The Product Guy

APRIL 21, 2019

A customer-centric approach focuses on providing a positive customer experience to drive profit and gain competitive advantage. There is one key tool used by successful customer-centric businesses that most product managers disregard. Customer-centric companies make decisions that drive customer satisfaction.

Data Visualization 378

Data Visualization User Testing Customer Experience Product Research 378

Intercom, Inc.

APRIL 28, 2021

How can we maximize returns without introducing developer friction and slowing company growth rate ? For a company to keep growing, it has to keep iterating and delivering value for new and existing customers. So, what are our principles and processes? Take a reactive approach to cost management. Centralize governance.

Data Visualization 211

Data Visualization Reporting Tools Government Customer Experience 211

Intercom, Inc.

AUGUST 25, 2020

On this episode of Intercom on Product myself and Paul (Adams, our SVP of Product) delve into how product teams can and should partner with their marketing team peers. By ensuring the external messaging is in sync with the internal product planning your opportunity for success and customer satisfaction is greatly increased.

Marketing 238

Marketing Onboarding KPIs Feedback Software Reporting Tools 238

Userpilot

JULY 10, 2024

TL;DR Customer experience software helps you analyze, manage, and improve all facets of your product to boost customer satisfaction. Every customer experience solution focuses on a different aspect of improving customer interactions. Userpilot helps you with customer engagement and data management.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Research Software 105

Alchemer Mobile

AUGUST 2, 2024

Understanding customer experience (CX) isn’t just a strategy—it’s a superpower. Customer experience metrics illuminate the path to customer satisfaction, loyalty, and ultimately, success as an organization. This applies to product development, marketing strategies, and customer service enhancements.

Customer Experience 200

Customer Experience Analytic Tools Data Visualization Feedback Software 200

Alchemer Mobile

FEBRUARY 26, 2025

These missing insights are crucial for understanding customer needs and expectations. Without a comprehensive view, businesses risk losing opportunities to improve customer satisfaction and build long-term loyalty. Businesses that adapt quickly to customer needs are more likely to stay competitive.

User Testing 130

User Testing Customer Feedback Feedback Software Data Visualization 130

The Product Guy

JUNE 18, 2020

The objective is to receive feedback and prioritize it internally against (1) company objectives (2)customer pains/experience (3) Quarterly Product OKRs and ship out solutions. . To increase confidence in the products and solutions a company is putting in front of customers. Are customers being engaged directly?

Product Research 412

Product Research Feedback Loop Feedback Software User Testing 412

Product Innovation Educators

AUGUST 17, 2020

We discuss how to use the various types of product tests, including alpha, beta, and delta tests, to judge product performance, customer satisfaction, and areas for improvement. Centercode is a Customer Validation solutions provider that helps tech companies bring products to market.

User Testing 311

User Testing Product Research Feedback Software Testing 311

The Product Coalition

OCTOBER 15, 2024

While the idea is nice, implementation is much trickier, and many companies revert to simple feature stacking instead. However, truly implementing that concept is not so trivial, and many companies simply give it up and stick to their old habits of planning by stacking features against a timeline.

Customer Experience 147

Customer Experience Systems Review Roadmap Customer Satisfaction 147

UX Planet

APRIL 17, 2025

This article is your roadmap to understanding how these two concepts dont just coexist but thrive together, amplifying both user satisfaction and your bottomline. On the flip side, a seamless UX can significantly boost customer satisfaction and retention rates. Well, consider them the dynamic duo of digital marketing.

UX 105

UX Customer Experience User Testing Customer Feedback 105

Userpilot

OCTOBER 19, 2024

In addition to NPS, you can create other types of surveys from scratch or choose from various templates, covering customer satisfaction ( CSAT ), feedback forms, and more. 4 Qualtrics for collecting multichannel feedback and B2B market research data Qualtrics NPS surveys. Why’s Userpilot worth considering?

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Research Software 105

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

UX Planet

MAY 25, 2025

If youre an eCommerce marketer or owner, you already know the basics: attract, engage, convert, and (hopefully) nurture. Faced with declining user satisfaction due to sluggish response times on their record page, HubSpot conducted extensive usability testing. Sound familiar? Discover more strategies in eCommerce Secrets.

Data Visualization 98

Data Visualization Analytic Tools UX Feedback Software 98

Lenny Rachitsky

MAY 1, 2025

Simplify security OneSchema —Import CSV data 10x faster Michael Truell is the co-founder and CEO of Anysphere, the company behind Cursor—the fastest-growing AI code editor in the world, reaching $300 million in annual recurring revenue just two years after its launch. Lenny may be an investor in the companies discussed.

Data Visualization 105

Data Visualization Engineering ChatGPT Customer Experience 105

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 157

User Testing Market Research Product Research Research Software 157

Userpilot

MARCH 30, 2025

1 Engagement DAU/MAU Understand daily and monthly active user engagement and overall app popularity. 2 Engagement Feature adoption Gauge user interest in new features and optimize feature development. 3 Engagement Average user session length Measure user interactions and identify areas for improved content or flow.

Analytic Tools 96

Analytic Tools Research Software Onboarding KPIs Data Visualization 96

Product Talk

DECEMBER 21, 2022

Hope Gurion: The second most common mistake that we see is when we define outcomes, not tying them to our company’s strategy or relating them to our company’s revenue model or business model. And oftentimes it can be something that maybe the customers don’t even care about.

Product Research 311

Product Research User Testing Customer Satisfaction Customer Experience 311

Sequent Learning

OCTOBER 29, 2024

Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies Introduction As product managers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).

User Testing 40

User Testing Technical Review Feedback Software Product Marketing 40

Userpilot

JUNE 11, 2024

Product marketing metrics are key for understanding and optimizing the performance of your product. That said, let’s explore the most critical product marketing metrics to track, along with the latest benchmarks in 2024: Check out the 2024 Benchmark Report. Book a Userpilot demo to see how you can track all your metrics in one place.

Onboarding KPIs 102

Onboarding KPIs Data Visualization Product Marketing Customer Satisfaction 102

DevelopmentCorporate

JUNE 2, 2025

How Companies Are Funding User Research in 2025: Insights from the User Interviews Research Budget Report User Interviews 2025 Research Budget Report is a crucial resource for understanding how modern organizations are approaching the financial side of user research.

Data Visualization 52

Data Visualization User Testing Research Software Reporting Tools 52

The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

Data Visualization 144

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 144

Intercom, Inc.

JANUARY 18, 2023

To provide amazing experiences for their users, learner-driven businesses need to find the right metrics and continuously seek out customer feedback. Many apps and companies gained notoriety during the pandemic, but only the tools that prove their efficacy are going to thrive. In education, outcomes are everything.

Feedback Software 205

Feedback Software User Testing Education Customer Experience 205

Product Innovation Educators

AUGUST 10, 2020

The Guide to the Product Management and Marketing Body of Knowledge, as well as our mutual involvement in PDMA and AIPMM professional associations for product managers. 45% are from companies with revenue $50 million to $2 billion, with a strong response in the two other segments we identified. [11:21]

Weak Development Team 227

Weak Development Team Product Research Reporting Tools Data Visualization 227

Userpilot

JULY 2, 2024

Data-driven companies are 58% more likely to hit revenue goals. It helps companies make smart decisions and optimize operations. Tracking customer behavior improves marketing, enhances user experience , and boosts customer satisfaction and loyalty. What are the four types of business analytics?

Data Visualization 105

Data Visualization Analytic Tools Customer Experience Customer Feedback 105

Intercom, Inc.

NOVEMBER 18, 2020

Companies that automate support are 4x more likely to see CSAT improvements, according to a survey we conducted with support leaders. With customer expectations and conversation volumes on the rise, businesses need a way to effectively deliver on-demand, personal support while maintaining customer satisfaction.

User Testing 223

User Testing Customer Experience Research Software Product Research 223

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action. Conclusion.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Product Management University

NOVEMBER 3, 2020

The pandemic has forced a lot of businesses to go directly to their customer base for growth as new logos are harder to come by. One of our current clients offers a CRM add-on solution that helps high-tech companies grow revenue and wallet share in existing customer accounts. If you’re one of them read on.

Customer Experience 246

Customer Experience Customer Satisfaction Workshop Vision 246

Userpilot

APRIL 17, 2024

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Conducting market research offers numerous benefits, including a better understanding of customer needs and market trends.

User Testing 101

User Testing Research Software Market Research Product Research 101

Roman Pichler

SEPTEMBER 13, 2022

Determining the market or market segment—the users and customers who should benefit from the product, for instance, “middle-aged men with unhealthy eating habits who are at risk of developing type-2 diabetes.” ” Choosing standout features that set the product apart from competing offerings.

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

Intercom, Inc.

JULY 28, 2021

On top of that, bottom-line business metrics like customer retention and expansion are in focus for support teams now more than ever. Where once the ability to measure the ROI of support eluded many companies, our research shows that 57% of teams are now measuring the impact their support has on revenue.

Reporting Tools 239

Reporting Tools Research Software Inbound Customer Experience 239

Alchemer Mobile

AUGUST 2, 2024

Understanding customer experience (CX) isn’t just a strategy—it’s a superpower. Customer experience metrics illuminate the path to customer satisfaction, loyalty, and ultimately, success as an organization. This applies to product development, marketing strategies, and customer service enhancements.

Customer Experience 130

Customer Experience Analytic Tools Data Visualization Feedback Software 130

The Product Coalition

JANUARY 11, 2023

Leveraging the benefits of combining these two approaches, companies can maximize their insights and make data-driven decisions that are grounded in real-world understanding. Market research focuses on understanding consumer behavior and preferences in order to inform marketing strategies and business decisions.

User Testing 158

User Testing Product Research Data Visualization Customer Feedback 158

Alchemer Mobile

DECEMBER 28, 2021

If you work in mobile marketing or advertising , demographic information is critically important. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

Userpilot

JULY 22, 2024

This is particularly challenging for SaaS companies because most SaaS buyers rely on online reviews to make a buying decision or continue using a service. Negative word of mouth mostly arises from poor customer service , product issues, unfair pricing, and lack of proper customer communication. Decreased customer satisfaction.

Feedback Software 105

Feedback Software Research Software Customer Satisfaction Reporting Tools 105

Alchemer Mobile

JULY 13, 2021

It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product. Focusing on product experience allows companies to deliver more value to customers and to increase their lifetime value. Now it’s your turn.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Alchemer Mobile

JUNE 4, 2019

Incorporating these tools into your customer experience tech stack will drive more engagement, deliver high-quality customer feedback, and help inform your product roadmap. When they are all used together, it creates a powerful and incredibly valuable in-app mobile customer feedback machine. Apptimize specializes in A/B testing.

Feedback Software 240

Feedback Software Analytic Tools Data Visualization User Testing 240