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In all of our Product Talk Academy courses , we ask students, “What’s your biggest hurdle to adopting continuous discovery?” In Continuous Discovery Habits , I wrote that the only way to make continuous discovery sustainable is to automate your customer recruiting process. Product teams are busy.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
As a result, the team at Uniregistry decided to take a new approach to product validation in an attempt to avoid the same fate. Here’s how they used smoke tests to explore a new opportunity. The company’s products are used by 30,000 customers with over a million domains under our management. The Approach.
When I write or speak about continuous discovery , I worry that people are enamored with this way of working, but aren’t doing the work to put it into practice. It’s easy to read about a continuous discovery habit and think, “That could never work for my team. That’s why casestudies are so valuable. Tweet This.
“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 casestudies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
A big part of Teeba’s process involved putting her product skills to use throughout the job search, both in terms of identifying product-led companies and in terms of mapping out business and product outcomes for companies where she was interviewing. Meet our continuous discovery champion, Teeba Alkhudairi.
The larger and more complex your company is, the more challenging it can be to introduce continuous discovery. Sandrine Veillet ’s Product in Practice story perfectly exemplifies this. Sandrine Veillet ’s Product in Practice story perfectly exemplifies this. Do you have a Product in Practice story you’d like to share?
Back in March, I shared a casestudy about one of the product teams I worked with at Snagajob (now Snag). This casestudy is about a team at CarMax that I just finished working with. The product team at CarMax: Jake Mitchell, Victoria Lawson, and Sri Arcot. The car page the CarMax product team works on.
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale.
In this post, startup CEO Ferdinand Goetzen relates how productdiscovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights. As we sought to navigate some of the most [.]
As a discovery coach , I work with all kinds of companies and teams. Some are brand new to discovery , others are already far along in their journey. To start, I always work with the leaders to identify one or two teams who we think will become champions for continuous discovery within the organization.
CaseStudy: Improving Data-Driven Decision Making for CSR Leadership Civian is a data-driven platform designed to help businesses measure, optimize, and showcase the social and economic impact of their investments in communities. Our Process To make our interviews more fruitful, we established specific research objectives.
Katarzyna Malecka shares user testing strategies for all budgets, including 3 casestudies and key insights to improve product development. Read more » The post Balancing budget for user testing in product management: three casestudies appeared first on Mind the Product.
Speaker: Jim Morris, Founder, Product Discovery Group
How can a Product team find that next big idea? It turns out that even ordinary product teams can discover extraordinary ideas. By using the ProductDiscovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply.
It’s easy to think you already do continuous productdiscovery. They’ve read the industry books, they attend the popular product conferences , and they follow all the leading blogs. Most product teams are starting to integrate discovery practices into their product development process. Hypothesis Testing.
Hello, Product Talk readers! It’s time for another installment of Product in Practice. In this series, we highlight the impressive work that forward-thinking product teams are doing. Find our other Product in Practice posts here. During her tenure as a data scientist, Lisa built two predictive products. Tweet This.
In Part 2 of our Coping Through COVID series , we learn how the team at Springer Nature Experiments quickly created an interface, packed with vital information on Coronavirus detection protocols for the scientific research community. As the world went into lockdown, the challenges for researchers became even bigger still.
Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.
Knowing what not to build is just as important as what to build when it comes to product development. Learn how NBC Universal saved millions by knowing what not to build and created a more cohesive customer experience with FeedbackLoop.
In this article, we’ll share our good and bad experiences in setting, measuring, and testing OKRs goals against the fluctuations of print-on-demand eCommerce. [.] Read more » The post A casestudy: crafting OKRs at Printify appeared first on Mind the Product.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. ” The problem?
For Mike Donovan , Senior Vice President of Product at Sauce Labs , the answer to that question is a resounding yes. For Mike Donovan, Senior Vice President of Product at Sauce Labs, the answer to that question is a resounding yes. Mike began his career as an engineer and transitioned into product about five years ago.
Learn key A/B testing pitfalls and best practices in e-commerce CX through real-world casestudies, ensuring effective experiment design for impactful customer experiences. Read more » The post Beyond launch metrics: Two casestudies in crafting A/B tests appeared first on Mind the Product.
Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace
We'll walk through two compelling casestudies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs.
What if building what customers ask for is the reason your product is failing? In this episode, Drew Falkman walks us through the evolution of his productdiscovery mindsetfrom sketching solutions on a whiteboard with no customer input, to learning (the hard way) why even listening too literally can lead you astray.
How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A CaseStudy for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing user experience and conversion rate in eCommerce.
Before moving to super app Gojek to lead its efforts on mass financial inclusion, Adam Darcy developed PayMe, a product that has helped to transform the way young people in Hong Kong think about HSBC. The plan was to build a low-cost Minimum Viable Product (MVP) to validate the idea of social payments before adding any resources.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. Laura and her team spend every working hour researching, designing, and experimenting with ways to measure and improve team velocity (while avoiding burnout). Product velocity is about speed and direction.
Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker
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A ProductCaseStudy Introduce Twitter stories as a feature and back it with proper data to pitch the idea to Jack Dorsey. Let’s dive into user research to understand user behaviour User Insights User Personas User personas + Pain Points Solution Wireframes Launch Twitter Stories?—?A Launch Twitter Stories?—?A
In this episode of “Product Excellence: Insights from Award-Winning Leaders | Strategies for Success,” Maya Brooks discusses the balance between creating revenue-focused and socially impactful products. She explains how flexibility in product design supports entrepreneurs through both good times and challenges.
We also analyzed our product. Having developed this first version, we then tested our work with a professional blind tester. Our work on improvements was more effective when we understood how the blind and visually impaired used the product. To no one’s surprise, the tests produced another list of comments and required fixes.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
No company is perfect, especially when it comes to continuous discovery. No company is perfect, especially when it comes to continuous discovery. You can probably easily list off where your current company is nailing it and where there’s room for improvement when it comes to adopting continuous discovery habits. Tweet This.
In the book, the authors recommend that for any new product idea, we need to consider the monetization potential from the very beginning. Assessing a customer’s willingness to pay is a critical discovery activity that directly ties to our viability assumptions. With demand testing, we want to observe actual behavior.
The meeting was very productive, and we prepared a 50-point action plan. We tested the code very, very quickly – and if I’m honest I would have liked to have spent longer on testing. The post An Agile Project to Enable Social Distancing: a CaseStudy appeared first on Mind the Product.
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There are all kinds of ways to introduce continuous discovery habits. And if you’re really excited about an idea, you might look for opportunities to share it outside your company with the broader product community. Today’s Product in Practice features a continuous discovery champion who did all three.
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In this casestudy, CPO Ashley Fidler lays bare a catalogue of common errors made by her and her team when launching a cybersecurity software product. The post Common Product Development Mistakes and How To Avoid Them All: A CaseStudy appeared first on Mind the Product.
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