex logic, we would all save a lot of time and headache if our apps worked together cohesively. Building partnerships and co-marketing campaigns with complementary products through integrations can unlock new audiences.

Customer Experience 87

Customer Experience Data Visualization Customer Feedback Webinar 87

Userpilot

JANUARY 3, 2023

Are you trying to improve MQL to SQL conversion rate to drive product growth ? MQL is a potential customer fit for your business, reviewed by the marketing team. Tracking MQL to SQL conversion rates can improve your marketing efforts, and conversion frequency, and thus drive business growth. Let’s dive in!

User Testing 91

User Testing Feedback Software Research Software Customer Experience 91

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. This is, so you can fix and optimize your B2B marketing funnel and ensure a smoother journey for your customers.

B2B 95

B2B Analytic Tools Feedback Software Data Visualization 95

Userpilot

DECEMBER 15, 2022

Phrase is an enterprise-level TMS that uses AI and machine learning to automate the translation process. These include localization workflow management, which allows teams to automate and streamline their processes. This is a no-brainer if you’re entering a new market where users speak a different language.

Research Software 90

Research Software Analytic Tools Feedback Software Reporting Tools 90

Lenny Rachitsky

APRIL 4, 2024

Brought to you by: • Explo —Embed customer-facing analytics in your product • Vanta —Automate compliance. Rather than preserving the established culture, founders should iterate on cultural principles and values to meet the evolving needs of a growing team.

CTO 48

CTO Data Visualization Embedded Analytics Reporting Tools 48

Userpilot

MARCH 7, 2023

Do you want to get product growth insights but are unsure whether to use Amplitude analytics or not? Apart from that, Amplitude has been built entirely for product usage data so it’s a better tool for product teams. It offers three plans: Starter, Growth, and Enterprise, with a 14-day free trial. Let’s find out!

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Reporting Tools 86

Userpilot

APRIL 16, 2024

In this blog, we’ll discuss the steps to help you get started and outline a few tools that’ll come in handy. Userpilot is a powerful product growth platform with several in-built analytics reports that simplify user behavior tracking. This helps product teams identify ways to improve the user experience.

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Reporting Tools 95

Userpilot

OCTOBER 11, 2022

Looking for ways to implement lead segmentation and create more effective marketing strategies? In SaaS, your target market will always consist of people with different needs that keep changing with time. Read on to discover different segmentation strategies that are guaranteed to improve the success rate of your marketing campaigns.

Feedback Software 86

Feedback Software User Testing Data Visualization Customer Experience 86

Intercom, Inc.

DECEMBER 19, 2018

It has been a year of extraordinary growth at Intercom. The best of the blog. Significant digits: 240 blog posts, 18 videos. In Intercom’s next chapter, we intend to deeply embrace automation and bots to help businesses dramatically enhance their customer experience and achieve faster growth.”.

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Analytic Tools Research Software User Testing Customer Experience 150

Userpilot

JUNE 29, 2023

Zapier, RollWorks ABM, Eventbrite, GoToWebinar, and Calendly are the top integrations for sales and marketing teams. Slack, Unito, and Asana are the best for team collaboration and project management. Userpilot is a product growth platform that allows bi-directional integration with HubSpot.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization Customer Experience 52

Intercom, Inc.

JANUARY 2, 2019

In 2018, we doubled the size of our R&D teams to continue building best in class products with non-stop innovation. This next chapter has already begun, with our new automation technologies like bots and the ability for our customers to connect Intercom with more of the other tools they use every day.

Technical Review 141

Technical Review Analytic Tools Feedback Software Customer Communications 141

Userpilot

APRIL 30, 2022

Product-led vs sales-led growth? This is a decision you and your product team will have to make at some point in your go-to-market strategy to drive growth. Choosing the right growth strategy is important for all SaaS companies because it plays a role in how successful your company will be. Let’s get started!

Feedback Software 91

Feedback Software User Testing Customer Feedback Customer Experience 91

Userpilot

FEBRUARY 15, 2022

In this article, we’ll go over what the product ops function is, the responsibilities of a product ops manager, and why it’s important for your product team. Product operations in short product ops is an operational role designed to support cross-functional product teams. What is product operations (ops)?

Data Visualization 86

Data Visualization Analytic Tools User Testing Feedback Software 86

Userpilot

JULY 21, 2022

Interested in providing better customer experiences with customer experience automation? The SaaS market is competitive, and it’s not enough to have a good product. But this is where customer experience automation (CXA) comes in. The best CX automation tools to try in 2022 are Userpilot, Synthesia, and Qualaroo.

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Feedback Software Reporting Tools Customer Experience Data Visualization 81

Userpilot

JULY 19, 2021

This leads to low churn and improved overall growth. It is not enough to support your users only when they have issues with your product. You have to engage with them at various stages in their user journey for a great customer experience. In a PWC study , more than 54% of consumers in the U.S What is a customer engagement platform (CEP)?

Analytic Tools 97

Analytic Tools Research Software Reporting Tools Customer Communications 97

Usersnap

MARCH 22, 2023

Artificial Intelligence (AI) has emerged as a powerful tool to streamline many steps in this process, offering several benefits to product managers, customer success teams, engineers and marketing teams, and users. And others will miss these new capabilities and lose market share.

Customer Feedback 52

Customer Feedback User Testing Feedback Software Artificial Inteligence 52

Userpilot

JULY 20, 2021

Some people say that Marketing makes the world go round. But what happens when Marketing doesn’t work? Is it a stable ground to rely on when it comes to growth momentum? The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. marketing efforts. reported ICP.

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User Testing Research Software Feedback Software Product Research 105