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Bankers Think UX Is A Joke Until They See This Digital Brand Framework For Finance

UX Planet

The rapid shift to digital-first lifestyles has disrupted traditional financial services, forcing companies to rethink their approach to branding. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what they stand for.

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Engagement Benchmarks for Retail and eCommerce Apps

Alchemer Mobile

While some companies took a hit due to widespread lockdowns, those who swiftly adopted the digital shift won market share and, ultimately, new loyal customers during a difficult time for consumers. Ratings and Reviews. star rating, and had 488 app store reviews. star rating, and had 7,549 app store reviews.

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Usability testing: the complete guide

UX Planet

Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Introduction If you’re responsible in some way for a digital product or system, you should be doing usability testing — whatever your sector, industry or role. But what is usability?

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

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Product in Practice: Evaluating If a New API is Needed

Product Talk

Its a whole other challenge to identify brand-new products to offer. Chi started sitting in on quarterly business reviews with top vendors. These were review sessions Chis companys account management team was already having, and they gave her the chance to ask vendors about their order volume. The same is true for API products.

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Strategy Blocks: An operator’s guide to product strategy

Lenny Rachitsky

Step 1: Preparation (3-5 weeks) The preparation step is a foundational effort where a lot of the groundwork and due diligence is done to inform the strategy selection process. Then iron out any adjustments as a result of these reviews. Let’s dive into detailed guidance for each step.

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Five Ways to Track Customer Sentiment

Alchemer Mobile

To get a sense of how customers feel about your brand, you must start by tracking customer sentiment. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action. Delivering customer love starts with listening to your customers.