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528: From startup founder to product success and why interacting with people is the big change – with Anya Cheng

Product Innovation Educators

How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor.

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Unlocking Growth Through UX Research

UX Planet

Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. d) Exploratory Persona Research: Detailed studies to develop personas based on actual research, not assumptions.

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How to Create Product Tours [UI Patterns, Tips, and More]

Userpilot

This tour is triggered from an onboarding checklist, guiding users through key product features that demonstrate immediate product value. 47% User Activation Rate with Userpilot: Attention Insight Case Study Attention Insight improved their new user activation rates by over 47% with Userpilot’s onboarding flows.

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12 Lifecycle Email Marketing Examples for Successful PLG

Userpilot

Your current tools and strategies determine the next best step for improving your lifecycle messaging. Mailchimp, HubSpot) We have some in-app messages, but they’re basic A mix of different tools that aren’t connected We don’t have a clear strategy yet It’s time to automate and personalize your lifecycle messaging.

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525: Use Jobs-To-Be-Done to sell more product or to make a better product? – with Chad McAllister, PhD

Product Innovation Educators

Analyzing the Milkshake Case Study The milkshake story illustrates how JTBD helps us understand existing products. We’re examining what consumers are doing, their demand for the product, and any friction in the process. The story involves two candy bars: Snickers and Milky Way. The answer is typically no.

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How to Create a High Converting SaaS Website

Arkenea

Designing the Layout of the SaaS Website The landing page of your SaaS website has to effectively communicate your brand message as well as your product offering, aid the customer movement further down the sales funnel via a sales CRM and ultimately convince and convert them. Freebies work really well with visitors.

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What is PLG Lifecycle Email Marketing? Stages, Types of Emails & How to Master

Userpilot

How this can be done via lifecycle email marketing: Send advanced feature spotlight emails, use-case-specific guides, invitations to advanced webinars, case studies demonstrating the use of complex features, upgrade offers, feature recommendations based on their usage patterns, etc. How can we nudge them to upsell?