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Customer Education & Training: The Investment That Keeps on Giving

Gainsight

Customer training used to involve writing a 300-page user manual and delivering a week-long, on-site seminar for all new users. In the past few years, Northpass has helped some of the world’s most innovative brands (Uber, Shopify, Airbnb, and The Economist) with developing their online learning centers. What Is Customer Training?

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Harnessing Anime’s Growing Popularity for Effective Marketing Strategies

freshtrax

This project will capitalize on the increasing popularity of anime to spread Yanmar’s brand awareness to a global audience. brand that has harnessed the power of anime for marketing is Taco Bell , releasing an anime ad titled “Fry Force” that was even shared on the Crunchyroll official Facebook page. and globally. Another U.S.

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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

You hear many people chanting the same things about how this one specific tactic gave them +1000% in ROI, and then you look at your own strategy and wonder why it’s all crickets. Venture Harbour’s Influencer Marketing Strategy That Has Led to 9 Successful Businesses. Do you want to: raise brand awareness? million+ visitors.

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Closed-Loop Analytics for SaaS: How to Bridge the Data Gap

Userpilot

Closed-loop analytics will help you streamline your sales processes, bring in more leads/customers, and increase conversions through a closed-loop marketing strategy. Marketing teams generally focus on building the brand, increasing product awareness, and bringing in marketing-qualified leads (MQL).

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Mirages and Broken Funnels: What’s Holding Your Businesses Back from Scaling and Reaching Profitability

Business of Software Conference

Mirage 1: Partnerships When your company is new and unknown, one of the simplest ways to spread the word about your product or service is to partner with adjacent companies and ride on their backs to gain more brand recognition. While this looks like a winning strategy on paper, it often isn’t as helpful as it might appear.

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Want to Land Speaking Engagements? Here’s How

Pragmatic Marketing

They might land these gigs because they have experience speaking, have a topic of great interest to many people, or have a “name brand.” ” Typically, keynote speakers have published a book that connects and augments their brand. These speakers consider themselves “professional speakers.”

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How Travel Data Co-op, ADARA, Expanded Business to Japan and Built Relationships With Public Sectors

freshtrax

ADARA collects data about travelers by partnering with well-known travel brands and then creates a comprehensive view of the traveler: where they come from, where they’re going, with whom, how much they spend, and more. As such, did you need to change the business strategy in Japan? Q: ADARA is headquartered in the U.S.,

Travel 53