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3 vanished U.S. brands whose businesses live on in the Japanese market

freshtrax

Formerly based in San Francisco, the US interactive store and brand, b8ta, has disappeared from its home market. The company is effectively bankrupt, however, its Japanese subsidiary, b8ta Japan, has managed to thrive in the Japanese market. Could the Japanese market offer a second chance for foreign brands?

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3 vanished U.S. brands whose businesses live on in the Japanese market

freshtrax

Formerly based in San Francisco, the US interactive store and brand, b8ta, has disappeared from its home market. The company is effectively bankrupt, however, its Japanese subsidiary, b8ta Japan, has managed to thrive in the Japanese market. Could the Japanese market offer a second chance for foreign brands?

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Increase app downloads with the help of user psychology

UX Studio: Product Management

Sure, those are important, but to reach those goals, first, you have to get people to download your app. The million-dollar question is: how to increase app downloads? Why aren’t you having enough app downloads? These are paramount for reaching your ultimate goal: increasing app downloads. . Getting to the core problem.

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What is a conversion rate?

Intercom, Inc.

Conversion rate refers to the percentage of people who complete a desired action after being exposed to a brand’s sales and/or marketing channels, calculated against the total number of interactions (those who visited or viewed your ad, landing page, or other asset). . What is the formula to calculate conversion rate.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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Push notifications: The key channel marketers are forgetting (and need)

Intercom, Inc.

Not that long ago, the notion that you could send a message straight into the pockets of millions of people, capturing their attention at the touch of a button, would have sounded like the stuff of a marketer’s dreams – but that’s exactly what push notifications offer. Again, think about the user experience. Just keep testing!

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OEM Analytics: What Is it & How Does it Work?  

Reveal

Often referred to as embedded analytics , this approach enables solution providers to enhance their product functionality, stay competitive in the dynamic market, and make informed, data-based decisions. This allows for a customized user experience, enhancing brand consistency and engagement. How Does OEM Analytics Work?