Product Talk

MAY 8, 2019

That’s why case studies are so valuable. Every day, I hear from product managers who want to know who the good discovery companies are. Any product team at any company can be a good discovery team. This is why I’m really excited to share today’s case study with you. Our industry is too old.

Product Research 141

Product Research User Testing Feedback Software Customer Feedback 141

The Product Coalition

JUNE 28, 2020

Image courtesy: www.boldbusiness.com While Consumer App Designers have begun to increasingly use the understanding of human psychology to make their Apps more ‘effective’ in achieving their goals, its ultimate impact on users’ life is debatable. Would I use the product myself?

Feedback Software 182

Feedback Software Customer Experience User Testing Customer Feedback 182

Userpilot

JUNE 29, 2023

Knowledge is power and user documentation is necessary for building it. This comprehensive guide will enable proactive product managers to figure out exactly how to craft documentation that will help users solve their problems and delight them. What is user documentation? Let’s get you started!

Document 98

Document Analytic Tools Feedback Software User Testing 98

Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

The Product Coalition

FEBRUARY 14, 2023

Photo by Ian Schneider on Unsplash Product Management is one of the hottest and trending career options today. I’ve made the transition from an Analyst to a Product Manager (PM) , which is why many such aspirants often ask me for advice: How do I get into Product Management?

Customer Experience 139

Customer Experience Analytic Tools Feedback Software Product Management 139

Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. The funnel framework represents the customer journey. Action: When users convert.

Analytic Tools 124

Analytic Tools Research Software User Testing Data Visualization 124

BrainMates

SEPTEMBER 19, 2022

Case Study: How ReadyTech Use. Product-Led In The Workforce Sector. When you think about the workforce sector you might not immediately see how product fits into the equation. We spoke to Sharon Schwarzkopf, Head of Product at ReadyTech , to get more insight into how a product team working within workforce functions.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

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Product Research Onboarding KPIs Customer Experience Data Visualization 97

Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. Product-Led Growth by Wes Bush is the ultimate book on how to implement product-led growth and build winning products.

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Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

The Product Coalition

JULY 6, 2022

Most of our readers would have heard of Agile product management. In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). As any startup will tell you, managing an idea from concept to launch is a lot easier said than done. Why does Lean matter?

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Userpilot

JANUARY 27, 2023

The purpose of generative research is to gain a better understanding of user needs and define problems to solve, while evaluative research assesses how successful your current product or feature is. Formative evaluation research sets the baseline for other kinds of evaluative research and assesses user needs. Want to see how?

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User Testing Product Research Research Software Feedback Software 98

Product Talk

SEPTEMBER 12, 2018

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). This case study is about a team at CarMax that I just finished working with. The product team at CarMax: Jake Mitchell, Victoria Lawson, and Sri Arcot. The car page the CarMax product team works on.

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Product Research Data Visualization User Testing Weak Development Team 149

Mind the Product

JUNE 24, 2019

Even the most creative product manager in the world would do well to get direct input from their customers now and again. Interviewing your customers is the best way to keep track of the market. Often, your customers will tell you things you haven’t even thought about. I’d recommend a minimum of 6–8 per user type.

User Testing 139

User Testing Customer Feedback Customer Experience Product Research 139

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

Data Visualization 74

Data Visualization User Testing Research Software Product Research 74

BrainMates

NOVEMBER 27, 2022

Case Study: How Pets.com Failed Product Development. If we reflect back on the noughties (2000-2009) through the lens of today, we’ll see plenty of high-profile cases where businesses that were built on high expectations failed to deliver with their product. What Would A Product Manager Do Differently Today?

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Weak Development Team Development User Testing Product Research 52

Gainsight

JANUARY 17, 2020

There is no shortage of feedback these days. When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole.

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User Testing Customer Feedback Feedback Software Customer Experience 117

Userpilot

JANUARY 14, 2023

Examining the right customer education examples can help you improve your customer education program and the overall customer experience. As customer expectations continue to soar, a solid customer education program helps you stand out from the competition. What is a customer education program?

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Customer Experience Feedback Software Education Customer Feedback 98

Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. The funnel framework represents the customer journey. Action: When users convert.

Analytic Tools 59

Analytic Tools Research Software User Testing Data Visualization 59

The Product Coalition

FEBRUARY 3, 2023

That’s exactly how I discovered the world of Product Management. My first job I was working in the Group health actuarial team to analyze customer health claims data and developing pricing for current-year policies. I was about to click back when I noticed the term “Product Manager” on the headline.

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Product Research User Testing Product Management Product Manager 116

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida.

User Testing 49

User Testing Customer Feedback Research Software Product Research 49

The Product Coalition

MAY 24, 2020

Product Management in the Time of COVID Part II: Roadmapping Best Practices The second article in the series highlights how lean roadmapping helps product managers navigate change. In March I set out to help product leaders answer this question. In the US, retail products lead this painful change curve.

Customer Experience 140

Customer Experience Product Management Product Manager Roadmap 140

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. Initial user research. Scope and team.

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Userpilot

AUGUST 30, 2023

It’s 2023, and customers have options. This makes it more important than ever to create products people actually want to use. The expert speakers at Product Drive 2023 will answer these and many more questions. The event is for anyone responsible for driving growth for their product. But how do you do that?

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Mind the Product

JANUARY 17, 2018

A good product manager generally has a keen instinct for human behavior. However, the best product managers have learned how to incorporate the science of human behavior in a more rigorous way than just relying on instinct. A Good Behavioral Product Manager Applies Basic Human Behavior Principles to Product Principles.

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Data Visualization Product Management Product Manager User Testing 114

Mixpanel

APRIL 18, 2024

For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. B2B products often have to appeal to many different personas.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

The Product Coalition

MAY 9, 2020

Emerging Product Strategy Product Management in the Time of COVID Part I: Stopgaps & Scaled Retention Strategies This first article in the series highlights customer retention strategies for products adapting to changes in customer behavior. What are we going to do next? one of our developers asked.

User Testing 79

User Testing Product Research Customer Experience Customer Feedback 79

The Product Coalition

APRIL 22, 2021

Instead, we audition product managers (and Designers too for that matter) in the same way actors are auditioned for a movie. The people who have been through it, however painful, have given me positive feedback, so I share this with the world in the hope it helps others trying to hire great people. not the best candidate.

Analytic Tools 128

Analytic Tools Research Software Feedback Software Product Management 128

UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. How we build stronger brands with user stories. What’s it got for product teams? Ask 100 fellow product managers and UXers to define branding and who should do the job. How we build stronger brands with user stories.

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User Testing Product Research Research Software Data Visualization 73

Alchemer Mobile

JULY 15, 2020

From the very beginning of COVID-19, Dunkin’ has been a fantastic case study of how a large enterprise brand can quickly adapt to external variables and changing customer behavior. How does breaking customer feedback data down by DMA help your team make more informed decisions?

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User Testing Customer Experience Customer Feedback Enterprise 241

The Product Coalition

SEPTEMBER 2, 2019

It’s obvious that these tools were developed with little or no customer participation. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. Customers didn’t understand the app’s value, and sales were low.

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

Mixpanel

MARCH 30, 2020

Latest studies note that only 35% of product manager roles are filled by women, and most of those roles are entry-level positions, meaning they are often removed from influential decision making. Meanwhile, if you’re looking to start or advance your career in product management, check out AWIP’s job board.

Analytic Tools 116

Analytic Tools Feedback Software Reporting Tools User Testing 116

Userpilot

JANUARY 16, 2024

Metts & Andy Welfle Userpilot can help you deliver better product experiences at every stage of the user journey. The book covers a wide range of topics, from user research and interaction design to information architecture and usability testing, making it perfect for absolute beginners with no design background.

User Testing 105

User Testing Books Customer Feedback Customer Experience 105

Userpilot

MARCH 13, 2023

Arlo Gilbert, the founder and CEO of Osano , an easy-to-use data privacy platform, initially signed up to Userpilot to build their new user onboarding. But it wasn’t long before he realized Userpilot could play a bigger role for their product team. It’s really a blank canvas for our product managers to get creative.’

User Testing 52

User Testing Feedback Software Customer Feedback Customer Experience 52

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida.

User Testing 40

User Testing Customer Feedback Research Software Product Research 40

UX Studio

APRIL 10, 2018

In this UX case study we show how we designed Sport360.fit. Among Dubai magazines to this day, only they rely on influencer content, while in the app, users can contact influencers for advice, tips etc. This UX case study will walk through all the challenges and learnings this project presented. Our process.

Magazine 66

Magazine Feedback Software Research Software User Testing 66

PMLesson's Ace the PM Interview

JANUARY 31, 2022

Great product managers never stop learning. That's why we scoured our bookshelves to make a list of the best product management books we could find. Technology is always changing, as are customer habits. Below is a list of some of the best product management books spanning nearly two decades of thinking.

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Books User Testing Technical Review Product Management 95